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Jun 2026
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Home/Insights/Retailers/olfactif.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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13.3K
Revenue
Jun 26
15.6K
Sessions
Jun 26
0.5-1.0%
Conv. rate
Jun 26
$75-100
AOV
Jun 26
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Olfactif.com is a website that offers a wide selection of fragrance samples to customers. They curate a monthly subscription box, delivering niche and luxury fragrances from independent perfumers. The site allows users to browse various scent categories and explore uncommon scents, ensuring a diverse olfactory experience for fragrance enthusiasts.

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olfactif.com Annual Revenue and Growth

olfactif.com's annual sales on its online store amounted to $279.5K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$279.5K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
olfactif.com revenue by year

olfactif.com's monthly revenueOVER TIME
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Over the past three months, olfactif.com revenue has experienced decline of 21%, compared to the preceding three months.

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olfactif.com revenue decline for last six months
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OVERVIEW
In June 2026, olfactif.com generated $13,322 in online sales with a conversion rate between 0.50-1.00%, significantly below the BEAUTY AND COSMETICS median of $40,079 and the industry’s high conversion of 4.53%. Its average order value (AOV) ranged from $75-100, compared to a high of $208. The website attracted 15,592 sessions, just shy of the median of 16,700, while the leading site in sessions, sephora.com, achieved an impressive 57,073,774. Overall, olfactif.com remains below industry standards in revenue, conversion rates, and traffic, indicating room for improvement in its online performance.
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olfactif.com competitors

In June 2026, olfactif.com reported revenue of $13,322 from 134 transactions and 15,592 sessions, yielding a conversion rate between 0.50-1.00%. In comparison, twistedlily.com dominated with $253,350 in revenue, driven by 1,868 transactions from 166,333 sessions, and a higher conversion rate of 1.00-1.50%. imaginaryauthors.com also outperformed olfactif.com, generating $230,894 in revenue with a similar transaction volume of 1,448 but achieved through 118,203 sessions and a conversion rate of 1.00-1.50%. Meanwhile, american-perfumer.com reported $14,915 in revenue with 96 transactions over 5,809 sessions, marking a higher conversion rate of 1.50-2.00%. perfumology.com showed a revenue of $55,195 with 283 transactions from 28,690 sessions, maintaining a conversion rate of 0.50-1.00%. Overall, olfactif.com has room for improvement to match the competitive performance of its peers.

twistedlily.com screenshot
#1 twistedlily.com
253.4K
Revenue
166.3K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
american-perfumer.com screenshot
#2 american-perfumer.com
14.9K
Revenue
5.8K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
imaginaryauthors.com screenshot
#3 imaginaryauthors.com
230.9K
Revenue
118.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
perfumology.com screenshot
#4 perfumology.com
55.2K
Revenue
28.7K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
luckyscent.com screenshot
#5 luckyscent.com
1.9M
Revenue
903K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
olfactif.com vs top market performers
olfactif.com
top retailers
conversion rate vs average order value for olfactif.com and its competitors
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Revenue share by device at olfactif.com

In June large majority of sales on olfactif.com, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.

In June large majority of sales on olfactif.com, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.

Industries olfactif.com operates in

olfactif.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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olfactif.com channels

Identify top traffic channels that drive growth for olfactif.comand discover how performance of traffic channels has changed over time.

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olfactif.com Google Ads spend

Evaluate olfactif.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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olfactif.com devices

Review olfactif.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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olfactif.com top markets

Explore olfactif.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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olfactif.com country & global rank

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