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Sep 2024
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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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4.1M
Revenue
1M
Sessions
1.0-1.5%
Conversion rate
$325-350
Average order value
Online only revenue for vitamix.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Vitamix.com is an online platform providing kitchen appliances and resources for healthy and convenient cooking. The website offers a range of high-performance blenders, accessories, and recipe inspiration. Customers can explore various models and purchase products directly from the site, supported by helpful information and customer service.

vitamix.com’s revenueOVER TIME
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Over the past three months, vitamix.com revenue has experienced growth of 19%, compared to the preceding three months.

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vitamix.com revenue growth for last six months
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OVERVIEW
In September 2024, vitamix.com in the home_and_garden industry generated $4,092,520 in online sales revenue, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $325-350. This performance metrics were within the median range for the industry, with a very high conversion rate of 3.34% and a high AOV of $713. However, vitamix.com surpassed the median number of sessions with 1,038,617, although the highest sessions were reported by homedepot.com with 152,323,099. Despite strong revenue numbers, there is room for improvement in conversion rate and AOV to further optimize performance.
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vitamix.com competitors

When comparing vitamix.com to its competitors, it is evident that Vitamix stands out in terms of revenue and sessions. vitamix.com generated a revenue of $4,092,520 from 12,206 transactions and 1,038,617 sessions, with an average order value (AOV) ranging from $325 to $350 and a conversion rate of 1.00-1.50%. In contrast, its competitors such as cookswarehouse.com had a revenue of $59,302 from 307 transactions and 23,144 sessions, with an AOV of $175-200 and a similar conversion rate. makeitperfectly.com had even lower revenue of $20,896 from 231 transactions and 12,532 sessions, with an AOV of $75-100 but a higher conversion rate of 1.50-2.00%. everythingkitchens.com performed better with a revenue of $375,180 from 2,056 transactions and 157,168 sessions, similar AOV, and conversion rate. blendtec.com fell behind Vitamix with a revenue of $236,751 from 771 transactions and 69,776 sessions, with an AOV of $300-325 and a conversion rate comparable to Vitamix. Overall, vitamix.com's performance in revenue and sessions surpasses its competitors, showcasing its strong market presence and customer engagement.

#1 everythingkitchens.com
375.2K
Revenue
157.2K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
#2 cookswarehouse.com
59.3K
Revenue
23.1K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
#3 makeitperfectly.com
20.9K
Revenue
12.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#4 blendtec.com
236.8K
Revenue
69.8K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
vitamix.com vs top market performers
vitamix.com
top retailers
conversion rate vs average order value for vitamix.com and its competitors
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vitamix.com brandsby revenue

1
Logo for vitamix logoVitamix Logo
Top retailers:abt.com

vitamix.com categoriesby revenue

1
Food Mixers & Blenders
2
Food Storage Containers
3
Food Mixer & Blender Accessories
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brands overtime comparison

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vitamix.com channels

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vitamix.com Google Ads spend

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vitamix.com devices

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vitamix.com top markets

Explore vitamix.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vitamix.com country & global rank

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