Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
Home/Insights/Retailers/southco.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for southco.comsouthco.com

Start benchmarking for free
Sign in with GoogleSign up with Google
507.1K
Revenue
Apr 26
121.8K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$250-275
AOV
Apr 26
Loading...
  • Main country of store: UNITED STATES
  • Website category: CONSTRUCTION AND MAINTENANCE

Southco.com is a website dedicated to the distribution of innovative hardware solutions, specializing in engineered access hardware. Their product line includes latches, hinges, handles, and captive screws that are utilized in various industries worldwide. The website offers detailed product information, technical support, and a convenient platform for purchase inquiries.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

southco.com Annual Revenue and Growth

southco.com's annual sales on its online store amounted to $7.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$7.5M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
southco.com revenue by year

southco.com's monthly revenueOVER TIME
View real-time data

Over the past three months, southco.com revenue has experienced decline of 35%, compared to the preceding three months.

View real-time data
southco.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, southco.com, operating in the heavy industry and engineering sector, reported online sales revenue of $507,133, significantly surpassing the median of $134,312, although still far from industry leader grainger.com’s $93,748,044. With a conversion rate of 1.50-2.00%, Southco is slightly below the high benchmark of 2.73%, while its average order value (AOV) ranged between $250-275, lower than the high of $927. Southco attracted 121,771 sessions, substantially above the sector median of 21,640 but dwarfed by Grainger’s 10,858,185 sessions, highlighting the potential for further growth.
Read more

southco.com competitors

In April 2026, southco.com generated $507,133 in revenue from 1,950 transactions across 121,771 sessions, with an average order value (AOV) of $250-275 and a conversion rate of 1.50-2.00%. In comparison, biscoind.com outperformed southco.com with $718,356 in revenue from 1,882 transactions and a higher AOV of $375-400, despite a similar conversion rate of 1.50-2.00%. Meanwhile, tchweb.com recorded significantly lower revenue at $170,250, with an AOV of $475-500, but a much smaller number of transactions (354) and sessions (20,074). hardwaresource.com had a revenue of $302,598 from 1,541 transactions with an AOV of $175-200, showing a notably higher conversion rate of 3.50-4.00%. Overall, while southco.com is competitive in transaction volume, it lags in revenue and AOV compared to biscoind.com and tchweb.com.

biscoind.com screenshot
#1 biscoind.com
718.4K
Revenue
101.3K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
tchweb.com screenshot
#2 tchweb.com
170.3K
Revenue
20.1K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
hardwaresource.com screenshot
#3 hardwaresource.com
302.6K
Revenue
42.2K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
southco.com vs top market performers
southco.com
top retailers
conversion rate vs average order value for southco.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at southco.com

In April large majority of sales on southco.com, 96% was finalized on desktop devices, with 4.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on southco.com, 96% was finalized on desktop devices, with 4.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries southco.com operates in

southco.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

southco.com channels

Identify top traffic channels that drive growth for southco.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

southco.com Google Ads spend

Evaluate southco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

southco.com devices

Review southco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

southco.com top markets

Explore southco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

southco.com country & global rank

Assess the ranking of southco.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard