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May 2025
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Home/Insights/Retailers/owletcare.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for owletcare.comowletcare.com

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710.5K
Revenue
180.2K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
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The website owletcare.com offers a range of products related to baby monitoring and safety. Their assortment includes wearable devices that track a babys heart rate, oxygen levels, and sleep patterns. Owletcare.com provides resources and tools for parents to closely monitor their childs well-being and offers electrical safety products as well.

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owletcare.com's revenueOVER TIME
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Over the past three months, owletcare.com revenue has experienced decline of 2.5%, compared to the preceding three months.

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owletcare.com revenue decline for last six months
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OVERVIEW
In May 2025, owletcare.com, a HEALTH industry player, reported $710,542 in online sales revenue with a conversion rate of 1.50-2.00% and an AOV of $200-225 from 180,193 sessions. The median revenue for the industry is $81,712, while the highest revenue comes from happiestbaby.com at $1,683,373. A high conversion rate of 3.82% and AOV of $277 were noted, while a low conversion rate was 1.24% and a low AOV was $52. The store with the highest sessions in the industry is happiestbaby.com at 847,073, with a median of 32,481 sessions.
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owletcare.com competitors

In May 2025, owletcare.com outperformed its competitors in terms of revenue, with a total of $710,542. dreamlandbabyco.com came in second with $269,793, followed by hubbleconnected.com at $112,473, owletcare.com.au at $32,404, and boppy.com at $80,985. In the number of transactions, owletcare.com also took the lead with 3,291, while dreamlandbabyco.com had 1,828, hubbleconnected.com had 431, owletcare.com.au had 123, and boppy.com had 1,638. In terms of sessions, owletcare.com had 180,193, dreamlandbabyco.com had 84,859, hubbleconnected.com had 50,991, owletcare.com.au had 9,996, and boppy.com had 65,782. The Average Order Value (AOV) for owletcare.com ranged from $200 to $225, while its conversion rate was between 1.50% and 2.00%, placing it in a competitive position within the industry.

owletcare.com.au screenshot
#1 owletcare.com.au
32.4K
Revenue
10K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
boppy.com screenshot
#2 boppy.com
81K
Revenue
65.8K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
hubbleconnected.com screenshot
#3 hubbleconnected.com
112.5K
Revenue
51K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
dreamlandbabyco.com screenshot
#4 dreamlandbabyco.com
269.8K
Revenue
84.9K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
owletcare.com vs top market performers
owletcare.com
top retailers
conversion rate vs average order value for owletcare.com and its competitors
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Revenue share by device at owletcare.com

In May large majority of sales on owletcare.com, 80% was finalized on mobile devices, with 20% of sales coming from desktop devices.

In May large majority of sales on owletcare.com, 80% was finalized on mobile devices, with 20% of sales coming from desktop devices.
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owletcare.com channels

Identify top traffic channels that drive growth for owletcare.comand discover how performance of traffic channels has changed over time.

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owletcare.com Google Ads spend

Evaluate owletcare.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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owletcare.com devices

Review owletcare.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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owletcare.com top markets

Explore owletcare.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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owletcare.com country & global rank

Assess the ranking of owletcare.com among other retailers within its primary country and worldwide.

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