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May 2025
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Home/Insights/Retailers/scottbarnes.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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16.8K
Revenue
7K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
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Scottbarnes.com is a website that offers a range of beauty products and makeup-related items available for purchase. It features a variety of high-quality cosmetic products like foundations, eyeshadow palettes, lipsticks, and brushes. The website also provides useful beauty tips, blog posts, and video tutorials for makeup enthusiasts and professionals.

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scottbarnes.com's revenueOVER TIME
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Over the past three months, scottbarnes.com revenue has experienced decline of 25%, compared to the preceding three months.

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scottbarnes.com revenue decline for last six months
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OVERVIEW
In May 2025, scottbarnes.com in the BEAUTY AND COSMETICS industry had online sales revenue of $16,820, with a conversion rate of 3.00-3.50% and an average order value (AOV) of $50-75. This performance falls below the median revenue of $46,882 and AOV of $213 for the industry. The website received 7,041 sessions, compared to the industry median of 19,997, and was significantly lower than the highest sessions recorded by sephora.com at 38,510,361. Ultacom remains the top player in the category with revenue of $96,002,620.
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scottbarnes.com competitors

In May 2025, scottbarnes.com generated $16,820 in revenue from 230 transactions and 7,041 sessions, with an average order value (AOV) between $50-75 and a conversion rate of 3.00-3.50%. When compared to its competitors, scottbarnes.com falls slightly behind stagemakeuponline.com in revenue and transactions, but has a higher conversion rate. However, rmsbeauty.com outperforms all with significantly higher revenue, transactions, and sessions. mentedcosmetics.com shows similar performance in revenue and transactions but with fewer sessions. makeupgeek.com and wanderbeauty.com have higher AOVs and comparable or lower conversion rates compared to scottbarnes.com. Overall, scottbarnes.com holds its ground among competitors with its balanced performance across different metrics.

wanderbeauty.com screenshot
#1 wanderbeauty.com
126.3K
Revenue
40.4K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
stagemakeuponline.com screenshot
#2 stagemakeuponline.com
21K
Revenue
14.6K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
makeupgeek.com screenshot
#3 makeupgeek.com
37.4K
Revenue
18.9K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
mentedcosmetics.com screenshot
#4 mentedcosmetics.com
166.7K
Revenue
80.9K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
rmsbeauty.com screenshot
#5 rmsbeauty.com
565.2K
Revenue
465.6K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
scottbarnes.com vs top market performers
scottbarnes.com
top retailers
conversion rate vs average order value for scottbarnes.com and its competitors
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Revenue share by device at scottbarnes.com

In May large majority of sales on scottbarnes.com, 64% was finalized on mobile devices, with 36% of sales coming from desktop devices.

In May large majority of sales on scottbarnes.com, 64% was finalized on mobile devices, with 36% of sales coming from desktop devices.
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scottbarnes.com channels

Identify top traffic channels that drive growth for scottbarnes.comand discover how performance of traffic channels has changed over time.

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scottbarnes.com Google Ads spend

Evaluate scottbarnes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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scottbarnes.com devices

Review scottbarnes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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scottbarnes.com top markets

Explore scottbarnes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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scottbarnes.com country & global rank

Assess the ranking of scottbarnes.com among other retailers within its primary country and worldwide.

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