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Sep 2024
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Home/Insights/Retailers/ypo.co.uk
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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916.3K
Revenue
90.3K
Sessions
4.5-5.0%
Conversion rate
$200-225
Average order value
Online only revenue for ypo.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED KINGDOM
  • Website category: BUSINESS AND CONSUMER SERVICES
  • D2C

YPO.co.uk is a website that offers a diverse range of products. Through their online platform, they provide a wide variety of goods, including school supplies, office equipment, cleaning products, sports equipment, educational resources, and more. They cater primarily to educational institutions, government bodies, and business organizations in the UK.

ypo.co.uk’s revenueOVER TIME
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Over the past three months, ypo.co.uk revenue has experienced decline of 3.7%, compared to the preceding three months.

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ypo.co.uk revenue decline for last six months
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OVERVIEW
ypo.co.uk, in the business_and_consumer_services industry, had online sales revenue of $916,327 in September 2024, with a median revenue of $235,805. Their conversion rate ranged from 4.50-5.00%, with a high of 5.73% and a low of 1.53%. The average order value (AOV) was between $200-225, compared to a high AOV of $589 and a low of $128. They had 90,312 sessions, while the highest was 12,306,613 from staples.com and the median was 28,843 in the same industry category.
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ypo.co.uk competitors

When comparing ypo.co.uk to its competitors in the office supplies industry, it is evident that ypo.co.uk falls in the mid-range in terms of revenue and transactions. While ypo.co.uk generated £916,327 in revenue from 4,243 transactions and had 90,312 sessions with an average order value (AOV) of £200-225 and a conversion rate of 4.50-5.00%, it is outperformed by viking-direct.co.uk in revenue, transactions, sessions, AOV, and conversion rate. viking-direct.co.uk recorded £14,350,231 in revenue from 37,025 transactions with 636,214 sessions, an AOV of £375-400, and a conversion rate of 5.50-6.00%. ypo.co.uk does, however, perform better than officestationery.co.uk, cassart.co.uk, gompels.co.uk, and paperstone.co.uk in certain metrics such as revenue and transactions. Overall, ypo.co.uk holds its ground against some competitors but still has room for growth and improvement to compete with the industry leaders.

#1 officestationery.co.uk
423.6K
Revenue
62.1K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
#2 viking-direct.co.uk
14.4M
Revenue
636.2K
Sessions
5.5-6.0%
Conv. rate
$375-400
AOV
#3 gompels.co.uk
555.3K
Revenue
57.4K
Sessions
4.5-5.0%
Conv. rate
$200-225
AOV
#4 paperstone.co.uk
427.6K
Revenue
44.7K
Sessions
4.0-4.5%
Conv. rate
$225-250
AOV
#5 cassart.co.uk
462.2K
Revenue
306.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
Favicon for viking-direct.co.ukviking-direct.co.uk
Favicon for hobbycraft.co.ukhobbycraft.co.uk
Favicon for whsmith.co.ukwhsmith.co.uk
Favicon for theworks.co.uktheworks.co.uk
Favicon for ypo.co.ukypo.co.uk
$916.3K
Favicon for gompels.co.ukgompels.co.uk
Favicon for cassart.co.ukcassart.co.uk
Favicon for paperstone.co.ukpaperstone.co.uk
Favicon for officestationery.co.ukofficestationery.co.uk
Favicon for betterequipped.co.ukbetterequipped.co.uk
TOP MARKET PERFORMERSby revenue
1
Favicon for viking-direct.co.ukviking-direct.co.uk
$14.4M
2
Favicon for hobbycraft.co.ukhobbycraft.co.uk
3
Favicon for whsmith.co.ukwhsmith.co.uk
4
Favicon for theworks.co.uktheworks.co.uk
5
Favicon for ypo.co.ukypo.co.uk
6
Favicon for gompels.co.ukgompels.co.uk
7
Favicon for cassart.co.ukcassart.co.uk
8
Favicon for paperstone.co.ukpaperstone.co.uk
9
Favicon for officestationery.co.ukofficestationery.co.uk
10
Favicon for betterequipped.co.ukbetterequipped.co.uk
ypo.co.uk vs top market performers
ypo.co.uk
top retailers
conversion rate vs average order value for ypo.co.uk and its competitors
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ypo.co.uk brandsby revenue

1
Logo for better value, delivered.Better Value, Delivered.
2
Logo for company logoCompany Logo
Top retailers:hallmark.comnyxcosmetics.co.ukprotrade.co.uk
3
Logo for feefoFeefo
Top retailers:thefragranceshop.co.ukchinasearch.co.uk
4
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Top retailers:fragrancedirect.co.ukamazon.combarcodesinc.com

ypo.co.uk categoriesby revenue

1
Home & Garden
Top retailers:etsy.commarksandspencer.comebay.com
2
Furniture
Top retailers:macys.comzara.comralphlauren.com
3
Kitchen & Dining Furniture Sets
Top retailers:wayfair.comamazon.comamazon.co.uk
4
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Top retailers:shein.co.ukwalmart.comebay.co.uk
5
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Top retailers:apple.commagazineluiza.com.brhihonor.com
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brands overtime comparison

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ypo.co.uk channels

Identify top traffic channels that drive growth for ypo.co.ukand discover how performance of traffic channels has changed over time.

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ypo.co.uk Google Ads spend

Evaluate ypo.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ypo.co.uk devices

Review ypo.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ypo.co.uk top markets

Explore ypo.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ypo.co.uk country & global rank

Assess the ranking of ypo.co.uk among other retailers within its primary country and worldwide.

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