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Sep 2025
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Home/Insights/Retailers/imaginaryauthors.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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249K
Revenue
Sep 25
92.5K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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Imaginaryauthors.com is an online platform offering a range of unique fragrances for purchase. The website showcases a collection of inventive scents, each linked to a fictional character and story. Customers can explore and buy these imaginatively crafted perfumes that inspire a sense of creativity and storytelling through scent.

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imaginaryauthors.com Annual Revenue and Growth

imaginaryauthors.com's annual sales on its online store amounted to $6.2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$6.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
imaginaryauthors.com revenue by year

imaginaryauthors.com's monthly revenueOVER TIME
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Over the past three months, imaginaryauthors.com revenue has experienced decline of 24%, compared to the preceding three months.

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imaginaryauthors.com revenue decline for last six months
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OVERVIEW
In September 2025, imaginaryauthors.com generated impressive online sales of $249,022, significantly surpassing the BEAUTY AND COSMETICS median of $40,540, although still far behind ulta.com's $93,223,020. The site's conversion rate ranged between 1.50-2.00%, below the sector's high of 4.54%, with an average order value (AOV) between $150-175, also lower than the industry's peak of $203. With 92,517 sessions, imaginaryauthors.com outperformed the median of 18,928 but lagged significantly behind the leading 45,764,193 sessions on sephora.com, indicating strong potential for growth within a competitive market.
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imaginaryauthors.com competitors

When comparing imaginaryauthors.com to its competitors in September 2025, it is clear that imaginaryauthors.com is performing quite well in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. With a revenue of $249,022 from 1,534 transactions and 92,517 sessions, imaginaryauthors.com boasts an AOV of $150-175 and a conversion rate of 1.50-2.00%. In comparison, competitors like olfactif.com and loveandaesthetics.com have lower revenues and transactions, while so-avant-garde.com has a higher revenue but fewer sessions. Interestingly, saltandstraw.com has the highest revenue among the competitors, with a higher AOV and conversion rate than imaginaryauthors.com. Overall, while imaginaryauthors.com may not have the highest revenue among its competitors, its balanced performance across all metrics showcases its strength in the market.

american-perfumer.com screenshot
#1 american-perfumer.com
11.6K
Revenue
6.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
olfactif.com screenshot
#2 olfactif.com
19K
Revenue
28.2K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
saltandstraw.com screenshot
#3 saltandstraw.com
822.2K
Revenue
278.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
loveandaesthetics.com screenshot
#4 loveandaesthetics.com
8.8K
Revenue
1.6K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
so-avant-garde.com screenshot
#5 so-avant-garde.com
110.3K
Revenue
30.2K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
imaginaryauthors.com vs top market performers
imaginaryauthors.com
top retailers
conversion rate vs average order value for imaginaryauthors.com and its competitors
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Revenue share by device at imaginaryauthors.com

In September large majority of sales on imaginaryauthors.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on imaginaryauthors.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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imaginaryauthors.com channels

Identify top traffic channels that drive growth for imaginaryauthors.comand discover how performance of traffic channels has changed over time.

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imaginaryauthors.com Google Ads spend

Evaluate imaginaryauthors.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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imaginaryauthors.com devices

Review imaginaryauthors.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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imaginaryauthors.com top markets

Explore imaginaryauthors.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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imaginaryauthors.com country & global rank

Assess the ranking of imaginaryauthors.com among other retailers within its primary country and worldwide.

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