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Sep 2024
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Home/Insights/Retailers/hearthsong.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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149.3K
Revenue
33.6K
Sessions
3.0-3.5%
Conversion rate
$125-150
Average order value
Online only revenue for hearthsong.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Hearthsong.com is an online platform offering a wide selection of products for children and families. Their assortment includes toys, games, arts and crafts supplies, outdoor play equipment, and educational materials. The website aims to provide a diverse range of options to entertain, engage, and support creative exploration for kids of all ages.

hearthsong.com’s revenueOVER TIME
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Over the past three months, hearthsong.com revenue has experienced decline of 34%, compared to the preceding three months.

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hearthsong.com revenue decline for last six months
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OVERVIEW
In September 2024, hearthsong.com, an online CHILDCARE retailer, generated $149,255 in revenue, with a conversion rate of 3.00-3.50% and an average order value (AOV) of $125-150. This places hearthsong.com above the industry median for revenue and conversion rate, with a competitive AOV. The website attracted 33,586 sessions, falling below the median for the CHILDCARE industry. Despite its lower session count, hearthsong.com remains a strong competitor in the market, with potential for growth in the future.
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hearthsong.com competitors

When comparing hearthsong.com to its competitors, swingsetmall.com stands out with the highest revenue of $283,617, even though they have fewer transactions (409) and sessions (34,026) than hearthsong.com. Their average order value (AOV) is also significantly higher at $675-700, but their conversion rate is lower at 1.00-1.50. On the other hand, fatbraintoys.com has the highest revenue of $2,452,115 with a high number of transactions (26,004) and sessions (431,025), along with a strong conversion rate of 6.00-6.50. However, their AOV is lower at $75-100 compared to hearthsong.com. Overall, hearthsong.com falls in the middle in terms of revenue, transactions, sessions, AOV, and conversion rate among its competitors like bellalunatoys.com, backyardziplines.com, and woodtreeswing.com.

#1 backyardziplines.com
17.5K
Revenue
4.5K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
#2 bellalunatoys.com
904.7K
Revenue
106.1K
Sessions
7.5-8.0%
Conv. rate
$100-125
AOV
#3 swingsetmall.com
283.6K
Revenue
34K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
#4 woodtreeswing.com
9.3K
Revenue
3.4K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#5 fatbraintoys.com
2.5M
Revenue
431K
Sessions
6.0-6.5%
Conv. rate
$75-100
AOV
hearthsong.com vs top market performers
hearthsong.com
top retailers
conversion rate vs average order value for hearthsong.com and its competitors
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hearthsong.com brandsby revenue

1
Logo for hearthsongHearthsong

hearthsong.com categoriesby revenue

1
Play Swings
2
Porch Swings
3
Toy Kitchens & Play Food
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brands overtime comparison

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hearthsong.com channels

Identify top traffic channels that drive growth for hearthsong.comand discover how performance of traffic channels has changed over time.

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hearthsong.com Google Ads spend

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hearthsong.com devices

Review hearthsong.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hearthsong.com top markets

Explore hearthsong.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hearthsong.com country & global rank

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