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Sep 2026
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Home/Insights/Retailers/milbstore.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for milbstore.commilbstore.com

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2.4M
Revenue
Sep 26
491K
Sessions
Sep 26
4.0-4.5%
Conv. rate
Sep 26
$100-125
AOV
Sep 26
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milbstore.com Annual Revenue and Growth

milbstore.com's annual sales on its online store amounted to $46M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$46M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
milbstore.com revenue by year

milbstore.com's monthly revenueOVER TIME
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Over the past three months, milbstore.com revenue has experienced decline of 26%, compared to the preceding three months.

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milbstore.com revenue decline for last six months
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OVERVIEW
milbstore.com generated $2.4 million in revenue for online sales in September 2026. This performance is significantly higher than a typical store in the baseball category, which generates around $125,000 a month. With a conversion rate of 4.00-4.50%, milbstore.com is comfortably within the typical range of 2.11% to 6.54%. The average order value (AOV) stands at $100-125, which is slightly below the category's typical range of $105 to $264. Additionally, milbstore.com recorded 491,000 sessions, well above a typical store in the baseball category’s 25,000 sessions.
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milbstore.com competitors

In September 2026, neweracap.com reported revenue of 16.6 million, significantly outperforming milbstore.com, which generated 2.4 million. Similarly, neweracap.com led in transactions with 122,000 compared to milbstore.com’s 19,700. neweracap.com also surpassed milbstore.com in sessions, achieving 5.5 million versus milbstore.com’s 491,000. Although milbstore.com had an average order value (AOV) between 100-125, it trailed behind competitors like lids.com, which maintained an AOV in the same range but with higher overall figures. In terms of conversion rates, milbstore.com stands out with a rate of 4.00-4.50, surpassing all competitors except hatclub.com, which reported a conversion rate of 2.00-2.50. Overall, milbstore.com ranks fourth among its competitors, reflecting a competitive but challenging market landscape.

neweracap.com screenshot
#1 neweracap.com
16.6M
Revenue
5.5M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
47brand.com screenshot
#2 47brand.com
3.8M
Revenue
2.4M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
lids.com screenshot
#3 lids.com
15.9M
Revenue
4.3M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
hatclub.com screenshot
#4 hatclub.com
2.2M
Revenue
899.9K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
hatheaven.com screenshot
#5 hatheaven.com
164.7K
Revenue
167.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
milbstore.com vs top market performers
milbstore.com
top retailers
conversion rate vs average order value for milbstore.com and its competitors
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Revenue share by device at milbstore.com

In September large majority of sales on milbstore.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on milbstore.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries milbstore.com operates in

milbstore.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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milbstore.com channels

Identify top traffic channels that drive growth for milbstore.comand discover how performance of traffic channels has changed over time.

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milbstore.com Google Ads spend

Evaluate milbstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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milbstore.com devices

Review milbstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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milbstore.com top markets

Explore milbstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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milbstore.com country & global rank

Assess the ranking of milbstore.com among other retailers within its primary country and worldwide.

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