monki.com
Monki.com is an online retail platform that specializes in offering a wide range of trendy clothing and accessories for women. The website features a diverse collection of fashion-forward items such as tops, dresses, trousers, outerwear, as well as shoes and seasonal accessories, catering to different styles and preferences.
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monki.com Annual Revenue and Growth
monki.com's annual sales on its online store amounted to $21.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
monki.com's monthly revenueOVER TIME
Over the past three months, monki.com revenue has experienced decline of 72%, compared to the preceding three months.
monki.com competitors
In October 2025, monki.com had a revenue of $28,463 with 223 transactions and 24,793 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 0.50-1.00. When compared to its competitors, monki.com falls behind in terms of revenue and transactions. na-kd.com leads the pack with a revenue of $7,054,380 from 62,636 transactions and 2,923,064 sessions, with an AOV of $100-125 and a conversion rate of 2.00-2.50. Similarly, arket.com outperforms monki.com with a revenue of $17,360,503, 111,146 transactions, and 4,863,901 sessions, featuring an AOV of $150-175 and a conversion rate of 2.00-2.50. Overall, while monki.com has a respectable AOV and conversion rate, it could improve its revenue and transaction numbers to compete more effectively with its counterparts in the industry.
Revenue share by device at monki.com
In October large majority of sales on monki.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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monki.com channels
Identify top traffic channels that drive growth for monki.comand discover how performance of traffic channels has changed over time.
monki.com Google Ads spend
Evaluate monki.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
monki.com devices
Review monki.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
