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Jul 2026

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Home/Insights/Retailers/viking.de

TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

viking.de

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598K

Revenue

Jul 26

235.7K

Sessions

Jul 26

2.0-2.5%

Conv. rate

Jul 26

$100-125

AOV

Jul 26

Main country of store: GERMANY
Website category: BUSINESS AND CONSUMER SERVICES

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viking.de Annual Revenue and Growth

viking.de's annual sales on its online store amounted to $8.6M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025

$8.6M

Annual growth forecast2025/2026

<0%

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eCommerce Revenue

viking.de's monthly revenueOVER TIME
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Over the past three months, viking.de revenue has experienced growth of 15%, compared to the preceding three months.

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viking.de revenue growth for last six months

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OVERVIEW

In July 2026, viking.de, a business and consumer services category store, generated $598,000 in online sales, significantly exceeding the typical store's revenue of around $161,000. Its conversion rate ranged between 2.00-2.50%, which is within the typical category range of 1.33% to 5.55%. The average order value (AOV) of viking.de was $100-125, below the typical range of $128 to $589. With 236,000 sessions, viking.de attracted far more visitors than a typical store in the business and consumer services category, which sees around 25,700 sessions monthly.

viking.de competitors

The most significant gap is in revenue, where viking.de trails office-partner.de by $2.8 million. In July 2026, viking.de reported revenue of $598,000 from 4,973 transactions across 236,000 sessions, with an average order value (AOV) between $100 and $125 and a conversion rate of 2.00-2.50%. In comparison, office-partner.de achieved $3.4 million in revenue from 8,434 transactions over 289,000 sessions, boasting an AOV of $400-425 and a conversion rate of 2.50-3.00%. While viking.de ranks 2nd in transactions, it still trails office-partner.de by 3,461 transactions. In contrast, competitors like buero-bedarf-thueringen.de and rajapack.de show higher AOVs and conversion rates as well.

#1 bueroshop24.de

1.2M

Revenue

617.5K

Sessions

2.0-2.5%

Conv. rate

$75-100

AOV

#2 schaefer-shop.de

1.1M

Revenue

127.2K

Sessions

2.5-3.0%

Conv. rate

$300-325

AOV

#3 buero-bedarf-thueringen.de

914.8K

Revenue

118.6K

Sessions

3.5-4.0%

Conv. rate

$200-225

AOV

#4 rajapack.de

1.1M

Revenue

54.6K

Sessions

4.5-5.0%

Conv. rate

$400-500

AOV

#5 ratioform.de

110.9K

Revenue

5.5K

Sessions

6.0-6.5%

Conv. rate

$300-325

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

buero-bedarf-thueringen.de

viking.de vs top market performers

viking.de

top retailers

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Revenue share by device at viking.de

In July large majority of sales on viking.de, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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viking.de channels

Identify top traffic channels that drive growth for viking.deand discover how performance of traffic channels has changed over time.

viking.de Google Ads spend

Evaluate viking.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

viking.de devices

Review viking.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

viking.de top markets

Explore viking.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.