Aug 2024

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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

profoto.com

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1.2M

Revenue

131.2K

Sessions

0.5-1.0%

Conversion rate

$900-1000

Average order value

Online only revenue for profoto.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: PHOTOGRAPHY

Profoto doesn’t do complicated. Our photography lighting products are quick and easy to set up and use. That’s why the world’s best photographers love them.

profoto.com’s revenueOVER TIME
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Over the past three months, profoto.com revenue has experienced decline of 29%, compared to the preceding three months.

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profoto.com revenue decline for last six months

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OVERVIEW

profoto.com in the PHOTOGRAPHY industry had a revenue of $1,201,613 in August 2024, with a conversion rate of 0.50-1.00% and an AOV of $925-950. The site had 131,202 sessions, with the highest session count at 5,785,364 from canon.com and a median of 23,918 sessions. The largest online store in the category was mpb.com with revenue of $35,901,226. Very high conversion rate and AOV in the industry were 3.58% and $768, respectively, while very low rates were 0.59% and $54.

profoto.com competitors

profoto.com outperforms its competitors in terms of revenue, transactions, sessions, and average order value (AOV). With a revenue of $1,201,613, profoto.com surpasses the closest competitor, replicasurfaces.com, by a significant margin. profoto.com also has a higher number of transactions (1,268) and sessions (131,202) compared to its competitors. Additionally, profoto.com boasts a higher AOV ranging between $925-950. In contrast, its competitors such as lightandmotion.com, lumiquest.com, and replicasurfaces.com, have lower revenue, transactions, sessions, and AOV. However, when it comes to conversion rate, profoto.com falls within the same range of 0.50-1.00 as its competitors, indicating a similar level of effectiveness in converting sessions into transactions. Overall, profoto.com emerges as a dominant player in the market based on the provided metrics.

#1 replicasurfaces.com

170.1K

Revenue

28.9K

Sessions

2.5-3.0%

Conv. rate

$225-250

AOV

#2 lumiquest.com

930

Revenue

548

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

#3 lightandmotion.com

98.7K

Revenue

27.1K

Sessions

0.5-1.0%

Conv. rate

$400-500

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

profoto.com vs top market performers

profoto.com

top retailers

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profoto.com brandsby revenue

Profoto

Top retailers:amazon.com borrowlenses.com bhphotovideo.com

profoto.com categoriesby revenue

Cameras & Optics

Top retailers:temu.com target.com apple.com

Hardware

Top retailers:ebay.com kroger.com uline.com

Studio Light & Flash Accessories

Top retailers:amazon.com creamsource.com moonmagic.com

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Top retailers:amazon.com vestiairecollective.com amazon.co.uk

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Top retailers:foto-koester.de galaxus.de interfitphoto.com

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profoto.com channels

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profoto.com Google Ads spend

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profoto.com devices

Review profoto.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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profoto.com top markets

Explore profoto.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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