neutrogena.com
Neutrogena.com is a website showcasing a range of skincare and beauty products. The site offers an array of items intended for various skin needs, including cleansers, moisturizers, acne treatments, makeup, and sunscreens. It aims to provide consumers with a comprehensive shopping experience for maintaining healthy and nourished skin.
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neutrogena.com Annual Revenue and Growth
neutrogena.com's annual sales on its online store amounted to $2.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
neutrogena.com's monthly revenueOVER TIME
Over the past three months, neutrogena.com revenue has experienced decline of 18%, compared to the preceding three months.
neutrogena.com competitors
In August 2025, neutrogena.com lags behind its competitors in terms of revenue, with only $106,968 compared to the highest earner, fsastore.com, with $5,914,419. neutrogena.com also falls short in the number of transactions, sessions, average order value (AOV), and conversion rate. While neutrogena.com had 2,593 transactions and 548,541 sessions, fsastore.com had 42,530 transactions and 1,191,316 sessions. The AOV for neutrogena.com is between $25-50, whereas fsastore.com and hsastore.com have AOVs between $125-150. Additionally, neutrogena.com has a conversion rate of 0.00-0.50%, while competitors like kiehls.com and fsastore.com boast conversion rates between 3.50-4.00%. Despite neutrogena.com's strong brand recognition, it is evident from the data that there is room for improvement in key performance metrics compared to its competitors in the skincare industry.
Revenue share by device at neutrogena.com
In August large majority of sales on neutrogena.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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neutrogena.com channels
Identify top traffic channels that drive growth for neutrogena.comand discover how performance of traffic channels has changed over time.
neutrogena.com Google Ads spend
Evaluate neutrogena.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
neutrogena.com devices
Review neutrogena.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
