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Jul 2025
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Home/Insights/Retailers/makeupgeek.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for makeupgeek.commakeupgeek.com

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39.5K
Revenue
22K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
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MakeupGeek.com is a cosmetics website offering a variety of products for makeup enthusiasts. Their inventory includes a wide range of makeup items such as eyeshadows, eyeliners, lipsticks, foundations, and brushes. Additionally, the website provides tutorials, reviews, and tips to assist users in achieving desired makeup looks.

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makeupgeek.com's revenueOVER TIME
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Over the past three months, makeupgeek.com revenue has experienced growth of 33%, compared to the preceding three months.

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makeupgeek.com revenue growth for last six months
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OVERVIEW
In July 2025, makeupgeek.com in the BEAUTY AND COSMETICS industry had a revenue of $39,516, a conversion rate of 1.50-2.00%, and an average order value (AOV) of $100-125, with 22,038 sessions. The highest revenue in the category was from themancompany.com at $113,233,299, the highest conversion rate was 4.31%, the highest AOV was $211, and the highest number of sessions was 41,064,568 from sephora.com. The median revenue was $48,182, the median conversion rate was 1.0%, the median AOV was $51, and the median number of sessions was 20,909.
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makeupgeek.com competitors

In July 2025, makeupgeek.com generated a revenue of $39,516 with 353 transactions from 22,038 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 1.50-2.00%. Compared to its competitors, makeupamurder.com leads the pack with a revenue of $127,915, 1,482 transactions, and 60,938 sessions, with an AOV of $75-$100 and a conversion rate of 2.00-2.50%. scottbarnes.com falls behind with $16,480 revenue, 250 transactions, and 6,979 sessions, AOV of $50-$75, and a conversion rate of 3.50-4.00%. lookfabulousforever.com and beautybakerie.com both perform well, with revenue of $97,700 and $113,720, transactions ranging from 1,417 to 1,457, sessions from 38,742 to 56,504, AOV of $50-$75 to $75-$100, and conversion rates of 2.50-3.00% to 3.50-4.00% respectively. Overall, makeupgeek.com holds its ground with steady performance metrics amidst tough competition.

makeupamurder.com screenshot
#1 makeupamurder.com
127.9K
Revenue
60.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
scottbarnes.com screenshot
#2 scottbarnes.com
16.5K
Revenue
7K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
lookfabulousforever.com screenshot
#3 lookfabulousforever.com
97.7K
Revenue
56.5K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
beautybakerie.com screenshot
#4 beautybakerie.com
113.7K
Revenue
38.7K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
kimchichicbeauty.com screenshot
#5 kimchichicbeauty.com
132.7K
Revenue
165.5K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
makeupgeek.com vs top market performers
makeupgeek.com
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conversion rate vs average order value for makeupgeek.com and its competitors
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Revenue share by device at makeupgeek.com

In July large majority of sales on makeupgeek.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In July large majority of sales on makeupgeek.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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makeupgeek.com channels

Identify top traffic channels that drive growth for makeupgeek.comand discover how performance of traffic channels has changed over time.

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makeupgeek.com Google Ads spend

Evaluate makeupgeek.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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makeupgeek.com devices

Review makeupgeek.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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makeupgeek.com top markets

Explore makeupgeek.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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makeupgeek.com country & global rank

Assess the ranking of makeupgeek.com among other retailers within its primary country and worldwide.

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