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May 2025
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Home/Insights/Retailers/marlobeauty.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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708.6K
Revenue
118.2K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
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Marlo Beauty is a website that offers a variety of beauty products and supplies for salon professionals. They sell hair care, skincare, and nail care items, as well as salon equipment, tools, and accessories. The website provides a convenient platform for purchasing products used in the beauty industry.

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marlobeauty.com's revenueOVER TIME
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Over the past three months, marlobeauty.com revenue has experienced growth of 55%, compared to the preceding three months.

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marlobeauty.com revenue growth for last six months
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OVERVIEW
marlobeauty.com's performance metrics for May 2025 include a revenue of $708,564 in online sales, with a conversion rate of 4.50-5.00% and an AOV of $125-150. The website had 118,234 sessions, significantly lower than the highest session count of 38,510,361 on sephora.com in the BEAUTY AND COSMETICS industry. The median revenue in this category is $46,882, with a high conversion rate of 4.51% and a high AOV of $213. Despite performing well in terms of revenue and conversion rate, marlobeauty.com falls below average in terms of sessions compared to competitors.
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marlobeauty.com competitors

In May 2025, marlobeauty.com generated a revenue of $708,564 from 5,406 transactions and 118,234 sessions, with an average order value (AOV) ranging between $125-150 and a conversion rate of 4.50-5.00%. In comparison, its competitors showed varying levels of performance. imagebeauty.com had a revenue of $211,929 from 2,749 transactions and 76,064 sessions, with an AOV of $75-100 and a conversion rate of 3.50-4.00%. nailcompany.com had a revenue of $266,470 from 1,293 transactions and 54,846 sessions, with an AOV of $200-225 and a conversion rate of 2.00-2.50%. bossupply.com had a revenue of $233,150 from 1,897 transactions and 49,420 sessions, with an AOV of $100-125 and a conversion rate of 3.50-4.00%. saloncentric.com and cosmoprofbeauty.com outperformed marlobeauty.com in terms of revenue, transactions, sessions, AOV, and conversion rate, indicating a more robust online presence and customer engagement strategy.

bosssupply.com screenshot
#1 bosssupply.com
233.1K
Revenue
49.4K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
saloncentric.com screenshot
#2 saloncentric.com
5.3M
Revenue
606K
Sessions
6.5-7.0%
Conv. rate
$125-150
AOV
imagebeauty.com screenshot
#3 imagebeauty.com
211.9K
Revenue
76.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
cosmoprofbeauty.com screenshot
#4 cosmoprofbeauty.com
15.9M
Revenue
468.2K
Sessions
11.0-11.5%
Conv. rate
$275-300
AOV
wella.com screenshot
#5 wella.com
715.5K
Revenue
811.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
marlobeauty.com vs top market performers
marlobeauty.com
top retailers
conversion rate vs average order value for marlobeauty.com and its competitors
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Revenue share by device at marlobeauty.com

In May large majority of sales on marlobeauty.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices.

In May large majority of sales on marlobeauty.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices.
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brands overtime comparison

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marlobeauty.com channels

Identify top traffic channels that drive growth for marlobeauty.comand discover how performance of traffic channels has changed over time.

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marlobeauty.com Google Ads spend

Evaluate marlobeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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marlobeauty.com devices

Review marlobeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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marlobeauty.com top markets

Explore marlobeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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marlobeauty.com country & global rank

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