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Jun 2026
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Home/Insights/Retailers/takealot.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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20.7M
Revenue
Jun 26
17.3M
Sessions
Jun 26
2.0-2.5%
Conv. rate
Jun 26
$50-75
AOV
Jun 26
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  • Main country of store: SOUTH AFRICA
  • Website category: MARKETPLACE

takealot.com is an online retail platform based in South Africa offering a vast range of products. Their inventory includes electronics, appliances, books, toys, beauty products, fashion items, groceries, and home essentials. With various payment options and delivery services available, customers can conveniently purchase a wide array of goods all in one place.

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takealot.com Annual Revenue and Growth

takealot.com's annual sales on its online store amounted to $255.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$255.1M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
takealot.com revenue by year

takealot.com's monthly revenueOVER TIME
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Over the past three months, takealot.com revenue has experienced growth of 6.8%, compared to the preceding three months.

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takealot.com revenue growth for last six months
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OVERVIEW
In June 2026, takealot.com generated $20,662,854 in online sales, significantly outperforming the e-commerce median of $288,369. With a conversion rate of 2.00-2.50%, it remains below the industry's high of 4.46% but well above the low of 0.96%. The average order value (AOV) ranges from $50 to $75, aligning closely with the lower end of the market's AOV spectrum. The site attracted 17,265,648 sessions, far exceeding the e-commerce median of 119,257 but dwarfed by Amazon's massive 2,710,440,039 sessions, highlighting the competitive landscape of the e-commerce marketplace.
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takealot.com competitors

In June 2026, takealot.com generated $20,662,854 in revenue from 373,402 transactions across 17,265,648 sessions, yielding a conversion rate of 2.00-2.50%. In contrast, amazon.com dominated the market with a staggering $12,391,654,833 in revenue, significantly benefitting from a higher conversion rate of 6.50-7.00%. ebay.com, with a revenue of $2,498,257,923 and a conversion rate of 4.00-4.50%, showcased its ability to attract transactions but still fell short compared to amazon.com. walmart.com, though offering higher AOVs ($100-125), reported revenue of $3,620,399,223 and a conversion rate of 6.00-6.50%. etsy.com and dischem.co.za lagged behind with revenues of $582,472,331 and $1,228,376 respectively, indicating a challenging competitive landscape for takealot.com despite its solid performance in South Africa. Overall, takealot.com competes against well-established global players with varying degrees of success.

amazon.com screenshot
#1 amazon.com
12.4B
Revenue
2.7B
Sessions
6.5-7.0%
Conv. rate
$50-75
AOV
ebay.com screenshot
#2 ebay.com
2.5B
Revenue
654M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
etsy.com screenshot
#3 etsy.com
582.5M
Revenue
427.1M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
dischem.co.za screenshot
#4 dischem.co.za
1.2M
Revenue
2.8M
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
walmart.com screenshot
#5 walmart.com
3.6B
Revenue
537.7M
Sessions
6.0-6.5%
Conv. rate
$100-125
AOV
takealot.com vs top market performers
takealot.com
top retailers
conversion rate vs average order value for takealot.com and its competitors
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Revenue share by device at takealot.com

In June large majority of sales on takealot.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In June large majority of sales on takealot.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

Industries takealot.com operates in

takealot.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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takealot.com channels

Identify top traffic channels that drive growth for takealot.comand discover how performance of traffic channels has changed over time.

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takealot.com Google Ads spend

Evaluate takealot.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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takealot.com devices

Review takealot.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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takealot.com top markets

Explore takealot.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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takealot.com country & global rank

Assess the ranking of takealot.com among other retailers within its primary country and worldwide.

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