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Jul 2026
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Home/Insights/Retailers/beautyblender.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for beautyblender.combeautyblender.com

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101.9K
Revenue
Jul 26
63.4K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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beautyblender.com Annual Revenue and Growth

beautyblender.com's annual sales on its online store amounted to $2.6M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.6M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
beautyblender.com revenue by year

beautyblender.com's monthly revenueOVER TIME
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Over the past three months, beautyblender.com revenue has experienced decline of 9.9%, compared to the preceding three months.

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beautyblender.com revenue decline for last six months
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OVERVIEW
beautyblender.com achieved a conversion rate of 1.00-1.50% in July 2026, within the category's typical range of 1.1% to 4.37%. The site generated $102,000 in revenue, significantly higher than the average store in the beauty and cosmetics category, which earns around $39,200 monthly. Its average order value (AOV) of $100-125 also falls within the category's typical range of $52 to $207. With 63,400 sessions, beautyblender.com outperformed the average store in the beauty and cosmetics category, which sees about 17,100 sessions monthly.
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beautyblender.com competitors

In July 2026, rmsbeauty.com led with impressive revenue of $666,000, far surpassing beautyblender.com, which generated $102,000, placing it third among competitors. rmsbeauty.com also dominated in transactions with 10,600, while beautyblender.com had only 886, trailing by 9,714. In sessions, rmsbeauty.com attracted 551,000 users, leaving beautyblender.com behind by 488,000. Other competitors like iconiclondoninc.com reported $393,000 in revenue and a higher conversion rate of 4.00-4.50%, compared to beautyblender.com's 1.00-1.50%. While beautyblender.com holds its own with a solid AOV of $100-125, it faces significant competition from rivals like beautybakerie.com and roxiecosmetics.co.uk, who also exceed its metrics in various areas. Overall, beautyblender.com must enhance its performance to better compete in the marketplace.

mineralair.com screenshot
#1 mineralair.com
134.1
Revenue
50
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
iconiclondoninc.com screenshot
#2 iconiclondoninc.com
392.6K
Revenue
187.6K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
roxiecosmetics.co.uk screenshot
#3 roxiecosmetics.co.uk
28.1K
Revenue
26.6K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
beautybakerie.com screenshot
#4 beautybakerie.com
80.4K
Revenue
30.6K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
rmsbeauty.com screenshot
#5 rmsbeauty.com
666.2K
Revenue
550.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
beautyblender.com vs top market performers
beautyblender.com
top retailers
conversion rate vs average order value for beautyblender.com and its competitors
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Industries beautyblender.com operates in

beautyblender.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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beautyblender.com channels

Identify top traffic channels that drive growth for beautyblender.comand discover how performance of traffic channels has changed over time.

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beautyblender.com Google Ads spend

Evaluate beautyblender.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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beautyblender.com devices

Review beautyblender.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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beautyblender.com top markets

Explore beautyblender.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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beautyblender.com country & global rank

Assess the ranking of beautyblender.com among other retailers within its primary country and worldwide.

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