Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
Home/Insights/Retailers/american-perfumer.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for american-perfumer.comamerican-perfumer.com

Start benchmarking for free
Sign in with GoogleSign up with Google
12.9K
Revenue
Nov 25
4.9K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
Loading...

American-perfumer.com is an online platform offering a diverse collection of perfumes crafted in the United States. The website showcases an assortment of meticulously designed fragrances, highlighting the rich and artistic creations of American perfumers. It provides a convenient and accessible platform for perfume enthusiasts to explore and purchase these products.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

american-perfumer.com Annual Revenue and Growth

american-perfumer.com's annual sales on its online store amounted to $263.9K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$263.9K
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
american-perfumer.com revenue by year

american-perfumer.com's monthly revenueOVER TIME
View real-time data

Over the past three months, american-perfumer.com revenue has experienced decline of 26%, compared to the preceding three months.

View real-time data
american-perfumer.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In November 2025, american-perfumer.com generated $12,863 in online sales, significantly lower than the BEAUTY AND COSMETICS median of $52,547, with a conversion rate of 1.50-2.00%, below the industry average of 5.32%. The site's average order value (AOV) ranged from $125-150, while the sector's high AOV stands at $204. With 4,857 sessions, american-perfumer.com fell short of the median 19,748 sessions, highlighting its competitive challenges against major players like ulta.com, which boasts revenues exceeding $145 million and sephora.com with over 76 million sessions. Overall, performance metrics indicate room for growth and optimization.
Read more

american-perfumer.com competitors

When comparing american-perfumer.com to its competitors in November 2025, we see that american-perfumer.com has a lower revenue of $12,863 compared to the top performer imaginaryauthors.com with $488,615. american-perfumer.com also has fewer transactions at 96, compared to the highest number of transactions at 2,973 for imaginaryauthors.com. However, american-perfumer.com has a higher average order value (AOV) range of $125-150 compared to olfactif.com and sarahhorowitz.com with $75-100. In terms of conversion rate, american-perfumer.com falls within the middle range at 1.50-2.00%, while sarahhorowitz.com has the highest conversion rate at 4.00-4.50%. Overall, american-perfumer.com may not be the top performer in revenue or transactions, but it holds its ground with a higher AOV and a decent conversion rate compared to its competitors.

imaginaryauthors.com screenshot
#1 imaginaryauthors.com
488.6K
Revenue
199K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
olfactif.com screenshot
#2 olfactif.com
23.6K
Revenue
28.2K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
sarahhorowitz.com screenshot
#3 sarahhorowitz.com
12.2K
Revenue
3.8K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
perfumesamerica.com screenshot
#4 perfumesamerica.com
16.8K
Revenue
6.6K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
perfumology.com screenshot
#5 perfumology.com
93.7K
Revenue
36.5K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
american-perfumer.com vs top market performers
american-perfumer.com
top retailers
conversion rate vs average order value for american-perfumer.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at american-perfumer.com

In November large majority of sales on american-perfumer.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on american-perfumer.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

american-perfumer.com channels

Identify top traffic channels that drive growth for american-perfumer.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

american-perfumer.com Google Ads spend

Evaluate american-perfumer.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

american-perfumer.com devices

Review american-perfumer.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

american-perfumer.com top markets

Explore american-perfumer.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

american-perfumer.com country & global rank

Assess the ranking of american-perfumer.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard