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Sep 2024
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Home/Insights/Retailers/burberry.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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19.1M
Revenue
3.2M
Sessions
1.5-2.0%
Conversion rate
$375-400
Average order value
Online only revenue for burberry.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Burberry.com is an online platform that offers a range of luxury fashion products, including clothing, accessories, and fragrances. The website showcases their iconic British brand, known for its classic trench coats, fine design, and contemporary collections catering to both men and women. Explore their high-quality offerings, delivered worldwide.

burberry.com’s revenueOVER TIME
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Over the past three months, burberry.com revenue has experienced growth of 17%, compared to the preceding three months.

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burberry.com revenue growth for last six months
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OVERVIEW
In September 2024, burberry.com, an online FASHION AND APPAREL retailer, generated $19,080,320 in revenue with a conversion rate of 1.50-2.00% and an average order value (AOV) of $375-400. This performance places them below the highest in the industry such as shein.com with $621,844,493 in revenue, a 3.32% conversion rate, and a $399 AOV. However, burberry.com had a total of 3,174,318 sessions, which is significantly lower than shein.com's 175,831,303 sessions, but higher than the industry median of 36,862 sessions.
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burberry.com competitors

When comparing burberry.com to its competitors in September 2024, some notable differences stand out. While burberry.com has a revenue of $19,080,320 with 48,604 transactions and 3,174,318 sessions, coltortiboutique.com lags behind with only $6,954 in revenue, 14 transactions, and 1,015 sessions. On the other hand, cettire.com surpasses burberry.com with $25,728,038 in revenue, 53,742 transactions, and 3,255,199 sessions. In terms of Average Order Value (AOV), mytheresa.com leads the pack with a range of $725-$750, while bestmenscolognes.com falls behind with an AOV of $175-$200. Conversion rates are similar between burberry.com and cettire.com at 1.50-2.00, whereas harrods.com has a slightly lower conversion rate of 1.00-1.50. Overall, burberry.com competes well in terms of revenue and transactions, but there are areas where its competitors outperform in AOV and conversion rates.

#1 harrods.com
10.7M
Revenue
3.6M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
#2 cettire.com
25.7M
Revenue
3.3M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
#3 coltortiboutique.com
7K
Revenue
1K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
#4 bestmenscolognes.com
120.8K
Revenue
179.8K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
#5 mytheresa.com
35.7M
Revenue
6.1M
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
burberry.com vs top market performers
burberry.com
top retailers
conversion rate vs average order value for burberry.com and its competitors
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burberry.com brandsby revenue

1
Logo for mixed gender shelvesMixed Gender Shelves
2
Logo for spare parts customer serviceSpare Parts Customer Service

burberry.com categoriesby revenue

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brands overtime comparison

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burberry.com channels

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burberry.com Google Ads spend

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burberry.com devices

Review burberry.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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burberry.com top markets

Explore burberry.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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burberry.com country & global rank

Assess the ranking of burberry.com among other retailers within its primary country and worldwide.

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