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Jan 2026
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Home/Insights/Retailers/naturallycurly.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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2.8K
Revenue
Jan 26
975.6
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Discover the best products, styling techniques, and recommended routines to keep your curls healthy and frizz-free on NaturallyCurly.com.

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naturallycurly.com Annual Revenue and Growth

naturallycurly.com's annual sales on its online store amounted to $284.4K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$284.4K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
naturallycurly.com revenue by year

naturallycurly.com's monthly revenueOVER TIME
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Over the past three months, naturallycurly.com revenue has experienced decline of 29%, compared to the preceding three months.

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naturallycurly.com revenue decline for last six months
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OVERVIEW
In January 2026, naturallycurly.com generated $2,822 in online sales with a conversion rate of 2.50-3.00%, below the industry median of $51,477 and a high of 4.7%. Its average order value (AOV) ranged from $100-125, while the industry high AOV is $194. The site had 976 sessions, significantly lower than the median of 22,631 in the BEAUTY AND COSMETICS sector, and dwarfed by ulta.com’s 47,691,438 sessions, indicating challenges in traffic and revenue generation compared to competitors.
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naturallycurly.com competitors

When comparing naturallycurly.com to its competitors in January 2026, we can see that naturallycurly.com has a revenue of $2,822 with 25 transactions and 976 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 2.50-3.00%. In contrast, carolsdaughter.com has a revenue of $99,985 with 1,612 transactions and 93,549 sessions, mielleorganics.com has a revenue of $294,996 with 4,918 transactions and 172,409 sessions, curlsmith.com has a revenue of $1,163,847 with 13,384 transactions and 481,784 sessions, and devacurl.com has a revenue of $117,073 with 1,138 transactions and 64,487 sessions. Each competitor has its strengths, such as higher revenue for curlsmith.com and higher sessions for mielleorganics.com, but naturallycurly.com holds its own with a competitive conversion rate and AOV.

carolsdaughter.com screenshot
#1 carolsdaughter.com
100K
Revenue
93.5K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
mielleorganics.com screenshot
#2 mielleorganics.com
295K
Revenue
172.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
curlsmith.com screenshot
#3 curlsmith.com
1.2M
Revenue
481.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
devacurl.com screenshot
#4 devacurl.com
117.1K
Revenue
64.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
shopbeautydepot.com screenshot
#5 shopbeautydepot.com
209.7K
Revenue
95K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
naturallycurly.com vs top market performers
naturallycurly.com
top retailers
conversion rate vs average order value for naturallycurly.com and its competitors
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naturallycurly.com channels

Identify top traffic channels that drive growth for naturallycurly.comand discover how performance of traffic channels has changed over time.

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naturallycurly.com Google Ads spend

Evaluate naturallycurly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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naturallycurly.com devices

Review naturallycurly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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naturallycurly.com top markets

Explore naturallycurly.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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naturallycurly.com country & global rank

Assess the ranking of naturallycurly.com among other retailers within its primary country and worldwide.

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