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Jul 2024
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Home/Insights/Retailers/viking-direct.co.uk
TRANSACTION INTELLIGENCE - JUL 2024 GLOBALLY

Favicon for viking-direct.co.ukviking-direct.co.uk

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12.5M
Revenue
602.8K
Sessions
5.0-5.5%
Conversion rate
$375-400
Average order value
Online only revenue for viking-direct.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED KINGDOM
  • Website category: BUSINESS AND CONSUMER SERVICES

Viking-Direct.co.uk is an online retail platform offering various products and services. The store provides an extensive range of office supplies, including stationery, furniture, technology equipment, ink & toner cartridges, cleaning chemicals, and more. They ensure quick and efficient delivery and cater to the needs of businesses and individuals alike.

viking-direct.co.uk’s revenueOVER TIME
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Over the past three months, viking-direct.co.uk revenue has experienced decline of 20%, compared to the preceding three months.

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viking-direct.co.uk revenue decline for last six months
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OVERVIEW
viking-direct.co.uk's online sales revenue for July 2024 is $12,488,509, with a median revenue in the BUSINESS AND CONSUMER SERVICES industry of $246,346. The conversion rate for viking-direct.co.uk is between 5.00-5.50%, with a high conversion rate of 5.43% and a low conversion rate of 1.51% in the industry. The Average Order Value (AOV) for viking-direct.co.uk is $375-400, compared to a high AOV of $594 and a low AOV of $141 in the industry. The total number of sessions for viking-direct.co.uk is 602,790, with the highest sessions at 11,726,069 from staples.com and a median sessions of 30,749 in the industry.
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viking-direct.co.uk competitors

In comparison to its competitors, viking-direct.co.uk stands out with significantly higher revenue of £12,488,509 from 32,729 transactions and 602,790 sessions in July 2024. The average order value (AOV) falls between £375-£400 with an impressive conversion rate of 5.00-5.50%. In contrast, tonergiant.co.uk generated £412,936 revenue from 2,718 transactions and 162,994 sessions, with an AOV of £150-£175 and a conversion rate of 1.50-2.00%. printerland.co.uk also falls behind with £1,066,224 revenue from 3,073 transactions and 207,397 sessions, offering an AOV of £325-£350 and a conversion rate of 1.00-1.50%. Despite strong competition from cartridgeshop.co.uk, officestationery.co.uk, and paperstone.co.uk, viking-direct.co.uk continues to lead the pack in terms of revenue, transactions, and conversion rate, showcasing its strong performance in the online office supplies market.

#1 officestationery.co.uk
421.6K
Revenue
62.1K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
#2 printerland.co.uk
1.1M
Revenue
207.4K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
#3 cartridgeshop.co.uk
157.7K
Revenue
20K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
#4 tonergiant.co.uk
412.9K
Revenue
163K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
#5 paperstone.co.uk
376.5K
Revenue
34.3K
Sessions
4.5-5.0%
Conv. rate
$225-250
AOV
CLOSEST COMPETITORSby revenue
Favicon for hp.comhp.com
Favicon for officedepot.comofficedepot.com
Favicon for viking-direct.co.ukviking-direct.co.uk
$12.5M
Favicon for ldproducts.comldproducts.com
Favicon for printerland.co.ukprinterland.co.uk
Favicon for ypo.co.ukypo.co.uk
Favicon for brother.co.ukbrother.co.uk
Favicon for priorydirect.co.ukpriorydirect.co.uk
Favicon for officestationery.co.ukofficestationery.co.uk
Favicon for tonergiant.co.uktonergiant.co.uk
TOP MARKET PERFORMERSby revenue
1
Favicon for hp.comhp.com
$148.5M
2
Favicon for officedepot.comofficedepot.com
3
Favicon for viking-direct.co.ukviking-direct.co.uk
4
Favicon for ldproducts.comldproducts.com
5
Favicon for printerland.co.ukprinterland.co.uk
6
Favicon for ypo.co.ukypo.co.uk
7
Favicon for brother.co.ukbrother.co.uk
8
Favicon for priorydirect.co.ukpriorydirect.co.uk
9
Favicon for officestationery.co.ukofficestationery.co.uk
10
Favicon for tonergiant.co.uktonergiant.co.uk
viking-direct.co.uk vs top market performers
viking-direct.co.uk
top retailers
conversion rate vs average order value for viking-direct.co.uk and its competitors
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viking-direct.co.uk brandsby revenue

1
Logo for outsunnyOutsunny
Top retailers:amazon.deamazon.comamazon.co.uk
2
Logo for linksysLinksys
Top retailers:amazon.comwalmart.commarianos.com
3
Logo for homcomHomcom
Top retailers:therange.co.ukebay.co.ukamazon.co.uk
4
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5
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Top retailers:amazon.comwalmart.comamazon.de

viking-direct.co.uk categoriesby revenue

1
Electronics
Top retailers:apple.commagazineluiza.com.brhihonor.com
2
Home & Garden
Top retailers:etsy.commarksandspencer.comebay.com
3
Hardware
Top retailers:ebay.comkroger.comuline.com
4
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Top retailers:macys.comzara.comralphlauren.com
5
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Top retailers:amazon.comapple.comdell.com
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brands overtime comparison

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viking-direct.co.uk channels

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viking-direct.co.uk Google Ads spend

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viking-direct.co.uk devices

Review viking-direct.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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viking-direct.co.uk top markets

Explore viking-direct.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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viking-direct.co.uk country & global rank

Assess the ranking of viking-direct.co.uk among other retailers within its primary country and worldwide.

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