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Sep 2025
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Home/Insights/Retailers/stories.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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10.9M
Revenue
Sep 25
4.2M
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Stories.com is a website that offers a range of clothing and accessories for women and men from renowned fashion brands. The online platform allows customers to explore and purchase a curated selection of apparel, shoes, bags, and jewelry. Additionally, the website provides guidelines for care and maintenance of their products.

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stories.com Annual Revenue and Growth

stories.com's annual sales on its online store amounted to $189.7M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$189.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
stories.com revenue by year

stories.com's monthly revenueOVER TIME
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Over the past three months, stories.com revenue has experienced decline of 11%, compared to the preceding three months.

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stories.com revenue decline for last six months
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OVERVIEW
In September 2025, stories.com, operating in the FASHION AND APPAREL sector, generated online sales revenue of $10,870,154, significantly surpassing the median of $74,931, although it remains far behind industry leader shein.com’s $819,580,923. With a conversion rate between 1.50-2.00%, stories.com is slightly below the sector's high of 3.2%, while its average order value (AOV) of $125-150 is modest compared to the high of $382. The site recorded 4,248,365 sessions, a stark contrast to shein.com's dominant 297,137,690 sessions and above the median of 34,221 in the industry.
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stories.com competitors

In September 2025, stories.com generated a revenue of $10,870,154 with 83,609 transactions and 4,248,365 sessions. The average order value (AOV) was between $125-$150, and the conversion rate was 1.50-2.00%. Compared to its competitors, arket.com outperformed stories.com with a revenue of $14,098,050, 89,312 transactions, and 3,920,098 sessions. na-kd.com had a lower revenue of $6,696,836 but a higher conversion rate of 1.50-2.00%. monki.com lagged behind with only $61,324 in revenue and a low conversion rate of 0.50-1.00%. nastygal.com had a revenue of $546,400 with 7,025 transactions, and zara.com was the top performer with a revenue of $155,685,133, 1,706,813 transactions, and 83,041,870 sessions. Overall, stories.com fell in the middle in terms of revenue and performance metrics compared to its competitors in the online retail space.

arket.com screenshot
#1 arket.com
14.1M
Revenue
3.9M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
na-kd.com screenshot
#2 na-kd.com
6.7M
Revenue
2.9M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
monki.com screenshot
#3 monki.com
61.3K
Revenue
62.9K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
nastygal.com screenshot
#4 nastygal.com
546.4K
Revenue
418.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
zara.com screenshot
#5 zara.com
155.7M
Revenue
83M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
stories.com vs top market performers
stories.com
top retailers
conversion rate vs average order value for stories.com and its competitors
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Revenue share by device at stories.com

In September large majority of sales on stories.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on stories.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stories.com channels

Identify top traffic channels that drive growth for stories.comand discover how performance of traffic channels has changed over time.

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stories.com Google Ads spend

Evaluate stories.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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stories.com devices

Review stories.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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stories.com top markets

Explore stories.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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stories.com country & global rank

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