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Sep 2025
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Home/Insights/Retailers/owletcare.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for owletcare.comowletcare.com

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954.7K
Revenue
Sep 25
274.7K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$200-225
AOV
Sep 25
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The website owletcare.com offers a range of products related to baby monitoring and safety. Their assortment includes wearable devices that track a babys heart rate, oxygen levels, and sleep patterns. Owletcare.com provides resources and tools for parents to closely monitor their childs well-being and offers electrical safety products as well.

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owletcare.com Annual Revenue and Growth

owletcare.com's annual sales on its online store amounted to $6.7M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$6.7M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
owletcare.com revenue by year

owletcare.com's monthly revenueOVER TIME
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Over the past three months, owletcare.com revenue has experienced growth of 24%, compared to the preceding three months.

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owletcare.com revenue growth for last six months
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OVERVIEW
In September 2025, owletcare.com generated $954,718 in online sales, significantly surpassing the health/children's health median of $195,391, with a conversion rate of 1.50-2.00%, just below the high of 2.55% in the industry. The average order value (AOV) ranged from $200-225, also below the high of $322, while sessions reached 274,740, far exceeding the median of 80,731 but trailing the leader, happiestbaby.com, at 913,228. Overall, owletcare.com demonstrates strong performance metrics in its sector, highlighting its competitive positioning within the health/children's health market.
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owletcare.com competitors

In September 2025, owletcare.com stands out among its competitors in terms of revenue and sessions. owletcare.com generated $954,718 in revenue from 4,297 transactions with 274,740 sessions, showcasing a healthy average order value (AOV) of $200-225 and a conversion rate of 1.50-2.00%. In comparison, owletcare.com.au had lower revenue of $35,679 from 137 transactions and 10,854 sessions, with a slightly higher AOV of $250-275 but a lower conversion rate of 1.00-1.50%. boppy.com, hubbleconnected.com, and dreamlandbabyco.com also lag behind owletcare.com in revenue and sessions, with varying AOV and conversion rates. Overall, owletcare.com appears to be the leader among these competitors in terms of financial performance and website engagement.

owletcare.com.au screenshot
#1 owletcare.com.au
35.7K
Revenue
10.9K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
boppy.com screenshot
#2 boppy.com
66.8K
Revenue
66.3K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
hubbleconnected.com screenshot
#3 hubbleconnected.com
106.2K
Revenue
63.8K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
dreamlandbabyco.com screenshot
#4 dreamlandbabyco.com
166K
Revenue
77.5K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
owletcare.com vs top market performers
owletcare.com
top retailers
conversion rate vs average order value for owletcare.com and its competitors
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Revenue share by device at owletcare.com

In September large majority of sales on owletcare.com, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.

In September large majority of sales on owletcare.com, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.
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owletcare.com channels

Identify top traffic channels that drive growth for owletcare.comand discover how performance of traffic channels has changed over time.

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owletcare.com Google Ads spend

Evaluate owletcare.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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owletcare.com devices

Review owletcare.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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owletcare.com top markets

Explore owletcare.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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owletcare.com country & global rank

Assess the ranking of owletcare.com among other retailers within its primary country and worldwide.

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