takealot.com
takealot.com is an online retail platform based in South Africa offering a vast range of products. Their inventory includes electronics, appliances, books, toys, beauty products, fashion items, groceries, and home essentials. With various payment options and delivery services available, customers can conveniently purchase a wide array of goods all in one place.
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takealot.com Annual Revenue and Growth
takealot.com's annual sales on its online store amounted to $321M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
takealot.com's monthly revenueOVER TIME
Over the past three months, takealot.com revenue has experienced growth of 20%, compared to the preceding three months.
takealot.com competitors
In November 2025, takealot.com reported a revenue of $26,711,544 with 530,519 transactions and 22,230,861 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. In comparison, amazon.com leads the pack with a staggering revenue of $16,336,181,110, 213,173,236 transactions, and 2,883,966,808 sessions, showing a higher AOV of $75-100 and a conversion rate of 7.00-7.50%. ebay.com follows with $2,322,844,235 in revenue, 30,757,492 transactions, and 650,350,882 sessions, offering a similar AOV and conversion rate as Amazon. etsy.com and takealot.com share similar revenue and conversion rates, but Etsy has more sessions. dischem.co.za lags behind with lower revenue, transactions, sessions, AOV, and conversion rate, while walmart.com stands out with a higher AOV and a comparable number of transactions and sessions as ebay.com.
Revenue share by device at takealot.com
In November large majority of sales on takealot.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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takealot.com channels
Identify top traffic channels that drive growth for takealot.comand discover how performance of traffic channels has changed over time.
takealot.com Google Ads spend
Evaluate takealot.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
takealot.com devices
Review takealot.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
