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May 2026
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Home/Insights/Retailers/curlsmith.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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968.2K
Revenue
May 26
474.5K
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$75-100
AOV
May 26
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The first gourmet haircare brand specifically created for curls. Inspired by generations of home made hair remedies.

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curlsmith.com Annual Revenue and Growth

curlsmith.com's annual sales on its online store amounted to $15.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$15.8M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
curlsmith.com revenue by year

curlsmith.com's monthly revenueOVER TIME
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Over the past three months, curlsmith.com revenue has experienced decline of 22%, compared to the preceding three months.

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curlsmith.com revenue decline for last six months
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OVERVIEW
In May 2026, curlsmith.com, a BEAUTY AND COSMETICS brand, generated $968,192 in online sales, significantly surpassing the industry median of $41,533, but still far behind the category leader, ulta.com, at $131,310,258; with a conversion rate between 2.00-2.50%, it remains below the high benchmark of 4.55%, while its average order value (AOV) ranges from $75-100, notably lower than the industry high of $205; with 474,496 sessions, curlsmith outperformed the median of 16,416, yet is dwarfed by sephora.com's staggering 60,095,887 sessions, highlighting its growth potential in the competitive market.
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curlsmith.com competitors

In May 2026, curlsmith.com outperformed several key competitors in the hair care sector. While curlsmith.com generated $968,192 in revenue with 11,051 transactions from 474,496 sessions, competitors struggled to reach similar metrics. livingproof.com, with a revenue of $392,486, had fewer transactions at 6,395, while functionofbeauty.com earned $142,842 from 1,836 transactions. onlycurls.com achieved $223,397 with a higher conversion rate of 2.50-3.00%, yet its average order value (AOV) ranged from $25-50, significantly lower than curlsmith's $75-100. carolsdaughter.com lagged with $65,893 in revenue from just 1,130 transactions, resulting in a lower conversion rate of 0.50-1.00%. maneclubnyc.com fell far behind, generating only $18,150 from 259 transactions. Overall, curlsmith.com leads with higher revenue, transactions, and AOV, reflecting a stronger market presence compared to its rivals.

carolsdaughter.com screenshot
#1 carolsdaughter.com
65.9K
Revenue
125.5K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
functionofbeauty.com screenshot
#2 functionofbeauty.com
142.8K
Revenue
131.5K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
maneclubnyc.com screenshot
#3 maneclubnyc.com
18.2K
Revenue
25K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
onlycurls.com screenshot
#4 onlycurls.com
223.4K
Revenue
171K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
livingproof.com screenshot
#5 livingproof.com
392.5K
Revenue
257.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
curlsmith.com vs top market performers
curlsmith.com
top retailers
conversion rate vs average order value for curlsmith.com and its competitors
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Industries curlsmith.com operates in

curlsmith.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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curlsmith.com channels

Identify top traffic channels that drive growth for curlsmith.comand discover how performance of traffic channels has changed over time.

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curlsmith.com Google Ads spend

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curlsmith.com devices

Review curlsmith.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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curlsmith.com top markets

Explore curlsmith.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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curlsmith.com country & global rank

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