GRIPS CUSTOMERS & RESEARCH PARTNERS
Safes, locks, vault doors, and security hardware. Access control solutions, hinges, and protective storage products for homes and businesses.
9.9M
1.66M
1.5-2.0%
$300-400
30+
Security Hardware and Solutions's aggregate online sales across tracked retailers amounted to $123M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 20% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
60%
Mobile
40%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Security Hardware and Solutions retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Security Hardware and Solutions retailers, with performance tracked over time.
Other
Firearms and Ammunition
150+ retailers tracked
Home Improvement and Hardware
150+ retailers tracked
Knives and Cutting Tools
100+ retailers tracked
Cutlery and Knives
100+ retailers tracked
Knife and Outdoor Equipment
100+ retailers tracked
Knife
100+ retailers tracked
Knives and Tactical Gear
100+ retailers tracked
