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Aug 2025
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Home/Insights/Retailers/owletcare.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for owletcare.comowletcare.com

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807.1K
Revenue
Aug 25
253.6K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$200-225
AOV
Aug 25
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The website owletcare.com offers a range of products related to baby monitoring and safety. Their assortment includes wearable devices that track a babys heart rate, oxygen levels, and sleep patterns. Owletcare.com provides resources and tools for parents to closely monitor their childs well-being and offers electrical safety products as well.

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owletcare.com Annual Revenue and Growth

owletcare.com's annual sales on its online store amounted to $6.7M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$6.7M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
owletcare.com revenue by year

owletcare.com's monthly revenueOVER TIME
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Over the past three months, owletcare.com revenue has experienced growth of 3%, compared to the preceding three months.

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owletcare.com revenue growth for last six months
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OVERVIEW
In August 2025, owletcare.com in the HEALTH industry had online sales revenue of $807,082, with a median revenue of $166,548. The highest revenue was from happiestbaby.com at $1,546,276. The conversion rate for owletcare.com was 1.00-1.50%, with a high of 3.07% and a low of 1.02% in the industry. The average order value (AOV) for owletcare.com was $200-225, while the high AOV was $303 and the low AOV was $56. The site had 253,608 sessions, with the highest at 852,965 for happiestbaby.com and a median of 96,158 in the HEALTH category.
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owletcare.com competitors

In August 2025, when comparing owletcare.com to its competitors, some interesting insights emerge. owletcare.com generated a revenue of $807,082 from 3,603 transactions and 253,608 sessions, with an average order value (AOV) of $200-225 and a conversion rate of 1.00-1.50%. Looking at its competitors, owletcare.com.au lagged behind with $48,136 in revenue from 186 transactions and 15,974 sessions, while boasting a higher AOV of $250-275 but a similar conversion rate. boppy.com had $67,808 revenue from 1,567 transactions and 85,810 sessions, with a lower AOV of $25-50 but a better conversion rate of 1.50-2.00%. hubbleconnected.com and dreamlandbabyco.com fell in between, with varying metrics such as revenue, transactions, sessions, AOV, and conversion rates, making owletcare.com hold its ground among its competitors in the baby care industry.

owletcare.com.au screenshot
#1 owletcare.com.au
48.1K
Revenue
16K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
boppy.com screenshot
#2 boppy.com
67.8K
Revenue
85.8K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
hubbleconnected.com screenshot
#3 hubbleconnected.com
79.5K
Revenue
54.3K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
dreamlandbabyco.com screenshot
#4 dreamlandbabyco.com
166.5K
Revenue
96.2K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
owletcare.com vs top market performers
owletcare.com
top retailers
conversion rate vs average order value for owletcare.com and its competitors
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Revenue share by device at owletcare.com

In August large majority of sales on owletcare.com, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.

In August large majority of sales on owletcare.com, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.
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owletcare.com channels

Identify top traffic channels that drive growth for owletcare.comand discover how performance of traffic channels has changed over time.

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owletcare.com Google Ads spend

Evaluate owletcare.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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owletcare.com devices

Review owletcare.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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owletcare.com top markets

Explore owletcare.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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owletcare.com country & global rank

Assess the ranking of owletcare.com among other retailers within its primary country and worldwide.

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