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Jan 2026
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Home/Insights/Retailers/stories.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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12.7M
Revenue
Jan 26
5.3M
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Stories.com is a website that offers a range of clothing and accessories for women and men from renowned fashion brands. The online platform allows customers to explore and purchase a curated selection of apparel, shoes, bags, and jewelry. Additionally, the website provides guidelines for care and maintenance of their products.

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stories.com Annual Revenue and Growth

stories.com's annual sales on its online store amounted to $151.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$151.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
stories.com revenue by year

stories.com's monthly revenueOVER TIME
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Over the past three months, stories.com revenue has experienced growth of 28%, compared to the preceding three months.

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stories.com revenue growth for last six months
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OVERVIEW
In January 2026, stories.com achieved $12,655,555 in online sales, significantly outperforming the FASHION AND APPAREL median of $91,806, while their conversion rate ranged from 1.50-2.00%, below the high benchmark of 3.1%. The average order value (AOV) was between $125-150, notably lower than the category's high of $390. With 5,263,360 sessions, stories.com far exceeded the median of 38,909 but fell short compared to the leading competitor, shein.com, which recorded 279,580,739 sessions. Overall, stories.com demonstrated strong revenue performance despite having room for improvement in conversion rates and AOV relative to top industry players.
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stories.com competitors

When comparing stories.com to its competitors in January 2026, we can see that stories.com generated a revenue of $12,655,555 with 94,885 transactions and 5,263,360 sessions. The Average Order Value (AOV) ranged between $125-$150, and the conversion rate was between 1.50%-2.00%. In comparison, arket.com had a higher revenue of $15,426,883 with 97,457 transactions and 4,799,738 sessions, AOV of $150-$175, and a conversion rate of 2.00%-2.50%. na-kd.com had a lower revenue of $6,433,861 with 55,992 transactions and 2,769,666 sessions, AOV of $100-$125, and a conversion rate of 2.00%-2.50%. monki.com had significantly lower revenue, transactions, and sessions compared to stories.com and its other competitors. nastygal.com had a revenue of $709,280 with 8,091 transactions and 474,013 sessions, AOV of $75-$100, and a conversion rate of 1.50%-2.00%. zara.com stood out with a revenue of $167,667,007, 1,806,664 transactions, 111,968,896 sessions, AOV of $75-$100, and a conversion rate of 1.50%-2.00%. Overall, stories.com is positioned well among its competitors in terms of revenue and conversion rate, although there is room for growth in transactions and sessions.

arket.com screenshot
#1 arket.com
15.4M
Revenue
4.8M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
na-kd.com screenshot
#2 na-kd.com
6.4M
Revenue
2.8M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
monki.com screenshot
#3 monki.com
37.1K
Revenue
55.4K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
cos.com screenshot
#4 cos.com
84.6M
Revenue
16.3M
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
nastygal.com screenshot
#5 nastygal.com
709.3K
Revenue
474K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
stories.com vs top market performers
stories.com
top retailers
conversion rate vs average order value for stories.com and its competitors
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Revenue share by device at stories.com

In January large majority of sales on stories.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on stories.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stories.com channels

Identify top traffic channels that drive growth for stories.comand discover how performance of traffic channels has changed over time.

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stories.com Google Ads spend

Evaluate stories.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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stories.com devices

Review stories.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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stories.com top markets

Explore stories.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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stories.com country & global rank

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