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Mar 2026
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Home/Insights/Retailers/pelican.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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2.1M
Revenue
Mar 26
770.9K
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$300-325
AOV
Mar 26
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Pelican.com is an online platform that specializes in offering a wide range of protective cases and advanced lighting systems. The website provides durable storage solutions for industries such as military, photography, industrial, recreational, and more. Additionally, their products are known for being crushproof, waterproof, dustproof, and highly reliable.

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pelican.com Annual Revenue and Growth

pelican.com's annual sales on its online store amounted to $21.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$21.9M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
pelican.com revenue by year

pelican.com's monthly revenueOVER TIME
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Over the past three months, pelican.com revenue has experienced decline of 12%, compared to the preceding three months.

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pelican.com revenue decline for last six months
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OVERVIEW
In March 2026, pelican.com, a sports industry player, achieved online sales revenue of $2,077,749, significantly surpassing the median of $85,085; however, it remains distant from industry leader garmin.com, which reported $126,145,550. With a conversion rate between 0.50-1.00%, pelican.com lags behind the high of 3.09% while its average order value (AOV) of $300-325 falls short of the top AOV of $538; it also recorded 770,936 sessions, well below dickssportinggoods.com’s 42,240,065, yet above the median of 31,259 in the sports category, reflecting room for growth across various performance metrics.
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pelican.com competitors

When comparing pelican.com to its competitors in March 2026, we can see that pelican.com generated a significantly higher revenue of $2,077,749 from 6,691 transactions and 770,936 sessions. The average order value (AOV) ranged between $300-325, with a conversion rate of 0.50-1.00%. In comparison, thecasestore.com had a revenue of $57,113 with 178 transactions and 17,054 sessions, boasting a higher conversion rate of 1.00-1.50%. nalpak.com followed with $29,750 in revenue, 129 transactions, and 7,939 sessions, achieving a conversion rate of 1.50-2.00%. mycasebuilder.com outperformed in revenue with $334,448, 695 transactions, and 40,910 sessions, maintaining a conversion rate of 1.50-2.00%. Overall, pelican.com exhibited strong revenue numbers but may benefit from optimizing their conversion rate to compete more closely with top performers in the market.

thecasestore.com screenshot
#1 thecasestore.com
57.1K
Revenue
17.1K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
nalpak.com screenshot
#2 nalpak.com
29.8K
Revenue
7.9K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
mycasebuilder.com screenshot
#3 mycasebuilder.com
334.4K
Revenue
40.9K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
swps.com screenshot
#4 swps.com
10.6K
Revenue
5.2K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
elitecooler.com screenshot
#5 elitecooler.com
38.1K
Revenue
12.6K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
pelican.com vs top market performers
pelican.com
top retailers
conversion rate vs average order value for pelican.com and its competitors
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Revenue share by device at pelican.com

In March large majority of sales on pelican.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on pelican.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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pelican.com channels

Identify top traffic channels that drive growth for pelican.comand discover how performance of traffic channels has changed over time.

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pelican.com Google Ads spend

Evaluate pelican.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pelican.com devices

Review pelican.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pelican.com top markets

Explore pelican.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pelican.com country & global rank

Assess the ranking of pelican.com among other retailers within its primary country and worldwide.

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