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Sep 2026
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Home/Insights/Retailers/betterequipped.co.uk
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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110.4K
Revenue
Sep 26
15.2K
Sessions
Sep 26
3.0-3.5%
Conv. rate
Sep 26
$200-225
AOV
Sep 26
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BetterEquipped.co.uk is an online platform offering a diverse range of high-quality scientific tools, equipment, and resources. Their product catalogue includes laboratory supplies, furniture, microscopes, glassware, chemicals, anatomical models, educational aids, and more. This website assists scientific organizations, schools, and individuals in procuring essential resources to enhance scientific research and education.

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betterequipped.co.uk Annual Revenue and Growth

betterequipped.co.uk's annual sales on its online store amounted to $972K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$972K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
betterequipped.co.uk revenue by year

betterequipped.co.uk's monthly revenueOVER TIME
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Over the past three months, betterequipped.co.uk revenue has experienced growth of 16%, compared to the preceding three months.

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betterequipped.co.uk revenue growth for last six months
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OVERVIEW
betterequipped.co.uk's conversion rate ranges from 3.00% to 3.50%, well within the typical range of 0.95% to 4.42% for the chemistry category. In September 2026, the site generated $110,000 in revenue from online sales, surpassing an average chemistry store's revenue of around $99,100. Its average order value (AOV) of $200-225 is within the typical range of $239 to $815. With 15,200 sessions, betterequipped.co.uk also attracts more traffic than an average chemistry store, which sees around 9,288 sessions monthly. The largest competitor in the category, graphene-supermarket.com, generates $2.1 million, highlighting the competitive landscape.
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betterequipped.co.uk competitors

In September 2026, betterequipped.co.uk showcases a commendable conversion rate of 3.00-3.50%, which surpasses its competitors like kitronik.co.uk and labproinc.com, with their conversion rates of 2.00-2.50% and 2.50-3.00% respectively. However, in terms of overall revenue, betterequipped.co.uk trails behind, generating $110,000 from 525 transactions and 15,200 sessions, while kitronik.co.uk leads with $319,000 from 1,467 transactions and labproinc.com is well ahead with $611,000 from 1,906 transactions. The session counts further reflect this trend, as betterequipped.co.uk falls short with 15,200 sessions compared to kitronik.co.uk’s 62,000 and labproinc.com’s 73,400. Both competitors also enjoy a higher average order value, with betterequipped.co.uk matching their ranges of $200-225, but they significantly outperform in overall metrics.

kitronik.co.uk screenshot
#1 kitronik.co.uk
318.6K
Revenue
62K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
labproinc.com screenshot
#2 labproinc.com
611.1K
Revenue
73.4K
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
betterequipped.co.uk vs top market performers
betterequipped.co.uk
top retailers
conversion rate vs average order value for betterequipped.co.uk and its competitors
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Revenue share by device at betterequipped.co.uk

In September large majority of sales on betterequipped.co.uk, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on betterequipped.co.uk, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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betterequipped.co.uk channels

Identify top traffic channels that drive growth for betterequipped.co.ukand discover how performance of traffic channels has changed over time.

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betterequipped.co.uk Google Ads spend

Evaluate betterequipped.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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betterequipped.co.uk devices

Review betterequipped.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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betterequipped.co.uk top markets

Explore betterequipped.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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betterequipped.co.uk country & global rank

Assess the ranking of betterequipped.co.uk among other retailers within its primary country and worldwide.

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