takealot.com
takealot.com is an online retail platform based in South Africa offering a vast range of products. Their inventory includes electronics, appliances, books, toys, beauty products, fashion items, groceries, and home essentials. With various payment options and delivery services available, customers can conveniently purchase a wide array of goods all in one place.
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takealot.com Annual Revenue and Growth
takealot.com's annual sales on its online store amounted to $321M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
takealot.com's monthly revenueOVER TIME
Over the past three months, takealot.com revenue has experienced growth of 17%, compared to the preceding three months.
takealot.com competitors
In October 2025, takealot.com generated a revenue of 23,569,102 with 449,912 transactions and 18,446,847 sessions, boasting a conversion rate of 2.00-2.50 and an average order value (AOV) of 50-75. Comparing takealot.com to its competitors, amazon.com outperformed in revenue with 15,248,613,342 and a higher conversion rate of 7.50-8.00, albeit with a significantly higher number of transactions and sessions. ebay.com followed with 2,186,148,075 in revenue and a conversion rate of 4.50-5.00. etsy.com had 613,968,787 in revenue and a similar conversion rate to takealot.com. dischem.co.za had a much lower revenue of 1,508,154 with a lower AOV and conversion rate. walmart.com, on the other hand, surpassed in revenue with 3,194,620,422 and had a higher AOV of 125-150 with a slightly higher conversion rate than takealot.com.
Revenue share by device at takealot.com
In October large majority of sales on takealot.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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takealot.com channels
Identify top traffic channels that drive growth for takealot.comand discover how performance of traffic channels has changed over time.
takealot.com Google Ads spend
Evaluate takealot.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
takealot.com devices
Review takealot.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
