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Grips
Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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107.3K
Revenue
53.1K
Sessions
3.0-3.5%
Conversion rate
$50-75
Average order value
Online only revenue for boppy.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Boppy.com is the online platform for Boppy, a company offering a wide range of baby products, predominantly focused on feeding and supporting infants developmental needs. The website provides access to various products such as nursing pillows, infant loungers, baby carriers, breastfeeding accessories, and other essential items for parents and caregivers.

boppy.com’s revenueOVER TIME
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Over the past three months, boppy.com revenue has experienced growth of 87%, compared to the preceding three months.

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boppy.com revenue growth for last six months
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OVERVIEW
In September 2024, boppy.com in the CHILDCARE industry had online sales revenue of $107,345 (median: $57,552) and a conversion rate of 3.00-3.50% (high: 4.82%, low: 1.27%). The average order value (AOV) was $50-75 (high: $273, low: $56) with 53,086 sessions (median: 22,318). The top performer in online sales revenue was babylist.com with $75,186,544 and in sessions with 9,942,223. These metrics reflect boppy.com's strong performance and growth potential in the CHILDCARE market.
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boppy.com competitors

When comparing boppy.com to its competitors in the baby products industry, boppy.com lags behind in terms of revenue with $107,345 compared to competitors like owletcare.com with $658,677 and pharmedoc.com with $28,229. However, boppy.com shows a decent number of transactions at 1,802, falling between binxybaby.com's 159 transactions and owletcare.com's 3,199 transactions. In terms of sessions, boppy.com sits in the middle with 53,086 sessions, outperformed by owletcare.com's 185,335 sessions but ahead of woolfwithme.com's 1,371 sessions. boppy.com's average order value (AOV) ranging from $50-75 falls below competitors like owletcare.com and leachco.com with AOVs of $200-225 and $100-125 respectively. However, boppy.com's conversion rate of 3.00-3.50% is competitive with pharmedoc.com and leachco.com, both within the 3.50-4.00% range.

#1 woolfwithme.com
918.3
Revenue
1.4K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
#2 pharmedoc.com
28.2K
Revenue
10K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#3 binxybaby.com
13K
Revenue
9.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#4 owletcare.com
658.7K
Revenue
185.3K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
#5 leachco.com
10K
Revenue
5.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
boppy.com vs top market performers
boppy.com
top retailers
conversion rate vs average order value for boppy.com and its competitors
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boppy.com brandsby revenue

boppy.com categoriesby revenue

2
Nursing & Feeding
3
High Chair & Booster Seat Accessories
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brands overtime comparison

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boppy.com channels

Identify top traffic channels that drive growth for boppy.comand discover how performance of traffic channels has changed over time.

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boppy.com Google Ads spend

Evaluate boppy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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boppy.com devices

Review boppy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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boppy.com top markets

Explore boppy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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boppy.com country & global rank

Assess the ranking of boppy.com among other retailers within its primary country and worldwide.

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