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May 2025
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Home/Insights/Retailers/pelican.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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1.6M
Revenue
577.4K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
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Pelican.com is an online platform that specializes in offering a wide range of protective cases and advanced lighting systems. The website provides durable storage solutions for industries such as military, photography, industrial, recreational, and more. Additionally, their products are known for being crushproof, waterproof, dustproof, and highly reliable.

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pelican.com's revenueOVER TIME
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Over the past three months, pelican.com revenue has experienced decline of 5.5%, compared to the preceding three months.

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pelican.com revenue decline for last six months
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OVERVIEW
pelican.com's performance metrics for May 2025 in the SPORTS industry: online sales revenue of $1,590,714 (median: $84,330), conversion rate of 0.50-1.00% (high: 3.0%, low: 0.65%), AOV of $350-375 (high: $565, low: $79), sessions of 577,431 (highest: 47,255,232 from garmin.com, median: 29,719).
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pelican.com competitors

In May 2025, pelican.com stands out among its competitors with a revenue of $1,590,714 generated from 4,440 transactions and 577,431 sessions. The average order value (AOV) for pelican.com falls between $350 and $375, with a conversion rate ranging from 0.50% to 1.00%. In comparison, thecasestore.com trails behind with a revenue of $123,789 from 363 transactions and 38,433 sessions, with an AOV of $325 to $350 and a similar conversion rate. elitecooler.com, nalpak.com, mycasebuilder.com, and swps.com also fall short in revenue, transactions, sessions, AOV, and conversion rate when compared to pelican.com. pelican.com's strong performance in all these metrics indicates its competitive edge and strong position in the market.

thecasestore.com screenshot
#1 thecasestore.com
123.8K
Revenue
38.4K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
nalpak.com screenshot
#2 nalpak.com
46.7K
Revenue
11.5K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
mycasebuilder.com screenshot
#3 mycasebuilder.com
263.1K
Revenue
32.3K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
swps.com screenshot
#4 swps.com
22.9K
Revenue
12.5K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
elitecooler.com screenshot
#5 elitecooler.com
36.4K
Revenue
9.8K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
pelican.com vs top market performers
pelican.com
top retailers
conversion rate vs average order value for pelican.com and its competitors
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Revenue share by device at pelican.com

In May large majority of sales on pelican.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices.

In May large majority of sales on pelican.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices.
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pelican.com channels

Identify top traffic channels that drive growth for pelican.comand discover how performance of traffic channels has changed over time.

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pelican.com Google Ads spend

Evaluate pelican.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pelican.com devices

Review pelican.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pelican.com top markets

Explore pelican.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pelican.com country & global rank

Assess the ranking of pelican.com among other retailers within its primary country and worldwide.

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