physiciansformula.com
PhysiciansFormula.com is a website that offers a range of cosmetics and skincare products. Their inventory includes makeup items like foundation, mascara, and lipstick, as well as skincare products such as cleansers, moisturizers, and serums. The site provides customers with options for enhancing their beauty routines and maintaining healthy skin.
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physiciansformula.com Annual Revenue and Growth
physiciansformula.com's annual sales on its online store amounted to $265.9K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.
physiciansformula.com's monthly revenueOVER TIME
Over the past three months, physiciansformula.com revenue has experienced decline of 38%, compared to the preceding three months.
physiciansformula.com competitors
physiciansformula.com falls behind its competitors in terms of revenue, transactions, and sessions in September 2025. While physiciansformula.com generated $9,675 in revenue from 226 transactions and 48,398 sessions, winkylux.com outperformed with $30,982 in revenue from 1,146 transactions and 65,520 sessions. Similarly, La Girl USA and Milani Cosmetics recorded significantly higher revenue, transactions, and sessions compared to physiciansformula.com. In terms of average order value (AOV) and conversion rate, Physicians Formula competes closely with its competitors, as most of them fall within the same ranges. Palladio Beauty and Milani Cosmetics stand out with higher AOV, while La Girl USA has the highest conversion rate. Overall, physiciansformula.com may need to focus on increasing its revenue and sessions to catch up with its competitors in the beauty industry.
Revenue share by device at physiciansformula.com
In September large majority of sales on physiciansformula.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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physiciansformula.com channels
Identify top traffic channels that drive growth for physiciansformula.comand discover how performance of traffic channels has changed over time.
physiciansformula.com Google Ads spend
Evaluate physiciansformula.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
physiciansformula.com devices
Review physiciansformula.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
