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May 2024
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Home/Insights/Retailers/penboutique.com
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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1.7M
Revenue
195K
Sessions
3.5-4.0%
Conversion rate
$225-250
Average order value
Online only revenue for penboutique.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: BUSINESS AND CONSUMER SERVICES

Penboutique.com is an online retailer offering various high-quality writing instruments, including fountain pens, rollerball pens, and ballpoint pens, as well as pen accessories and stationary products. The website boasts an extensive inventory from major pen brands, presenting a diverse selection for discerning pen enthusiasts seeking a unique writing experience.

penboutique.com’s revenueOVER TIME
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Over the past three months, penboutique.com revenue has experienced growth of 31%, compared to the preceding three months.

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penboutique.com revenue growth for last six months
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OVERVIEW
In May 2024, penboutique.com, an online retailer in the business_and_consumer_services industry, generated $1,667,707 in revenue, with a conversion rate of 3.50-4.00% and an average order value (AOV) of $225-250. Compared to the industry median revenue of $319,631, penboutique.com performed well. However, it fell short of the largest online store in the category, uline.com, with revenue of $354,706,191. Despite having a decent conversion rate, penboutique.com could improve its AOV, as it is below the high end of the industry benchmark at $570. With 194,984 sessions, penboutique.com trails behind the industry median of 42,660 but is far from the highest sessions recorded by staples.com at 12,226,052.
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penboutique.com competitors

When comparing penboutique.com to its competitors in the luxury pen industry, penboutique.com falls in the middle in terms of revenue. With a revenue of $1,667,707, it is outperformed by montblanc.com with $9,212,080, and gouletpens.com with $4,420,772, but surpasses penchalet.com, goldspot.com, and truphaeinc.com. In terms of transactions and sessions, penboutique.com also falls behind montblanc.com and gouletpens.com but outperforms the other competitors. The Average Order Value (AOV) of penboutique.com falls within the range of $225-$250, which is higher than penchalet.com and goldspot.com, but lower than truphaeinc.com. Additionally, penboutique.com has a higher conversion rate of 3.50-4.00% compared to its competitors, indicating better success in converting website visits into sales. Overall, while penboutique.com may not be the top performer in all metrics, it holds its own in a competitive market.

#1 truphaeinc.com
307.8K
Revenue
62.2K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
#2 penchalet.com
620K
Revenue
171.6K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
#3 montblanc.com
9.2M
Revenue
1.7M
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
#4 gouletpens.com
4.4M
Revenue
698.9K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
#5 goldspot.com
1.3M
Revenue
308.7K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
penboutique.com vs top market performers
penboutique.com
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conversion rate vs average order value for penboutique.com and its competitors
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penboutique.com brandsby revenue

penboutique.com categoriesby revenue

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brands overtime comparison

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penboutique.com channels

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penboutique.com Google Ads spend

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penboutique.com devices

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penboutique.com top markets

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penboutique.com country & global rank

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