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Oct 2025
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Home/Insights/Retailers/southco.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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741.6K
Revenue
Oct 25
166.1K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$250-275
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: CONSTRUCTION AND MAINTENANCE

Southco.com is a website dedicated to the distribution of innovative hardware solutions, specializing in engineered access hardware. Their product line includes latches, hinges, handles, and captive screws that are utilized in various industries worldwide. The website offers detailed product information, technical support, and a convenient platform for purchase inquiries.

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southco.com Annual Revenue and Growth

southco.com's annual sales on its online store amounted to $10.6M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$10.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
southco.com revenue by year

southco.com's monthly revenueOVER TIME
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Over the past three months, southco.com revenue has experienced growth of 64%, compared to the preceding three months.

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southco.com revenue growth for last six months
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OVERVIEW
In October 2025, southco.com, operating in the heavy industry and engineering sector, reported online sales revenue of $741,575, significantly exceeding the median of $148,343, yet far below grainger.com’s leading $67,118,924. The website achieved a conversion rate of 1.50-2.00%, which is below the high benchmark of 3.08%, and its average order value (AOV) ranged from $250-275, lower than the high AOV of $893 in the industry. With 166,125 sessions, southco.com lags behind the median of 19,875 and far below grainger.com’s remarkable 10,556,743 sessions, highlighting areas for improvement.
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southco.com competitors

In October 2025, when comparing southco.com to its competitors, we see that biscoind.com leads in revenue with $1,061,261 compared to southco.com's $741,575. However, southco.com has a higher number of transactions at 2,799, compared to biscoind.com's 1,932. In terms of sessions, biscoind.com has 85,499 while southco.com has 166,125, indicating a higher level of engagement on southco.com. The Average Order Value (AOV) for biscoind.com is in the range of 525-550, higher than southco.com's 250-275. However, southco.com and biscoind.com have similar conversion rates at 1.50-2.00. Compared to other competitors like tchweb.com and hardwaresource.com, southco.com stands out with its higher revenue, transactions, sessions, and comparable conversion rates.

biscoind.com screenshot
#1 biscoind.com
1.1M
Revenue
85.5K
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
tchweb.com screenshot
#2 tchweb.com
152.4K
Revenue
17.8K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
hardwaresource.com screenshot
#3 hardwaresource.com
503.8K
Revenue
56.7K
Sessions
4.0-4.5%
Conv. rate
$175-200
AOV
southco.com vs top market performers
southco.com
top retailers
conversion rate vs average order value for southco.com and its competitors
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Revenue share by device at southco.com

In October large majority of sales on southco.com, 96% was finalized on desktop devices, with 4.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on southco.com, 96% was finalized on desktop devices, with 4.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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southco.com channels

Identify top traffic channels that drive growth for southco.comand discover how performance of traffic channels has changed over time.

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southco.com Google Ads spend

Evaluate southco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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southco.com devices

Review southco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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southco.com top markets

Explore southco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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southco.com country & global rank

Assess the ranking of southco.com among other retailers within its primary country and worldwide.

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