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Mar 2024
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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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382.4K
Revenue
248.1K
Sessions
1.0-1.5%
Conversion rate
$100-125
Average order value
Online only revenue for elc.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

ELC.co.uk is a website that offers a diverse range of products for children. They sell toys, games, puzzles, educational resources, clothing, and equipment for babies, toddlers, and young children. The site also provides parenting advice, party supplies, and potential discounts on selected items.

elc.co.uk’s revenueOVER TIME
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Over the past three months, elc.co.uk revenue has experienced decline of 38%, compared to the preceding three months.

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elc.co.uk revenue decline for last six months
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OVERVIEW
elc.co.uk in the CHILDCARE industry had a revenue of $382,364 with a median of $88,881, conversion rate of 1.00-1.50% (high: 4.55%, low: 1.2%), AOV of $100-125 (high: $264, low: $50), and sessions at 248,102 (highest: 13,838,336 from babylist.com, median: 41,454) for March 2024.
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elc.co.uk competitors

When comparing elc.co.uk to its competitors in the toy and baby product industry, it is clear that elc.co.uk falls behind in terms of revenue, transactions, and sessions. For example, babylist.com generates a significantly higher revenue of $70,473,724 compared to elc.co.uk's revenue of $382,364. Additionally, babylist.com has a much larger number of transactions at 377,180, as well as sessions at 13,838,336, in contrast to elc.co.uk's 3,607 transactions and 248,102 sessions. The average order value (AOV) for babylist.com is also higher at $175-200, while elc.co.uk's AOV is $100-125. Furthermore, babylist.com has a higher conversion rate of 2.50-3.00% compared to elc.co.uk's 1.00-1.50%. Overall, elc.co.uk has room for improvement in order to compete effectively with its industry counterparts.

#1 fatbraintoys.com
2.4M
Revenue
381.4K
Sessions
7.5-8.0%
Conv. rate
$75-100
AOV
#2 mulberrybush.co.uk
136.8K
Revenue
64.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
#3 theworks.co.uk
1.9M
Revenue
1.7M
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
#4 gltc.co.uk
395.6K
Revenue
81.7K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
#5 babylist.com
70.5M
Revenue
13.8M
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
elc.co.uk vs top market performers
elc.co.uk
top retailers
conversion rate vs average order value for elc.co.uk and its competitors
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elc.co.uk brandsby revenue

elc.co.uk categoriesby revenue

1
Swing Sets & Playsets
2
Toy Playsets
3
Stuffed Animals
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brands overtime comparison

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elc.co.uk channels

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elc.co.uk Google Ads spend

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elc.co.uk devices

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elc.co.uk top markets

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elc.co.uk country & global rank

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