takealot.com
takealot.com is an online retail platform based in South Africa offering a vast range of products. Their inventory includes electronics, appliances, books, toys, beauty products, fashion items, groceries, and home essentials. With various payment options and delivery services available, customers can conveniently purchase a wide array of goods all in one place.
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takealot.com Annual Revenue and Growth
takealot.com's annual sales on its online store amounted to $255.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
takealot.com's monthly revenueOVER TIME
Over the past three months, takealot.com revenue has experienced decline of 1.1%, compared to the preceding three months.
takealot.com competitors
In September 2026, takealot.com trails its competitors significantly in revenue, achieving $24.8 million compared to amazon.com’s $14.3 billion, which is well ahead. Additionally, takealot.com has 457,000 transactions, while amazon.com leads with 182.6 million. In terms of sessions, takealot.com recorded 21.2 million, far below amazon.com’s impressive 2.6 billion. However, takealot.com has a competitive average order value (AOV) of $50-75, on par with etsy.com, which has an AOV of $50-75, while outperforming dischem.co.za’s AOV of $25-50. takealot.com’s conversion rate stands at 2.00-2.50%, trailing behind amazon.com’s 7.00-7.50% but surpassing etsy.com’s 1.50-2.00%. Overall, takealot.com faces strong competition from its peers in various performance metrics.
Revenue share by device at takealot.com
In September large majority of sales on takealot.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
Industries takealot.com operates in
takealot.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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takealot.com channels
Identify top traffic channels that drive growth for takealot.comand discover how performance of traffic channels has changed over time.
takealot.com Google Ads spend
Evaluate takealot.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
takealot.com devices
Review takealot.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
