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Sep 2024
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Home/Insights/Retailers/principalsecret.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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17.9K
Revenue
7.6K
Sessions
3.0-3.5%
Conversion rate
$50-75
Average order value
Online only revenue for principalsecret.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Principalsecret.com is a website that offers a range of beauty products. Their collection includes skincare and makeup items designed to enhance ones beauty. They provide a variety of options for consumers to choose from, allowing them to explore and select products aligned with their preferences and needs.

principalsecret.com’s revenueOVER TIME
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Over the past three months, principalsecret.com revenue has experienced decline of 66%, compared to the preceding three months.

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principalsecret.com revenue decline for last six months
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OVERVIEW
In September 2024, principalsecret.com in the BEAUTY AND COSMETICS industry generated $17,937 in online sales, with a conversion rate of 3.00-3.50% and an average order value of $50-75. This falls below the median revenue of $53,315 and sessions of 7,583. The top performer in the industry is ulta.com with $114,902,798 in revenue and the highest session count is 41,256,765 from sephora.com. The highest conversion rate is 4.62% and the highest AOV is $191, while the lowest conversion rate is 1.45% and the lowest AOV is $49.
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principalsecret.com competitors

In comparing principalsecret.com to its competitor, onsensecret.com, as of September 2024, we see that principalsecret.com has higher revenue at $17,937 compared to $15,859 for onsensecret.com. principalsecret.com also has more transactions at 258, while onsensecret.com has 204 transactions. However, in terms of average order value (AOV), onsensecret.com leads with an AOV of $75-100, while principalsecret.com has an AOV of $50-75. Additionally, principalsecret.com has a slightly higher conversion rate of 3.00-3.50% compared to onsensecret.com's conversion rate of 2.50-3.00%. Overall, principalsecret.com outperforms onsensecret.com in terms of revenue, transactions, and conversion rate, but onsensecret.com excels in AOV.

#1 onsensecret.com
15.9K
Revenue
7.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
principalsecret.com vs top market performers
principalsecret.com
top retailers
conversion rate vs average order value for principalsecret.com and its competitors
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principalsecret.com brandsby revenue

1
Logo for principal secretPrincipal Secret
Top retailers:amazon.com
2
Logo for principal secret - prodPrincipal Secret - Prod
3
Logo for principal secret reclaimPrincipal Secret Reclaim

principalsecret.com categoriesby revenue

1
Lotion & Moisturizer
3
Sunscreen
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principalsecret.com channels

Identify top traffic channels that drive growth for principalsecret.comand discover how performance of traffic channels has changed over time.

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principalsecret.com Google Ads spend

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principalsecret.com devices

Review principalsecret.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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principalsecret.com top markets

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principalsecret.com country & global rank

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