May 2024

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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

rayesmustard.com

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42.4K

Revenue

23.2K

Sessions

3.0-3.5%

Conversion rate

$50-75

Average order value

Online only revenue for rayesmustard.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: FOOD AND DRINK

RayesMustard.com is a website offering a range of mustards and related products. Their merchandise includes a variety of mustard flavors and condiments, aimed at providing customers with different taste profiles. The website allows users to browse and purchase these mustard products online, delivering them conveniently to their doorsteps.

rayesmustard.com’s revenueOVER TIME
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Over the past three months, rayesmustard.com revenue has experienced decline of 22%, compared to the preceding three months.

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rayesmustard.com revenue decline for last six months

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OVERVIEW

In May 2024, rayesmustard.com in the FOOD AND DRINK industry had online sales revenue of $42,394, with a median of $87,865. The highest revenue was $323,186,802 from kroger.com. The conversion rate for Rayes Mustard was 3.00-3.50%, while the highest was 5.04% and the lowest 1.48%. The average order value (AOV) for Rayes Mustard was $50-75, with the highest AOV at $187 and the lowest at $53. The website had 23,231 sessions, compared to the highest of 34,536,186 from kroger.com and a median of 34,127 sessions in the FOOD AND DRINK category.

rayesmustard.com competitors

When comparing rayesmustard.com to its competitors, it falls in the middle in terms of revenue with $42,394, behind zebs.com at $143,750 and shipyard.com at $149,917. In terms of transactions, rayesmustard.com has 705, putting it in the lower range compared to zebs.com with 2,273 transactions. However, rayesmustard.com has a higher conversion rate of 3.00-3.50% compared to nervousnellies.com at 3.50-4.00%. Additionally, rayesmustard.com has a similar Average Order Value (AOV) of $50-75 like mainebeercompany.com and sisterbees.com. Despite not leading in revenue and transactions, rayesmustard.com's strong conversion rate showcases its ability to effectively convert sessions into transactions. Overall, rayesmustard.com competes well in its niche market against these specific competitors.

#1 nervousnellies.com

48.4K

Revenue

12.4K

Sessions

3.5-4.0%

Conv. rate

$75-100

AOV

#2 mainebeercompany.com

96.8K

Revenue

41.7K

Sessions

3.0-3.5%

Conv. rate

$50-75

AOV

#3 shipyard.com

149.9K

Revenue

23K

Sessions

3.5-4.0%

Conv. rate

$150-175

AOV

#4 zebs.com

143.8K

Revenue

41.9K

Sessions

5.0-5.5%

Conv. rate

$50-75

AOV

#5 sisterbees.com

48K

Revenue

17.3K

Sessions

4.0-4.5%

Conv. rate

$50-75

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

rayesmustard.com vs top market performers

rayesmustard.com

top retailers

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Top products on rayesmustard.comby revenue

#1 "Pick 6" Six Pack - with FREE Shipping - Customize Your Own Gift Pack!!

$59

Price

$22.8K

Revenue

#2 Old World Gourmet Mustard

$8.7

Price

$10.2K

Revenue

#3 Down East Schooner Mustard

$7.7

Price

$8.4K

Revenue

#4 Sweet & Spicy Mustard

$8.1

Price

Revenue

#5 Winter Garden Mustard

$7.6

Price

Revenue

#6 10 Pack Sampler-with FREE SHIPPING!

$42.9

Price

Revenue

#7 Jameson Tavern Mustard

$9.6

Price

Revenue

#8 Best~Seller Pack- WITH FREE SHIPPING!

$51

Price

Revenue

#9 Classics Six Pack - with FREE SHIPPING!

$49

Price

Revenue

#10 Pretzel Six Pack - with FREE SHIPPING!

$48.9

Price

Revenue

#1 "Pick 6" Six Pack - with FREE Shipping - Customize Your Own Gift Pack!!

$59

Price

$22.8K

Revenue

#2 Old World Gourmet Mustard

$8.7

Price

$10.2K

Revenue

#3 Down East Schooner Mustard

$7.7

Price

$8.4K

Revenue

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rayesmustard.com brandsby revenue

Raye's Mustard

Appalachian Naturals

Top retailers:kroger.com harristeeter.com

Look's Gourmet Food

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Top retailers:adamspolishes.com stagheaddesigns.com kutfromthekloth.com

rayesmustard.com categoriesby revenue

Food, Beverages & Tobacco

Top retailers:rewe.de ebay.com morrisons.com

Mustard

Top retailers:amazon.com safeway.com amazon.de

Herbs & Spices

Top retailers:amazon.com cotswoldco.com safeway.com

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Top retailers:amazon.com morrisons.com safeway.com

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Top retailers:safeway.com amazon.de totalwine.com

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rayesmustard.com channels

Identify top traffic channels that drive growth for rayesmustard.comand discover how performance of traffic channels has changed over time.

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rayesmustard.com Google Ads spend

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rayesmustard.com devices

Review rayesmustard.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rayesmustard.com top markets

Explore rayesmustard.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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