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Aug 2024
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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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538.5K
Revenue
73.6K
Sessions
3.5-4.0%
Conversion rate
$200-225
Average order value
Online only revenue for ypo.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED KINGDOM
  • Website category: BUSINESS AND CONSUMER SERVICES
  • D2C

YPO.co.uk is a website that offers a diverse range of products. Through their online platform, they provide a wide variety of goods, including school supplies, office equipment, cleaning products, sports equipment, educational resources, and more. They cater primarily to educational institutions, government bodies, and business organizations in the UK.

ypo.co.uk’s revenueOVER TIME
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Over the past three months, ypo.co.uk revenue has experienced decline of 23%, compared to the preceding three months.

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ypo.co.uk revenue decline for last six months
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OVERVIEW
ypo.co.uk in the business_and_consumer_services industry had a revenue of $538,537 for online sales in August 2024, with a conversion rate of 3.50-4.00% and an AOV of $200-225. The highest conversion rate in the category was 5.62%, while the lowest was 1.61%. The highest AOV was $577, and the lowest was $133. ypo.co.uk had 73,601 sessions, while the store with the most sessions in the category was staples.com with 12,304,711, and the median sessions were 29,628.
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ypo.co.uk competitors

When comparing ypo.co.uk to its competitors in August 2024, it is clear that ypo.co.uk falls behind in terms of revenue and transactions. viking-direct.co.uk leads the pack with a revenue of £10,650,527 and 29,822 transactions, while ypo.co.uk only generated £538,537 in revenue with 2,598 transactions. In terms of sessions, viking-direct.co.uk also outperforms ypo.co.uk with 555,070 sessions compared to ypo.co.uk's 73,601 sessions. However, ypo.co.uk does excel in AOV (average order value) with a range of £200-£225, matching the AOV of officestationery.co.uk and gompels.co.uk. ypo.co.uk also has a competitive conversion rate of 3.50-4.00%, falling slightly behind viking-direct.co.uk but outperforming officestationery.co.uk and paperstone.co.uk. Overall, while ypo.co.uk may not be the leader in revenue and sessions, it holds its own in terms of AOV and conversion rate within its market segment.

#1 officestationery.co.uk
401.3K
Revenue
74.7K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
#2 viking-direct.co.uk
10.7M
Revenue
555.1K
Sessions
5.0-5.5%
Conv. rate
$350-375
AOV
#3 gompels.co.uk
546.1K
Revenue
55.6K
Sessions
4.5-5.0%
Conv. rate
$200-225
AOV
#4 paperstone.co.uk
390.6K
Revenue
36.4K
Sessions
4.5-5.0%
Conv. rate
$225-250
AOV
#5 cassart.co.uk
402.2K
Revenue
241.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
Favicon for ypo.co.ukypo.co.uk
$538.5K
Favicon for cassart.co.ukcassart.co.uk
Favicon for officestationery.co.ukofficestationery.co.uk
Favicon for paperstone.co.ukpaperstone.co.uk
Favicon for betterequipped.co.ukbetterequipped.co.uk
TOP MARKET PERFORMERSby revenue
1
Favicon for viking-direct.co.ukviking-direct.co.uk
$10.7M
2
Favicon for whsmith.co.ukwhsmith.co.uk
3
Favicon for hobbycraft.co.ukhobbycraft.co.uk
4
Favicon for theworks.co.uktheworks.co.uk
5
Favicon for gompels.co.ukgompels.co.uk
6
Favicon for ypo.co.ukypo.co.uk
7
Favicon for cassart.co.ukcassart.co.uk
8
Favicon for officestationery.co.ukofficestationery.co.uk
9
Favicon for paperstone.co.ukpaperstone.co.uk
10
Favicon for betterequipped.co.ukbetterequipped.co.uk
ypo.co.uk vs top market performers
ypo.co.uk
top retailers
conversion rate vs average order value for ypo.co.uk and its competitors
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ypo.co.uk brandsby revenue

1
Logo for better value, delivered.Better Value, Delivered.
2
Logo for company logoCompany Logo
Top retailers:hallmark.comnyxcosmetics.co.ukprotrade.co.uk
3
Logo for feefoFeefo
Top retailers:thefragranceshop.co.ukchinasearch.co.uk
4
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Top retailers:fragrancedirect.co.ukamazon.combarcodesinc.com

ypo.co.uk categoriesby revenue

1
Home & Garden
Top retailers:etsy.commarksandspencer.comebay.com
2
Furniture
Top retailers:macys.comzara.comralphlauren.com
3
Kitchen & Dining Furniture Sets
Top retailers:wayfair.comamazon.comamazon.co.uk
4
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Top retailers:shein.co.ukebay.co.ukebay.com
5
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Top retailers:apple.commagazineluiza.com.brhihonor.com
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brands overtime comparison

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ypo.co.uk channels

Identify top traffic channels that drive growth for ypo.co.ukand discover how performance of traffic channels has changed over time.

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ypo.co.uk Google Ads spend

Evaluate ypo.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ypo.co.uk devices

Review ypo.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ypo.co.uk top markets

Explore ypo.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ypo.co.uk country & global rank

Assess the ranking of ypo.co.uk among other retailers within its primary country and worldwide.

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