beautyblender.com
Perfect your makeup with Beautyblender®. Top-rated makeup sponge eliminates lines and streaks that other blenders leave behind. FREE SHIPPING on all orders!
GRIPS CUSTOMERS & RESEARCH PARTNERS
beautyblender.com Annual Revenue and Growth
beautyblender.com's annual sales on its online store amounted to $2.6M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
beautyblender.com's monthly revenueOVER TIME
Over the past three months, beautyblender.com revenue has experienced growth of 88%, compared to the preceding three months.
beautyblender.com competitors
In January 2026, beautyblender.com reported a revenue of $356,719 from 3,541 transactions and 149,492 sessions, with an average order value (AOV) ranging from $100 to $125 and a conversion rate between 2.00% to 2.50%. Comparing this to its competitors, we see that iconiclondoninc.com generated $277,668 in revenue from 6,331 transactions and 172,168 sessions, with a lower AOV of $25 to $50 but a higher conversion rate of 3.50% to 4.00%. roxiecosmetics.co.uk had a revenue of $47,538 from 1,398 transactions and 51,091 sessions, with similar AOV and a conversion rate of 2.50% to 3.00%. beautybakerie.com had a revenue of $88,109 from 1,252 transactions and 37,139 sessions, with a higher AOV of $50 to $75 and a conversion rate of 3.00% to 3.50%. Finally, rmsbeauty.com reported the highest revenue of $1,026,630 from 15,046 transactions and 624,979 sessions, with a similar AOV and conversion rate to beautyblender.com.
Revenue share by device at beautyblender.com
In January large majority of sales on beautyblender.com, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.
Gain even more insights with the Grips app
beautyblender.com channels
Identify top traffic channels that drive growth for beautyblender.comand discover how performance of traffic channels has changed over time.
beautyblender.com Google Ads spend
Evaluate beautyblender.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
beautyblender.com devices
Review beautyblender.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
