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Home/Insights/Retailers/american-perfumer.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for american-perfumer.comamerican-perfumer.com

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14.1K
Revenue
Jul 26
5.1K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$150-175
AOV
Jul 26
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American-perfumer.com is an online platform offering a diverse collection of perfumes crafted in the United States. The website showcases an assortment of meticulously designed fragrances, highlighting the rich and artistic creations of American perfumers. It provides a convenient and accessible platform for perfume enthusiasts to explore and purchase these products.

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american-perfumer.com Annual Revenue and Growth

american-perfumer.com's annual sales on its online store amounted to $190.3K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$190.3K
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
american-perfumer.com revenue by year

american-perfumer.com's monthly revenueOVER TIME
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Over the past three months, american-perfumer.com revenue has experienced decline of 53%, compared to the preceding three months.

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american-perfumer.com revenue decline for last six months
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OVERVIEW
american-perfumer.com operates within the beauty and cosmetics category, generating $14,100 in online sales for July 2026. The typical beauty and cosmetics retailer generates around $39,200 monthly, while the most successful, ulta.com, sees $161.3 million. The site recorded a conversion rate of 1.50-2.00%, which falls within the typical beauty and cosmetics retailer's range of 1.1% to 4.37%. Its average order value (AOV) was $150-175, aligning with the typical range of $52 to $207, and the site attracted 5,103 sessions, compared to the typical 17,100.
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american-perfumer.com competitors

The competitive set includes american-perfumer.com, imaginaryauthors.com, olfactif.com, sarahhorowitz.com, perfumesamerica.com, and perfumology.com. In July 2026, american-perfumer.com generated $14,100 in revenue from 89 transactions across 5,103 sessions, resulting in a conversion rate of 1.50-2.00%. This places it last among competitors, trailing imaginaryauthors.com by $248,000 in revenue, 1,578 transactions, and 131,000 sessions. While american-perfumer.com shares a similar AOV range of 150-175 with imaginaryauthors.com, its performance metrics are significantly lower. Competitors like sarahhorowitz.com boast a higher conversion rate of 4.00-4.50%, while perfumesamerica.com also outperforms in terms of revenue and sessions. Overall, american-perfumer.com faces substantial challenges in gaining market traction compared to its rivals.

imaginaryauthors.com screenshot
#1 imaginaryauthors.com
261.6K
Revenue
136K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
olfactif.com screenshot
#2 olfactif.com
17.7K
Revenue
21.9K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
sarahhorowitz.com screenshot
#3 sarahhorowitz.com
18.9K
Revenue
6K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
perfumesamerica.com screenshot
#4 perfumesamerica.com
16.7K
Revenue
7.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
perfumology.com screenshot
#5 perfumology.com
85.5K
Revenue
36.3K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
american-perfumer.com vs top market performers
american-perfumer.com
top retailers
conversion rate vs average order value for american-perfumer.com and its competitors
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Revenue share by device at american-perfumer.com

In July large majority of sales on american-perfumer.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on american-perfumer.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries american-perfumer.com operates in

american-perfumer.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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american-perfumer.com channels

Identify top traffic channels that drive growth for american-perfumer.comand discover how performance of traffic channels has changed over time.

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american-perfumer.com Google Ads spend

Evaluate american-perfumer.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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american-perfumer.com devices

Review american-perfumer.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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american-perfumer.com top markets

Explore american-perfumer.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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american-perfumer.com country & global rank

Assess the ranking of american-perfumer.com among other retailers within its primary country and worldwide.

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