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May 2025
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Home/Insights/Retailers/masterlock.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for masterlock.commasterlock.com

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572.9K
Revenue
507.3K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
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masterlock.com's revenueOVER TIME
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Over the past three months, masterlock.com revenue has experienced growth of 7.9%, compared to the preceding three months.

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masterlock.com revenue growth for last six months
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OVERVIEW
In May 2025, masterlock.com in the SPORTS industry had online sales revenue of $572,862, a conversion rate of 0.50-1.00%, an AOV of $150-175, and 507,282 sessions. Compared to the industry median of $99,988 revenue, 2.49% conversion rate, $658 AOV, and 38,858 sessions, masterlock.com performed well. However, it lags behind the industry leader gunbroker.com with $308,086,874 revenue, 13,843,748 sessions, and a 2.49% conversion rate. masterlock.com's AOV falls within the industry average, with a low end comparable to $114 and a high end near $658.
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masterlock.com competitors

In May 2025, masterlock.com generated a revenue of $572,862 with 3,359 transactions and 507,282 sessions. The average order value (AOV) ranged from $150 to $175, and the conversion rate was between 0.50% and 1.00%. In comparison to its competitors, masterlock.com falls behind in revenue compared to abus.com, which had a revenue of $1,589,502 with 6,477 transactions and 604,469 sessions. However, masterlock.com outperformed taylorsecurity.com, gokeyless.com, and megadepot.com in terms of revenue, transactions, and sessions. The AOV of masterlock.com is lower than that of gokeyless.com and megadepot.com but higher than taylorsecurity.com. Additionally, the conversion rate of masterlock.com is lower than gokeyless.com, sentrysafe.com, and abus.com but higher than taylorsecurity.com and megadepot.com. masterlock.com has room for improvement in increasing its revenue and conversion rate to better compete with the top performers in the industry.

megadepot.com screenshot
#1 megadepot.com
452.2K
Revenue
55.6K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
taylorsecurity.com screenshot
#2 taylorsecurity.com
238.5K
Revenue
32.7K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
sentrysafe.com screenshot
#3 sentrysafe.com
806.8K
Revenue
156.2K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
abus.com screenshot
#4 abus.com
1.6M
Revenue
604.5K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
gokeyless.com screenshot
#5 gokeyless.com
404.3K
Revenue
39.9K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
masterlock.com vs top market performers
masterlock.com
top retailers
conversion rate vs average order value for masterlock.com and its competitors
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Revenue share by device at masterlock.com

In May large majority of sales on masterlock.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices.

In May large majority of sales on masterlock.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices.
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masterlock.com channels

Identify top traffic channels that drive growth for masterlock.comand discover how performance of traffic channels has changed over time.

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masterlock.com Google Ads spend

Evaluate masterlock.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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masterlock.com devices

Review masterlock.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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masterlock.com top markets

Explore masterlock.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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masterlock.com country & global rank

Assess the ranking of masterlock.com among other retailers within its primary country and worldwide.

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