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May 2025
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Home/Insights/Retailers/bellalunatoys.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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603.1K
Revenue
75.8K
Sessions
7.0-7.5%
Conv. rate
$100-125
AOV
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E-commerce store, bellalunatoys.com, offers a wide variety of toys made from natural materials and inspired by Waldorf educational philosophy. The products range from wooden and organic cotton toys to imaginative play and seasonal items. Additionally, the website provides helpful customer service and secure online transactions for potential buyers.

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bellalunatoys.com's revenueOVER TIME
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Over the past three months, bellalunatoys.com revenue has experienced decline of 29%, compared to the preceding three months.

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bellalunatoys.com revenue decline for last six months
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OVERVIEW
In May 2025, bellalunatoys.com, in the CHILDCARE industry, recorded online sales revenue of $603,136 compared to a median of $51,120, with babylist.com leading at $81,210,274. The conversion rate of 7.00-7.50% surpassed the high of 4.58% and the low of 1.07%, while the AOV of $100-125 exceeded the high of $282 and fell below the low of $58. With 75,796 sessions, bellalunatoys.com trailed the top store, babylist.com, with 13,729,709 sessions, and was below the median of 19,914 sessions in the CHILDCARE sector.
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bellalunatoys.com competitors

In May 2025, bellalunatoys.com outperformed its competitors in terms of revenue, with $603,136 in comparison to smilingtreetoys.com's $6,224, ourgreenhouse.com's $47,841, sarahssilks.com's $143,708, atoygarden.com's $10,338, and liltulips.com's $25,947. bellalunatoys.com also had the highest number of transactions at 5,557, followed by sarahssilks.com with 1,142 transactions. In sessions, bellalunatoys.com led with 75,796, surpassing the other competitors. The Average Order Value (AOV) for bellalunatoys.com ranged from $100 to $125, falling within the same range as ourgreenhouse.com and atoygarden.com. bellalunatoys.com had the highest conversion rate at 7.00-7.50%, ahead of all its competitors. Overall, bellalunatoys.com demonstrated superior performance in revenue, transactions, sessions, AOV, and conversion rate compared to its industry counterparts in May 2025.

sarahssilks.com screenshot
#1 sarahssilks.com
143.7K
Revenue
58.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
atoygarden.com screenshot
#2 atoygarden.com
10.3K
Revenue
3.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
ourgreenhouse.com screenshot
#3 ourgreenhouse.com
47.8K
Revenue
14.4K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
smilingtreetoys.com screenshot
#4 smilingtreetoys.com
6.2K
Revenue
2.3K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
liltulips.com screenshot
#5 liltulips.com
25.9K
Revenue
26K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
bellalunatoys.com vs top market performers
bellalunatoys.com
top retailers
conversion rate vs average order value for bellalunatoys.com and its competitors
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Revenue share by device at bellalunatoys.com

In May large majority of sales on bellalunatoys.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.

In May large majority of sales on bellalunatoys.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.
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bellalunatoys.com channels

Identify top traffic channels that drive growth for bellalunatoys.comand discover how performance of traffic channels has changed over time.

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bellalunatoys.com Google Ads spend

Evaluate bellalunatoys.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bellalunatoys.com devices

Review bellalunatoys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bellalunatoys.com top markets

Explore bellalunatoys.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bellalunatoys.com country & global rank

Assess the ranking of bellalunatoys.com among other retailers within its primary country and worldwide.

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