Grips
May 2024
All countries
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

Favicon for swps.comswps.com

Get swps.com updates
Book a demo
42.2K
Revenue
34.6K
Sessions
0.5-1.0%
Conversion rate
$200-225
Average order value
Online only revenue for swps.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

SWPS.com is a website that offers a wide array of products for law enforcement and security professionals. The website sells equipment including but not limited to: lights, sirens, police badges, body armor, personal defense items, surveillance tools, handcuffs, and uniforms. It caters explicitly to the needs of law enforcement and security personnel.

swps.com’s revenueOVER TIME
View real-time data

Over the past three months, swps.com revenue has experienced decline of 26%, compared to the preceding three months.

View real-time data
swps.com revenue decline for last six months
Talk to a product specialist to get monthly figures and review YoY comparison
Book a demo
OVERVIEW
In May 2024, swps.com in the VEHICLES industry had a revenue of $42,176, conversion rate of 0.50-1.00%, and AOV of $200-225 with 34,570 sessions. The highest revenue in the category was from eurocarparts.com at $37,038,593, while the highest conversion rate was 2.53% and AOV was $864. The lowest conversion rate was 0.49% and AOV was $110. The store with the highest sessions was carparts.com with 7,357,182, while the median sessions in the VEHICLES category was 58,921.
Read more

swps.com competitors

In comparison to its competitors, swps.com falls behind in terms of revenue with only $42,176 compared to the leading competitor, whelen.com, which generated $443,791 in May 2024. swps.com also lags behind in the number of transactions with only 208, while danasafetysupply.com had 589 transactions during the same period. However, swps.com has a higher average order value (AOV) ranging from $200-$225, placing it above fleetsafety.com and thecasestore.com. In terms of conversion rate, swps.com is on par with most competitors at 0.50-1.00, with the exception of whelen.com which boasts an impressive 3.50-4.00 conversion rate. Overall, swps.com has room for growth in terms of revenue and transactions, but maintains a competitive AOV and conversion rate within the market.

#1 danasafetysupply.com
437.6K
Revenue
95.7K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
#2 whelen.com
443.8K
Revenue
65.4K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
#3 strobesnmore.com
419.2K
Revenue
49.7K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
#4 thecasestore.com
124.9K
Revenue
46.3K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
#5 fleetsafety.com
55.4K
Revenue
23.4K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
swps.com vs top market performers
swps.com
top retailers
conversion rate vs average order value for swps.com and its competitors
Talk to a product specialist to see all the competitors
Book a demo

swps.com brandsby revenue

1
Logo for pelican 1507 peli quick mountsPelican 1507 Peli Quick Mounts
2
Logo for backpacksBackpacks

swps.com categoriesby revenue

1
Hardware
2
Luggage & Bags
Review the entire assortment of this retailer and thousands of others in the Grips app
Book a demo
brands overtime comparison

Gain even more insights with the Grips app

swps.com channels

Identify top traffic channels that drive growth for swps.comand discover how performance of traffic channels has changed over time.

Book a demo

swps.com Google Ads spend

Evaluate swps.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Book a demo

swps.com devices

Review swps.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Book a demo

swps.com top markets

Explore swps.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Book a demo

swps.com country & global rank

Assess the ranking of swps.com among other retailers within its primary country and worldwide.

Book a demo
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard