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May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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396.3K
Revenue
557.9K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
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Monki.com is an online retail platform that specializes in offering a wide range of trendy clothing and accessories for women. The website features a diverse collection of fashion-forward items such as tops, dresses, trousers, outerwear, as well as shoes and seasonal accessories, catering to different styles and preferences.

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monki.com's revenueOVER TIME
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Over the past three months, monki.com revenue has experienced decline of 30%, compared to the preceding three months.

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monki.com revenue decline for last six months
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OVERVIEW
monki.com's performance metrics for May 2025 in the FASHION AND APPAREL industry include online sales revenue of $396,322, conversion rate of 0.50-1.00%, AOV of $75-100, and sessions totaling 557,874. The largest online store in the category is shein.com with revenue of $731,622,726 and sessions of 224,142,058. The median revenue in the industry is $81,783, while the highest conversion rate is 3.09%, highest AOV is $415, and median sessions are 33,223. The lowest conversion rate is 0.67% and lowest AOV is $82.
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monki.com competitors

In May 2025, monki.com, with a revenue of $396,322 from 4,606 transactions and 557,874 sessions, boasts an average order value (AOV) of $75-100 and a conversion rate of 0.50-1.00%. In comparison to its competitors, monki.com falls behind in revenue generation. nastygal.com leads with a revenue of $1,216,702, followed by stories.com with $15,687,053, na-kd.com with $7,074,951, arket.com with $10,779,813, and misspap.com with $106,864. monki.com's performance metrics in terms of revenue, transactions, and sessions are notably lower than those of its competitors, indicating potential room for growth and improvement in its market position. Additionally, monki.com's AOV and conversion rate are comparable to nastygal.com and misspap.com but are overshadowed by the higher values exhibited by stories.com, na-kd.com, and arket.com.

na-kd.com screenshot
#1 na-kd.com
7.1M
Revenue
3M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
nastygal.com screenshot
#2 nastygal.com
1.2M
Revenue
991.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
misspap.com screenshot
#3 misspap.com
106.9K
Revenue
65.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
arket.com screenshot
#4 arket.com
10.8M
Revenue
3.5M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
stories.com screenshot
#5 stories.com
15.7M
Revenue
4.3M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
monki.com vs top market performers
monki.com
top retailers
conversion rate vs average order value for monki.com and its competitors
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Revenue share by device at monki.com

In May large majority of sales on monki.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.

In May large majority of sales on monki.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.
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monki.com channels

Identify top traffic channels that drive growth for monki.comand discover how performance of traffic channels has changed over time.

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monki.com Google Ads spend

Evaluate monki.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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monki.com devices

Review monki.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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monki.com top markets

Explore monki.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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monki.com country & global rank

Assess the ranking of monki.com among other retailers within its primary country and worldwide.

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