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Jul 2026
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Home/Insights/Retailers/makeupgeek.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for makeupgeek.commakeupgeek.com

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14.4K
Revenue
Jul 26
9.3K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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MakeupGeek.com is a cosmetics website offering a variety of products for makeup enthusiasts. Their inventory includes a wide range of makeup items such as eyeshadows, eyeliners, lipsticks, foundations, and brushes. Additionally, the website provides tutorials, reviews, and tips to assist users in achieving desired makeup looks.

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makeupgeek.com Annual Revenue and Growth

makeupgeek.com's annual sales on its online store amounted to $326.9K in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$326.9K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
makeupgeek.com revenue by year

makeupgeek.com's monthly revenueOVER TIME
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Over the past three months, makeupgeek.com revenue has experienced decline of 18%, compared to the preceding three months.

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makeupgeek.com revenue decline for last six months
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OVERVIEW
makeupgeek.com generated $14,400 in revenue for online sales in July 2026. This figure is significantly below the average for a typical beauty and cosmetics store, which typically sees around $39,200 monthly. The site's conversion rate stands at 1.50-2.00%, within the typical range of 1.1% to 4.37% for the category. Additionally, makeupgeek.com has an average order value (AOV) of $75-100, which falls within the typical range of $52 to $207. With 9,256 sessions in July, the site attracted fewer visitors than a typical beauty and cosmetics store, which typically sees around 17,100 sessions monthly.
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makeupgeek.com competitors

The most significant gap is in revenue, where makeupgeek.com trails makeupamurder.com by $90,600. In July 2026, makeupgeek.com generated $14,400 from 144 transactions across 9,256 sessions, resulting in a conversion rate of 1.50-2.00%. In contrast, makeupamurder.com achieved $105,000 in revenue with 1,204 transactions and 42,500 sessions, boasting a conversion rate of 2.50-3.00%. Furthermore, lagirlusa.com dominates session volume, with makeupgeek.com trailing by 81,100 sessions at 9,256. Despite a similar Average Order Value (AOV) range of $75-100, makeupgeek.com ranks fifth in both revenue and transactions, indicating a need for improvement in customer engagement. Competitors like beautybakerie.com and lookfabulousforever.com also outperform makeupgeek.com in revenue, with $80,400 and $52,000 respectively. Overall, makeupgeek.com faces substantial challenges compared to its competitors, particularly in revenue generation and transaction volume.

lagirlusa.com screenshot
#1 lagirlusa.com
73.4K
Revenue
90.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
makeupamurder.com screenshot
#2 makeupamurder.com
104.9K
Revenue
42.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
scottbarnes.com screenshot
#3 scottbarnes.com
10K
Revenue
4.6K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
lookfabulousforever.com screenshot
#4 lookfabulousforever.com
52K
Revenue
27.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
beautybakerie.com screenshot
#5 beautybakerie.com
80.4K
Revenue
30.6K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
makeupgeek.com vs top market performers
makeupgeek.com
top retailers
conversion rate vs average order value for makeupgeek.com and its competitors
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Revenue share by device at makeupgeek.com

In July large majority of sales on makeupgeek.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In July large majority of sales on makeupgeek.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

Industries makeupgeek.com operates in

makeupgeek.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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makeupgeek.com channels

Identify top traffic channels that drive growth for makeupgeek.comand discover how performance of traffic channels has changed over time.

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makeupgeek.com Google Ads spend

Evaluate makeupgeek.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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makeupgeek.com devices

Review makeupgeek.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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makeupgeek.com top markets

Explore makeupgeek.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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makeupgeek.com country & global rank

Assess the ranking of makeupgeek.com among other retailers within its primary country and worldwide.

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