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Jan 2026
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Home/Insights/Retailers/betterequipped.co.uk
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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58.1K
Revenue
Jan 26
7.7K
Sessions
Jan 26
3.5-4.0%
Conv. rate
Jan 26
$200-225
AOV
Jan 26
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BetterEquipped.co.uk is an online platform offering a diverse range of high-quality scientific tools, equipment, and resources. Their product catalogue includes laboratory supplies, furniture, microscopes, glassware, chemicals, anatomical models, educational aids, and more. This website assists scientific organizations, schools, and individuals in procuring essential resources to enhance scientific research and education.

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betterequipped.co.uk Annual Revenue and Growth

betterequipped.co.uk's annual sales on its online store amounted to $972K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$972K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
betterequipped.co.uk revenue by year

betterequipped.co.uk's monthly revenueOVER TIME
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Over the past three months, betterequipped.co.uk revenue has experienced decline of 31%, compared to the preceding three months.

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betterequipped.co.uk revenue decline for last six months
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OVERVIEW
In January 2026, betterequipped.co.uk generated $58,131 in online sales, below the industry median of $79,419, with a conversion rate of 3.50-4.00%, slightly under the high of 4.32% for the CHEMISTRY sector. The average order value (AOV) ranged from $200-225, notably lower than the high of $864, while sessions totaled 7,689, exceeding the median of 6,799 but far from the top competitor, pasternack.com, which recorded 180,081 sessions. Overall, betterequipped.co.uk displays solid performance but has room for improvement in revenue and AOV relative to industry benchmarks.
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betterequipped.co.uk competitors

In January 2026, betterequipped.co.uk reported a revenue of $58,131 with 273 transactions and 7,689 sessions, boasting an average order value (AOV) of $200-225 and a conversion rate of 3.50-4.00%. In comparison, ypo.co.uk leads the pack with a revenue of $955,061 from 4,268 transactions and 95,759 sessions, with an AOV of $200-225 and a conversion rate of 4.00-4.50%. kitronik.co.uk follows closely behind, generating $637,648 in revenue from 2,808 transactions and 97,793 sessions, offering a higher AOV of $225-250 but a lower conversion rate of 2.50-3.00%. Lastly, labproinc.com lags behind with a revenue of $280,003 from 1,679 transactions and 74,078 sessions, showcasing a lower AOV of $150-175 and a conversion rate of 2.00-2.50%. Overall, betterequipped.co.uk competes favorably in terms of revenue and conversion rate, falling behind slightly in transaction volume and sessions compared to ypo.co.uk and kitronik.co.uk.

ypo.co.uk screenshot
#1 ypo.co.uk
955.1K
Revenue
95.8K
Sessions
4.0-4.5%
Conv. rate
$200-225
AOV
kitronik.co.uk screenshot
#2 kitronik.co.uk
637.6K
Revenue
97.8K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
labproinc.com screenshot
#3 labproinc.com
280K
Revenue
74.1K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
betterequipped.co.uk vs top market performers
betterequipped.co.uk
top retailers
conversion rate vs average order value for betterequipped.co.uk and its competitors
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Revenue share by device at betterequipped.co.uk

In January large majority of sales on betterequipped.co.uk, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on betterequipped.co.uk, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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betterequipped.co.uk channels

Identify top traffic channels that drive growth for betterequipped.co.ukand discover how performance of traffic channels has changed over time.

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betterequipped.co.uk Google Ads spend

Evaluate betterequipped.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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betterequipped.co.uk devices

Review betterequipped.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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betterequipped.co.uk top markets

Explore betterequipped.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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betterequipped.co.uk country & global rank

Assess the ranking of betterequipped.co.uk among other retailers within its primary country and worldwide.

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