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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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1.9M
Revenue
392.5K
Sessions
6.0-6.5%
Conversion rate
$75-100
Average order value
Online only revenue for fatbraintoys.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Fat Brain Toys focuses on the sale of high-quality toys and educational products. The website provides a wide range of playthings for children of all ages, including puzzles, games, building blocks, STEM-related items, and more. It offers a diverse selection from various brands, serving as a destination for fun and learning.

fatbraintoys.com’s revenueOVER TIME
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Over the past three months, fatbraintoys.com revenue has experienced decline of 62%, compared to the preceding three months.

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fatbraintoys.com revenue decline for last six months
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OVERVIEW
In May 2024, fatbraintoys.com in the CHILDCARE industry had online sales revenue of $1,852,836, a conversion rate of 6.00-6.50%, and an average order value (AOV) of $75-100. With 392,525 sessions, it falls below the highest sessions of 12,858,617 by babylist.com but exceeds the median of 35,092. Comparatively, fatbraintoys.com's revenue surpasses the median by $1,774,568 and the largest store, babylist.com, by $1,850,015, highlighting its strong performance in the online market for CHILDCARE products.
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fatbraintoys.com competitors

fatbraintoys.com outperforms its competitors in terms of revenue, with a total of $1,852,836 compared to the closest competitor, legacytoys.com, at $239,763. In terms of transactions, Fat Brain Toys has 24,287 transactions, significantly higher than the closest competitor, toysrus.com, with 10,126 transactions. The site also boasts a high number of sessions at 392,525, beating out most competitors. The average order value (AOV) for Fat Brain Toys falls within the range of $75-$100, placing it in line with other top competitors. Additionally, the conversion rate for Fat Brain Toys is impressive at 6.00-6.50%, surpassing all listed competitors. Overall, Fat Brain Toys stands out as a leader in the toy industry, demonstrating strong performance across key metrics.

#1 wickeduncle.com
424.4K
Revenue
158.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#2 elc.co.uk
313.8K
Revenue
245.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#3 busytoddler.com
288.4K
Revenue
181.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#4 legacytoys.com
239.8K
Revenue
65.6K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
#5 toysrus.com
511.7K
Revenue
242.8K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
fatbraintoys.com vs top market performers
fatbraintoys.com
top retailers
conversion rate vs average order value for fatbraintoys.com and its competitors
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fatbraintoys.com brandsby revenue

1
Logo for squigzSquigz
Top retailers:riteaid.com
2
Logo for ghostcubeGhostcube
3
Logo for gibgabGibgab

fatbraintoys.com categoriesby revenue

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brands overtime comparison

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fatbraintoys.com channels

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fatbraintoys.com Google Ads spend

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fatbraintoys.com devices

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fatbraintoys.com top markets

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fatbraintoys.com country & global rank

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