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Aug 2026
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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for neonail.deneonail.de

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182.8K
Revenue
Aug 26
157.4K
Sessions
Aug 26
2.0-2.5%
Conv. rate
Aug 26
$50-75
AOV
Aug 26
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Neonail.de is an online platform that sells various nail products and accessories. Their product range includes nail polishes, gel polishes, nail care tools, acrylic and gel kits, nail decorations, and beauty equipment. The website offers a wide selection of high-quality items for professional and at-home nail enthusiasts looking to indulge in the art of nail care and styling.

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neonail.de Annual Revenue and Growth

neonail.de's annual sales on its online store amounted to $3M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
neonail.de revenue by year

neonail.de's monthly revenueOVER TIME
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Over the past three months, neonail.de revenue has experienced growth of 23%, compared to the preceding three months.

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neonail.de revenue growth for last six months
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OVERVIEW
In August 2026, neonail.de experienced 157,000 sessions, significantly exceeding the typical beauty and cosmetics store's 20,600 sessions. The site's revenue for online sales reached $183,000, well above the typical beauty and cosmetics store's $46,500. Its conversion rate fell within the typical beauty and cosmetics store range at 2.00-2.50%, while the average order value (AOV) was $50-75, which is also within the typical beauty and cosmetics store range of $52 to $207. Compared to the leading competitor, ulta.com, which generates $157.9 million, neonail.de demonstrates solid performance, maintaining a robust presence in the beauty and cosmetics category.
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neonail.de competitors

neonail.de trails notino.co.uk significantly in both revenue and transactions, with figures of $183,000 and 3,247, respectively, compared to notino.co.uk's impressive $6.4 million and 75,300 transactions. In August 2026, neonail.de recorded 157,000 sessions, which is the lowest among its competitors, whereas notino.co.uk enjoyed a substantial 1.8 million sessions. Despite having an AOV ranging from $50-75, neonail.de maintains a conversion rate of 2.00-2.50%, comparable to makeupstore.de and ezebra.de, which both match this conversion rate. However, neonail.pl falls short with a lower revenue of $94,900 and a conversion rate of 1.00-1.50%. Meanwhile, neonail.de's AOV outperforms neonail.pl's range of $25-50. Overall, while neonail.de performs reasonably well against some competitors, it is clear that notino.co.uk leads the market in all key performance metrics.

neonail.pl screenshot
#1 neonail.pl
94.9K
Revenue
191.1K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
ezebra.de screenshot
#2 ezebra.de
434.3K
Revenue
171.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
makeupstore.de screenshot
#3 makeupstore.de
411.5K
Revenue
228.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
notino.co.uk screenshot
#4 notino.co.uk
6.4M
Revenue
1.8M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
neonail.de vs top market performers
neonail.de
top retailers
conversion rate vs average order value for neonail.de and its competitors
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Revenue share by device at neonail.de

In August large majority of sales on neonail.de, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In August large majority of sales on neonail.de, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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neonail.de channels

Identify top traffic channels that drive growth for neonail.deand discover how performance of traffic channels has changed over time.

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neonail.de Google Ads spend

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neonail.de devices

Review neonail.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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neonail.de top markets

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neonail.de country & global rank

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