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Sep 2024
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Home/Insights/Retailers/fatbraintoys.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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2.5M
Revenue
431K
Sessions
6.0-6.5%
Conversion rate
$75-100
Average order value
Online only revenue for fatbraintoys.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Fat Brain Toys focuses on the sale of high-quality toys and educational products. The website provides a wide range of playthings for children of all ages, including puzzles, games, building blocks, STEM-related items, and more. It offers a diverse selection from various brands, serving as a destination for fun and learning.

fatbraintoys.com’s revenueOVER TIME
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Over the past three months, fatbraintoys.com revenue has experienced growth of 7.6%, compared to the preceding three months.

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fatbraintoys.com revenue growth for last six months
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OVERVIEW
In September 2024, fatbraintoys.com, an online store in the CHILDCARE industry, reported a revenue of $2,452,115 with a conversion rate of 6.00-6.50% and an AOV of $75-100. The store had 431,025 sessions during the month, compared to the highest sessions of 9,942,223 from babylist.com in the same category. Despite not being the largest store in terms of revenue or sessions, fatbraintoys.com maintained a competitive performance with conversion rates and AOV within the expected range for the CHILDCARE industry.
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fatbraintoys.com competitors

Fat Brain Toys outperforms its competitors in terms of revenue, transactions, and conversion rate. While Fat Brain Toys generated $2,452,115 in revenue from 26,004 transactions with a conversion rate of 6.00-6.50%, its closest competitor, Legacy Toys, only earned $107,613 from 1,126 transactions with a conversion rate of 3.00-3.50%. Similarly, Toys R Us, another competitor, made $603,800 from 11,760 transactions with a conversion rate of 3.50-4.00%, which falls short of Fat Brain Toys' performance. In terms of average order value (AOV), Fat Brain Toys' range of $75-100 is consistent with most competitors, except for Wicked Uncle, whose AOV ranges from $100-125. Despite this, Fat Brain Toys maintains a competitive edge in overall performance compared to its competitors in the toy industry.

#1 wickeduncle.com
596.7K
Revenue
136.5K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
#2 elc.co.uk
363.9K
Revenue
245.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#3 busytoddler.com
430.4K
Revenue
174.3K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
#4 legacytoys.com
107.6K
Revenue
33.7K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#5 toysrus.com
603.8K
Revenue
307.2K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
fatbraintoys.com vs top market performers
fatbraintoys.com
top retailers
conversion rate vs average order value for fatbraintoys.com and its competitors
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fatbraintoys.com brandsby revenue

1
Logo for squigzSquigz
Top retailers:riteaid.com
2
Logo for ghostcubeGhostcube
3
Logo for gibgabGibgab

fatbraintoys.com categoriesby revenue

1
Games
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brands overtime comparison

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fatbraintoys.com channels

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fatbraintoys.com Google Ads spend

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fatbraintoys.com devices

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fatbraintoys.com top markets

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fatbraintoys.com country & global rank

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