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Nov 2025
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Home/Insights/Retailers/scottbarnes.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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10.3K
Revenue
Nov 25
4.2K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Scottbarnes.com is a website that offers a range of beauty products and makeup-related items available for purchase. It features a variety of high-quality cosmetic products like foundations, eyeshadow palettes, lipsticks, and brushes. The website also provides useful beauty tips, blog posts, and video tutorials for makeup enthusiasts and professionals.

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scottbarnes.com Annual Revenue and Growth

scottbarnes.com's annual sales on its online store amounted to $310.8K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$310.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
scottbarnes.com revenue by year

scottbarnes.com's monthly revenueOVER TIME
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Over the past three months, scottbarnes.com revenue has experienced decline of 19%, compared to the preceding three months.

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scottbarnes.com revenue decline for last six months
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OVERVIEW
In November 2025, scottbarnes.com generated $10,338 in online sales, significantly below the BEAUTY AND COSMETICS median of $52,547, with a conversion rate of 3.50-4.00%, short of the sector's high of 5.32%. The average order value (AOV) ranged between $50-75, below the industry's high of $204, while total sessions were 4,174, far less than the median of 19,748 and a fraction of sephora.com's impressive 76,114,809 sessions, indicating potential for growth and increased market presence.
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scottbarnes.com competitors

When comparing scottbarnes.com to its competitors in November 2025, it is evident that Scott Barnes' website falls behind in terms of revenue, transactions, and sessions. scottbarnes.com generated $10,338 in revenue from 158 transactions and 4,174 sessions. In contrast, rmsbeauty.com stands out with an impressive $1,254,914 in revenue from 17,165 transactions and 652,062 sessions. mentedcosmetics.com also outperforms scottbarnes.com with $170,998 in revenue from 3,259 transactions and 35,570 sessions. However, scottbarnes.com does have a competitive average order value (AOV) of $50-75, similar to rmsbeauty.com and makeupgeek.com. The conversion rate for scottbarnes.com falls within the mid-range at 3.50-4.00%, whereas rmsbeauty.com leads the pack with a conversion rate of 2.50-3.00%. Overall, while scottbarnes.com has room for growth in terms of revenue and traffic, its AOV and conversion rate are comparable to some of its competitors.

wanderbeauty.com screenshot
#1 wanderbeauty.com
84.8K
Revenue
43.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
stagemakeuponline.com screenshot
#2 stagemakeuponline.com
52.8K
Revenue
33.7K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
makeupgeek.com screenshot
#3 makeupgeek.com
24.3K
Revenue
12.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
mentedcosmetics.com screenshot
#4 mentedcosmetics.com
171K
Revenue
35.6K
Sessions
9.0-9.5%
Conv. rate
$50-75
AOV
rmsbeauty.com screenshot
#5 rmsbeauty.com
1.3M
Revenue
652.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
scottbarnes.com vs top market performers
scottbarnes.com
top retailers
conversion rate vs average order value for scottbarnes.com and its competitors
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Revenue share by device at scottbarnes.com

In November large majority of sales on scottbarnes.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In November large majority of sales on scottbarnes.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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scottbarnes.com channels

Identify top traffic channels that drive growth for scottbarnes.comand discover how performance of traffic channels has changed over time.

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scottbarnes.com Google Ads spend

Evaluate scottbarnes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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scottbarnes.com devices

Review scottbarnes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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scottbarnes.com top markets

Explore scottbarnes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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scottbarnes.com country & global rank

Assess the ranking of scottbarnes.com among other retailers within its primary country and worldwide.

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