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Jun 2026
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Home/Insights/Retailers/makeupstore.de
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for makeupstore.demakeupstore.de

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534.8K
Revenue
Jun 26
274.1K
Sessions
Jun 26
2.5-3.0%
Conv. rate
Jun 26
$75-100
AOV
Jun 26
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makeupstore.de Annual Revenue and Growth

makeupstore.de's annual sales on its online store amounted to $4.9M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$4.9M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
makeupstore.de revenue by year

makeupstore.de's monthly revenueOVER TIME
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Over the past three months, makeupstore.de revenue has experienced growth of 14%, compared to the preceding three months.

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makeupstore.de revenue growth for last six months
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OVERVIEW
In June 2026, makeupstore.de generated $534,818 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $40,079, while its conversion rate of 2.50-3.00% is competitive yet below the industry's high of 4.53%. The average order value (AOV) ranged from $75-100, falling short of the top-tier AOV of $208. With 274,066 sessions, makeupstore.de outperformed the median of 16,700 but remained far behind the market leader, Sephora, which garnered 57,073,774 sessions, indicating potential growth opportunities in traffic and conversion optimization.
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makeupstore.de competitors

In June 2026, makeupstore.de generated a revenue of $534,818 from 6,979 transactions across 274,066 sessions, achieving a conversion rate of 2.50-3.00%. Competitors like notino.de significantly outperformed with $5,663,883 in revenue and a higher conversion rate of 3.00-3.50% from 55,838 transactions. ezebra.de, with $416,339 in revenue, exhibited a lower conversion rate of 2.00-2.50% but had a higher average order value (AOV) of $100-125. lookfantastic.de reported $775,447 in revenue with a similar AOV of $75-100 and a conversion rate of 2.00-2.50%. Notably, parfimo.de lagged with just $106,996 in revenue, while sephora.de showed strong results at $1,430,987, albeit with a notably low conversion rate of 0.50-1.00%. Overall, while makeupstore.de performs well, it faces intense competition in the beauty market.

notino.de screenshot
#1 notino.de
5.7M
Revenue
1.7M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
ezebra.de screenshot
#2 ezebra.de
416.3K
Revenue
160.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
parfimo.de screenshot
#3 parfimo.de
107K
Revenue
166.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
lookfantastic.de screenshot
#4 lookfantastic.de
775.4K
Revenue
353.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
sephora.de screenshot
#5 sephora.de
1.4M
Revenue
1.4M
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
makeupstore.de vs top market performers
makeupstore.de
top retailers
conversion rate vs average order value for makeupstore.de and its competitors
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Revenue share by device at makeupstore.de

In June large majority of sales on makeupstore.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on makeupstore.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries makeupstore.de operates in

makeupstore.de is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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makeupstore.de channels

Identify top traffic channels that drive growth for makeupstore.deand discover how performance of traffic channels has changed over time.

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makeupstore.de Google Ads spend

Evaluate makeupstore.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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makeupstore.de devices

Review makeupstore.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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makeupstore.de top markets

Explore makeupstore.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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makeupstore.de country & global rank

Assess the ranking of makeupstore.de among other retailers within its primary country and worldwide.

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