GRIPS CUSTOMERS & RESEARCH PARTNERS
makeupstore.de Annual Revenue and Growth
makeupstore.de's annual sales on its online store amounted to $4.9M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
makeupstore.de's monthly revenueOVER TIME
Over the past three months, makeupstore.de revenue has experienced decline of 13%, compared to the preceding three months.
makeupstore.de competitors
As of April 2026, makeupstore.de generated a revenue of $396,396 with 6,313 transactions and 277,393 sessions, resulting in a conversion rate of 2.00-2.50%. In comparison, notino.de significantly outperformed with a revenue of $5,681,731, reflecting its higher transaction volume of 58,734 from 1,831,332 sessions and a conversion rate of 3.00-3.50%. Similarly, lookfantastic.de also excelled, achieving $738,072 in revenue from 8,529 transactions with a comparable conversion rate of 2.00-2.50%. Meanwhile, ezebra.de's revenue of $291,379 from 2,833 transactions placed it just above makeupstore.de in performance metrics. parfimo.de and sephora.de, although lower in revenue at $223,617 and $1,051,580 respectively, illustrate a diverse range of AOVs and customer engagement levels within the market. Overall, makeupstore.de remains competitive, but faces substantial challenges from higher-performing rivals.
Revenue share by device at makeupstore.de
In April large majority of sales on makeupstore.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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makeupstore.de channels
Identify top traffic channels that drive growth for makeupstore.deand discover how performance of traffic channels has changed over time.
makeupstore.de Google Ads spend
Evaluate makeupstore.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
makeupstore.de devices
Review makeupstore.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
