Mar 2024

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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

wine.com

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20.1M

Revenue

Sessions

4.5-5.0%

Conversion rate

$200-225

Average order value

Online only revenue for wine.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: FOOD AND DRINK

Wine.com is an online platform that offers a vast selection of wines for purchase. They provide a wide range of red, white, rosé, and sparkling wines from various regions worldwide. Additionally, they offer wine-related accessories and gift options. The website focuses on delivering a seamless user experience and convenient wine shopping.

wine.com’s revenueOVER TIME
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Over the past three months, wine.com revenue has experienced decline of 35%, compared to the preceding three months.

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wine.com revenue decline for last six months

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OVERVIEW

In March 2024, wine.com, a leading player in the FOOD AND DRINK industry, recorded a revenue of $20,088,572 for online sales, with a conversion rate of 4.50-5.00% and an average order value (AOV) of $200-225. The highest conversion rate in the industry was 4.55%, while the lowest was 1.76%. Additionally, wine.com received 2,009,415 sessions during the month, with the highest number of sessions at 11,149,663 from totalwine.com, and a median sessions of 31,839 in the FOOD AND DRINK category. totalwine.com leads the industry with a revenue of $95,675,166.

wine.com competitors

In comparing wine.com to its competitors based on the provided March 2024 data, we see that wine.com generated a revenue of $20,088,572 from 100,286 transactions with 2,009,415 sessions. Their average order value (AOV) falls within the range of $200-$225, and they have a conversion rate of 4.50-5.00%. In contrast, drizly.com had revenue of $13,818,824 from 72,965 transactions and 2,182,331 sessions, with an AOV of $175-$200 and a conversion rate of 3.00-3.50%. totalwine.com stands out with revenue of $95,675,166 from 552,374 transactions and 11,149,663 sessions, an AOV of $150-$175, and a conversion rate matching wine.com at 4.50-5.00%. empirewine.com, klwines.com, and saratogawine.com also show varying performance metrics in revenue, transactions, sessions, AOV, and conversion rate compared to wine.com.

#1 empirewine.com

681.5K

Revenue

83.9K

Sessions

4.5-5.0%

Conv. rate

$150-175

AOV

#2 klwines.com

4.7M

Revenue

489.7K

Sessions

2.5-3.0%

Conv. rate

$350-375

AOV

#3 totalwine.com

95.7M

Revenue

11.1M

Sessions

4.5-5.0%

Conv. rate

$150-175

AOV

#4 drizly.com

13.8M

Revenue

2.2M

Sessions

3.0-3.5%

Conv. rate

$175-200

AOV

#5 saratogawine.com

813.1K

Revenue

121.7K

Sessions

1.5-2.0%

Conv. rate

$400-500

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

wine.com vs top market performers

wine.com

top retailers

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wine.com brandsby revenue

Sauvignon Blanc

Top retailers:drizly.com morrellwine.com

Bordeaux Red Blends

Cabernet Sauvignon

Top retailers:drizly.com

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Top retailers:drizly.com

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Top retailers:nike.com douglas.de

wine.com categoriesby revenue

Home & Garden

Top retailers:ebay.com temu.com etsy.com

Wine

Top retailers:totalwine.com nakedwines.com safeway.com

Food, Beverages & Tobacco

Top retailers:rewe.de ebay.com asda.com

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Top retailers:asos.com temu.com chrono24.com

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Top retailers:ebay.com temu.com target.com

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wine.com channels

Identify top traffic channels that drive growth for wine.comand discover how performance of traffic channels has changed over time.

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wine.com Google Ads spend

Evaluate wine.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wine.com devices

Review wine.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wine.com top markets

Explore wine.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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