May 2024

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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

colorit.com

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84.7K

Revenue

43.7K

Sessions

1.0-1.5%

Conversion rate

$150-175

Average order value

Online only revenue for colorit.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: CRAFTS

Colorit.com is an online platform offering a selection of coloring books and supplies for coloring enthusiasts of all ages. The website provides a wide range of intricate designs and illustrations to enhance creativity. It also offers a variety of coloring mediums, including markers, pens, and gel pens, to ensure a satisfying coloring experience.

colorit.com’s revenueOVER TIME
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Over the past three months, colorit.com revenue has experienced decline of 40%, compared to the preceding three months.

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colorit.com revenue decline for last six months

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OVERVIEW

In May 2024, colorit.com, a CRAFTS industry, generated online sales revenue of $84,655 (median revenue $93,061) with a conversion rate of 1.00-1.50% (high 3.75%, low 0.96%) and an AOV of $150-175 (high $363, low $44) from 43,718 sessions (median 36,645). The largest online store in the category, hobbylobby.com, had revenue of $7,883,700 and sessions of 14,995,785.

colorit.com competitors

When comparing colorit.com to its competitors, we can see that colorit.com falls slightly behind in terms of revenue, with $84,655 compared to the highest revenue competitor, arteza.com, with $233,003. However, colorit.com has a higher average order value (AOV) range of $150-175 compared to most competitors. In terms of transactions and sessions, colorit.com ranks in the middle among its competitors with 536 transactions and 43,718 sessions. The conversion rate for colorit.com is also moderate at 1.00-1.50%. Overall, colorit.com holds its own against competitors like kingartco.com, pencils.com, ooly.com, and creativelycalmstudios.com, with each platform having its own strengths and areas for improvement.

#1 creativelycalmstudios.com

15.9K

Revenue

10.3K

Sessions

2.0-2.5%

Conv. rate

$50-75

AOV

#2 ooly.com

129.2K

Revenue

67.7K

Sessions

6.0-6.5%

Conv. rate

$25-50

AOV

#3 pencils.com

80.3K

Revenue

54.2K

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

#4 kingartco.com

99.4K

Revenue

57.3K

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#5 arteza.com

233K

Revenue

125.6K

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

CLOSEST COMPETITORSby revenue

creativelycalmstudios.com

TOP MARKET PERFORMERSby revenue

creativelycalmstudios.com

colorit.com vs top market performers

colorit.com

top retailers

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Top products on colorit.comby revenue

#1 Gel Pen Combination Pack - 96 Gel Pens, 96 Ink Refills, 2 Travel Cases

$50

Price

$49.4K

Revenue

#2 ColorIt Mandalas To Color, Volume VI Coloring Book for Adults by Terbit Basuki

$22

Price

$36.5K

Revenue

#3 48 Colored Gel Pen Set, 48 Ink Refills, Travel Case & Gift Box

$24.5

Price

$32.4K

Revenue

#4 Colors of Inspiration Volume 2 Coloring Book for Adults by Hasby Mubarok

$22

Price

Revenue

#5 ColorIt Tropical Scenes Adult Coloring Book by Hasby Mubarok

$22

Price

Revenue

#6 ColorIt Mandalas To Color, Volume IX Coloring Book for Adults Illustrated By Terbit Basuki

$22

Price

Revenue

#7 ColorIt Mandalas to Color, Volume VIII Coloring Book for Adults Illustrated By Terbit Basuki

$22

Price

Revenue

#8 Blissful Scenes Illustrated By Hasby Mubarok

$22

Price

Revenue

#9 Colorful Flowers Volume 2 Coloring Book for Adults by Jackielou Pareja

$22

Price

Revenue

#10 ColorIt Mandalas To Color, Volume IV Coloring Book for Adults by Terbit Basuki

$22

Price

Revenue

#1 Gel Pen Combination Pack - 96 Gel Pens, 96 Ink Refills, 2 Travel Cases

$50

Price

$49.4K

Revenue

#2 ColorIt Mandalas To Color, Volume VI Coloring Book for Adults by Terbit Basuki

$22

Price

$36.5K

Revenue

#3 48 Colored Gel Pen Set, 48 Ink Refills, Travel Case & Gift Box

$24.5

Price

$32.4K

Revenue

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colorit.com brandsby revenue

Colorit

Top retailers:amazon.com walmart.com

colorit.com categoriesby revenue

Office Supplies

Top retailers:ebay.co.uk ebay.com temu.com

Pens

Top retailers:gouletpens.com montblanc.com amazon.com

Arts & Entertainment

Top retailers:ebay.com walmart.com shein.co.uk

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Top retailers:gouletpens.com amazon.com amazon.de

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colorit.com channels

Identify top traffic channels that drive growth for colorit.comand discover how performance of traffic channels has changed over time.

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colorit.com Google Ads spend

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colorit.com devices

Review colorit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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colorit.com top markets

Explore colorit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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