monki.com
Monki.com is an online retail platform that specializes in offering a wide range of trendy clothing and accessories for women. The website features a diverse collection of fashion-forward items such as tops, dresses, trousers, outerwear, as well as shoes and seasonal accessories, catering to different styles and preferences.
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monki.com Annual Revenue and Growth
monki.com's annual sales on its online store amounted to $21.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
monki.com's monthly revenueOVER TIME
Over the past three months, monki.com revenue has experienced decline of 70%, compared to the preceding three months.
monki.com competitors
In December 2025, monki.com reported a revenue of $25,729 with 338 transactions and 34,001 sessions, resulting in an average order value (AOV) of $75-$100 and a conversion rate of 0.50-1.00%. When comparing these metrics to its competitors, monki.com falls behind in revenue compared to na-kd.com, which generated $6,306,334 with 55,189 transactions and 2,819,275 sessions. However, monki.com outperformed nastygal.com and misspap.com in terms of revenue, transactions, and sessions. In AOV, monki.com is on par with nastygal.com but falls short compared to arket.com and stories.com. Conversion rates for monki.com are lower than both na-kd.com and arket.com, indicating room for improvement in this area. Overall, while monki.com may not lead the pack in revenue, it is competitive in its performance compared to its rivals.
Revenue share by device at monki.com
In December large majority of sales on monki.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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monki.com channels
Identify top traffic channels that drive growth for monki.comand discover how performance of traffic channels has changed over time.
monki.com Google Ads spend
Evaluate monki.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
monki.com devices
Review monki.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
