elc.co.uk
ELC.co.uk is a website that offers a diverse range of products for children. They sell toys, games, puzzles, educational resources, clothing, and equipment for babies, toddlers, and young children. The site also provides parenting advice, party supplies, and potential discounts on selected items.
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elc.co.uk Annual Revenue and Growth
elc.co.uk's annual sales on its online store amounted to $3.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
elc.co.uk's monthly revenueOVER TIME
Over the past three months, elc.co.uk revenue has experienced growth of 13%, compared to the preceding three months.
elc.co.uk competitors
In June 2026, elc.co.uk reported revenue of $166,581 with a conversion rate of 1.00-1.50% from 132,505 sessions, achieving an average order value (AOV) of $75-100. In contrast, fatbraintoys.com dominated the market with $1,101,304 in revenue and a significantly higher conversion rate of 5.00-5.50% from 338,414 sessions, despite a lower AOV of $50-75. theworks.co.uk also performed well, generating $684,839 in revenue from over a million sessions but maintaining the same conversion rate of 3.00-3.50% as g lt c.co.uk, which had a higher AOV of $125-150. Meanwhile, mulberrybush.co.uk, with revenue at $118,157, showcased a stronger conversion rate at 3.00-3.50%. In stark contrast, babylist.com achieved an impressive $96,879,341 in revenue but with a lower conversion rate of 2.00-2.50%. Overall, elc.co.uk remains competitive but trails significantly behind the leaders.
Revenue share by device at elc.co.uk
In June large majority of sales on elc.co.uk, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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elc.co.uk channels
Identify top traffic channels that drive growth for elc.co.ukand discover how performance of traffic channels has changed over time.
elc.co.uk Google Ads spend
Evaluate elc.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
elc.co.uk devices
Review elc.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
