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Oct 2025
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Home/Insights/Retailers/janeiredale.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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276.8K
Revenue
Oct 25
177.6K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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Janeiredale.com is a website that offers a wide range of cosmetic products. They specialize in natural and mineral-based makeup, including foundations, concealers, lip tints, and eyeshadows. The site allows customers to browse and purchase items online, providing a convenient shopping experience for those seeking quality beauty products.

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janeiredale.com Annual Revenue and Growth

janeiredale.com's annual sales on its online store amounted to $4.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$4.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
janeiredale.com revenue by year

janeiredale.com's monthly revenueOVER TIME
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Over the past three months, janeiredale.com revenue has experienced growth of 18%, compared to the preceding three months.

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janeiredale.com revenue growth for last six months
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OVERVIEW
In October 2025, janeiredale.com generated $276,782 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $41,294, with a conversion rate between 1.50-2.00%, which is below the high benchmark of 4.65%; the site's average order value (AOV) ranged from $75-100, while industry highs reach $202; janeiredale.com attracted 177,642 sessions, exceeding the median of 18,156 but falling short of industry leader sephora.com, which boasts 49,510,502 sessions, highlighting both strengths and areas for growth within the competitive landscape of beauty and cosmetics e-commerce.
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janeiredale.com competitors

In October 2025, janeiredale.com outperformed its competitors in terms of revenue, with a total of $276,782. While Healthy Glow Skin Store generated $9,242, Renew Skin Solutions had $5,273, Wander Beauty earned $60,736, Daoxford made $6,678, and Bare Minerals had the highest revenue at $711,763. janeiredale.com also had a higher number of transactions compared to most competitors, with 3,165 transactions, while Bare Minerals led with 11,983 transactions. In terms of sessions, Bare Minerals had the highest at 727,689, while janeiredale.com had 177,642 sessions. janeiredale.com had a comparable average order value (AOV) to some competitors at $75-100, but Bare Minerals had a lower AOV at $50-75. Additionally, the conversion rate for janeiredale.com fell within the average range at 1.50-2.00, similar to Renew Skin Solutions and Bare Minerals.

healthyglowskinstore.com screenshot
#1 healthyglowskinstore.com
9.2K
Revenue
2.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
renewskinsolutions.com screenshot
#2 renewskinsolutions.com
5.3K
Revenue
4.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
wanderbeauty.com screenshot
#3 wanderbeauty.com
60.7K
Revenue
26.5K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
daoxford.com screenshot
#4 daoxford.com
6.7K
Revenue
1.9K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
bareminerals.com screenshot
#5 bareminerals.com
711.8K
Revenue
727.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
janeiredale.com vs top market performers
janeiredale.com
top retailers
conversion rate vs average order value for janeiredale.com and its competitors
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Revenue share by device at janeiredale.com

In October large majority of sales on janeiredale.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on janeiredale.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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janeiredale.com channels

Identify top traffic channels that drive growth for janeiredale.comand discover how performance of traffic channels has changed over time.

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janeiredale.com Google Ads spend

Evaluate janeiredale.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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janeiredale.com devices

Review janeiredale.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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janeiredale.com top markets

Explore janeiredale.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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janeiredale.com country & global rank

Assess the ranking of janeiredale.com among other retailers within its primary country and worldwide.

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