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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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28.2K
Revenue
21.3K
Sessions
2.0-2.5%
Conversion rate
$50-75
Average order value
Online only revenue for missguided.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Missguided.co.uk is an online retail platform catering to the fashion needs of women with a wide range of trendy clothing items. The website conveniently offers a variety of dresses, tops, bottoms, outerwear, and accessories, providing customers with options to stay fashion-forward.

missguided.co.uk’s revenueOVER TIME
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Over the past three months, missguided.co.uk revenue has experienced decline of 83%, compared to the preceding three months.

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missguided.co.uk revenue decline for last six months
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OVERVIEW
missguided.co.uk's performance metrics for May 2024: online sales revenue of $28,245 (median: $121,484, highest: $669,720,873), conversion rate of 2.00-2.50% (highest: 3.06%, lowest: 0.77%), average order value of $50-75 (highest: $386, lowest: $75), and sessions of 21,270 (median: 44,812, highest: 197,636,423). shein.com has the highest sessions in the industry.
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missguided.co.uk competitors

When comparing missguided.co.uk to its competitors in May 2024, we can see that Missguided falls behind in terms of revenue. While Missguided generated £28,245 with 483 transactions and 21,270 sessions, its competitors outperformed significantly. Nasty Gal led the pack with £3,042,739 in revenue, 33,521 transactions, and 1,180,733 sessions. NA-KD followed with £7,040,627 in revenue, 64,118 transactions, and 3,619,091 sessions. PrettyLittleThing closely matched Missguided with £9,284,894 in revenue, 168,312 transactions, and 7,743,517 sessions. Oh Polly also surpassed Missguided with £7,253,063 in revenue, 58,935 transactions, and 2,808,902 sessions. MissPap trailed behind with £429,322 in revenue, 5,228 transactions, and 219,678 sessions. Despite a similar average order value and conversion rate, Missguided struggles to compete with its rivals in terms of revenue and overall performance.

#1 nastygal.com
3M
Revenue
1.2M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#2 misspap.com
429.3K
Revenue
219.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#3 ohpolly.com
7.3M
Revenue
2.8M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#4 prettylittlething.com
9.3M
Revenue
7.7M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#5 na-kd.com
7M
Revenue
3.6M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
missguided.co.uk vs top market performers
missguided.co.uk
top retailers
conversion rate vs average order value for missguided.co.uk and its competitors
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missguided.co.uk brandsby revenue

1
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missguided.co.uk categoriesby revenue

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brands overtime comparison

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missguided.co.uk channels

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missguided.co.uk Google Ads spend

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missguided.co.uk devices

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missguided.co.uk top markets

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missguided.co.uk country & global rank

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