Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
Home/Insights/Retailers/betterequipped.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for betterequipped.co.ukbetterequipped.co.uk

Start benchmarking for free
Sign in with GoogleSign up with Google
93.4K
Revenue
Sep 25
12.6K
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$200-225
AOV
Sep 25
Loading...

BetterEquipped.co.uk is an online platform offering a diverse range of high-quality scientific tools, equipment, and resources. Their product catalogue includes laboratory supplies, furniture, microscopes, glassware, chemicals, anatomical models, educational aids, and more. This website assists scientific organizations, schools, and individuals in procuring essential resources to enhance scientific research and education.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

betterequipped.co.uk Annual Revenue and Growth

betterequipped.co.uk's annual sales on its online store amounted to $945.8K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$945.8K
Annual growth forecast2024/2025
10-20%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
betterequipped.co.uk revenue by year

betterequipped.co.uk's monthly revenueOVER TIME
View real-time data

Over the past three months, betterequipped.co.uk revenue has experienced decline of 15%, compared to the preceding three months.

View real-time data
betterequipped.co.uk revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, betterequipped.co.uk generated $93,378 in online sales, outperforming the industry median of $58,568 in the science and education/chemistry sector, while achieving a conversion rate of 3.50-4.00%, close to the high benchmark of 4.31%. With an average order value (AOV) of $200-225, it falls short of the high AOV of $807. The site attracted 12,569 sessions, significantly higher than the median of 5,844 but far behind the leading store, perkinelmer.com, which had 189,808 sessions. Overall, betterequipped.co.uk demonstrates strong performance in sales and conversion metrics within its industry context.
Read more

betterequipped.co.uk competitors

In September 2025, betterequipped.co.uk lagged behind its competitors in terms of revenue, with a total of £93,378 compared to ypo.co.uk's £1,143,236 and labproinc.com's £481,948. BetterEquipped also had fewer transactions and sessions than ypo.co.uk, but more than kitronik.co.uk and labproinc.com. However, BetterEquipped had a lower conversion rate than ypo.co.uk, falling between 3.50-4.00% compared to YPO's 4.50-5.00%. BetterEquipped and kitronik.co.uk shared a similar AOV range of £200-225, while labproinc.com had a higher AOV of £350-375. Overall, in terms of revenue and conversion rate, BetterEquipped was behind ypo.co.uk, while its AOV was on par with kitronik.co.uk but lower than labproinc.com.

ypo.co.uk screenshot
#1 ypo.co.uk
1.1M
Revenue
117.6K
Sessions
4.5-5.0%
Conv. rate
$200-225
AOV
kitronik.co.uk screenshot
#2 kitronik.co.uk
347.6K
Revenue
70.5K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
labproinc.com screenshot
#3 labproinc.com
481.9K
Revenue
57.2K
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
betterequipped.co.uk vs top market performers
betterequipped.co.uk
top retailers
conversion rate vs average order value for betterequipped.co.uk and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at betterequipped.co.uk

In September large majority of sales on betterequipped.co.uk, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on betterequipped.co.uk, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

betterequipped.co.uk channels

Identify top traffic channels that drive growth for betterequipped.co.ukand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

betterequipped.co.uk Google Ads spend

Evaluate betterequipped.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

betterequipped.co.uk devices

Review betterequipped.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

betterequipped.co.uk top markets

Explore betterequipped.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

betterequipped.co.uk country & global rank

Assess the ranking of betterequipped.co.uk among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard