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Oct 2025
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Home/Insights/Retailers/furniture123.co.uk
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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4.6M
Revenue
Oct 25
890.3K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$250-275
AOV
Oct 25
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Furniture123.co.uk is a website that sells a wide range of furniture items for various rooms. Their inventory includes diverse options such as sofas, beds, dining tables, and office chairs. Customers can find a selection of furniture to suit different budgets and styles, with options for delivery throughout the UK.

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furniture123.co.uk Annual Revenue and Growth

furniture123.co.uk's annual sales on its online store amounted to $45.2M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$45.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
furniture123.co.uk revenue by year

furniture123.co.uk's monthly revenueOVER TIME
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Over the past three months, furniture123.co.uk revenue has experienced growth of 27%, compared to the preceding three months.

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furniture123.co.uk revenue growth for last six months
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OVERVIEW
In October 2025, furniture123.co.uk generated $4,556,311 in online sales, significantly outperforming the home and garden/furniture industry median of $150,687, yet lagging behind market leader ikea.com's $725,591,313. The website achieved a conversion rate between 1.50-2.00%, slightly below the sector high of 2.13%, while its average order value (AOV) ranged from $250-275, notably lower than the sector high of $1,221. With 890,252 sessions, furniture123.co.uk surpassed the median of 35,438 but fell drastically short of ikea.com's impressive 238,858,819 sessions, reflecting both growth potential and competitive challenges in the home and garden sector.
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furniture123.co.uk competitors

In October 2025, furniture123.co.uk generated a revenue of £4,556,311 from 17,753 transactions and 890,252 sessions, with an average order value (AOV) ranging between £250-275 and a conversion rate of 1.50-2.00%. When compared to its competitors, furniture123.co.uk falls behind in terms of revenue generation, with habitat.co.uk leading the pack with £28,139,386 in revenue. However, furniture123.co.uk's conversion rate is on par with oakfurnitureland.co.uk and habitat.co.uk, indicating a strong ability to turn sessions into transactions. While furniturevillage.co.uk has a higher AOV range of £1025-1050, furniture123.co.uk remains competitive in this domain. Overall, furniture123.co.uk may need to focus on increasing its revenue and sessions to catch up to the top competitors in the market.

furniturevillage.co.uk screenshot
#1 furniturevillage.co.uk
14M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$1000-1100
AOV
habitat.co.uk screenshot
#2 habitat.co.uk
28.1M
Revenue
2.4M
Sessions
3.5-4.0%
Conv. rate
$300-325
AOV
oakfurnitureland.co.uk screenshot
#3 oakfurnitureland.co.uk
11.3M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
cotswoldco.com screenshot
#4 cotswoldco.com
16.6M
Revenue
917.1K
Sessions
3.0-3.5%
Conv. rate
$500-600
AOV
dreams.co.uk screenshot
#5 dreams.co.uk
10M
Revenue
1.8M
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
furniture123.co.uk vs top market performers
furniture123.co.uk
top retailers
conversion rate vs average order value for furniture123.co.uk and its competitors
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Revenue share by device at furniture123.co.uk

In October large majority of sales on furniture123.co.uk, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on furniture123.co.uk, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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furniture123.co.uk channels

Identify top traffic channels that drive growth for furniture123.co.ukand discover how performance of traffic channels has changed over time.

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furniture123.co.uk Google Ads spend

Evaluate furniture123.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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furniture123.co.uk devices

Review furniture123.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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furniture123.co.uk top markets

Explore furniture123.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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furniture123.co.uk country & global rank

Assess the ranking of furniture123.co.uk among other retailers within its primary country and worldwide.

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