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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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319.6K
Revenue
40.2K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
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WHWC.com is a website that offers an extensive selection of alcoholic beverages. They specialize in wine, beer, and spirits, featuring a wide variety of labels from different regions across the globe. The site offers an easy online shopping experience where customers can explore, purchase, and have their desired beverages delivered to their doorstep.

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whwc.com's revenueOVER TIME
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Over the past three months, whwc.com revenue has experienced decline of 24%, compared to the preceding three months.

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whwc.com revenue decline for last six months
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OVERVIEW
whwc.com, a FOOD AND DRINK online store, generated $319,615 in revenue with a conversion rate of 2.50-3.00% and an AOV of $250-275 from 40,175 sessions in May 2025. Compared to the industry median revenue of $38,998, whwc.com outperformed with a higher AOV and conversion rate. However, totalwine.com leads the category with $71,383,985 in revenue and 8,141,951 sessions. The highest AOV in the category is $277 and the lowest is $59, while the conversion rates range from 1.37% to 5.03%.
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whwc.com competitors

In May 2025, whwc.com reported a revenue of $319,615 with 1,168 transactions and 40,175 sessions. Their average order value (AOV) falls between $250-275, and their conversion rate ranges from 2.50-3.00%. Comparing this data to their competitors, klwines.com stands out with a revenue of $4,168,930 from 10,833 transactions and 423,651 sessions, boasting a higher AOV of $375-400. flatiron-wines.com also surpasses whwc.com with a revenue of $1,031,662 from 2,202 transactions and 51,581 sessions, having an even higher AOV of $450-475 and a conversion rate of 4.00-4.50%. While whwc.com falls behind in revenue compared to some competitors like wine.com and klwines.com, they maintain a competitive conversion rate in line with wallywine.com. It is clear that whwc.com has room for growth and improvement in order to keep up with the top performers in the industry.

klwines.com screenshot
#1 klwines.com
4.2M
Revenue
423.7K
Sessions
2.5-3.0%
Conv. rate
$375-400
AOV
morrellwine.com screenshot
#2 morrellwine.com
36.9K
Revenue
5.9K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
flatiron-wines.com screenshot
#3 flatiron-wines.com
1M
Revenue
51.6K
Sessions
4.0-4.5%
Conv. rate
$400-500
AOV
wallywine.com screenshot
#4 wallywine.com
242.7K
Revenue
25.4K
Sessions
2.5-3.0%
Conv. rate
$325-350
AOV
wine.com screenshot
#5 wine.com
6.9M
Revenue
987.9K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
whwc.com vs top market performers
whwc.com
top retailers
conversion rate vs average order value for whwc.com and its competitors
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Revenue share by device at whwc.com

In May large majority of sales on whwc.com, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices.

In May large majority of sales on whwc.com, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices.
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whwc.com channels

Identify top traffic channels that drive growth for whwc.comand discover how performance of traffic channels has changed over time.

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whwc.com Google Ads spend

Evaluate whwc.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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whwc.com devices

Review whwc.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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whwc.com top markets

Explore whwc.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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whwc.com country & global rank

Assess the ranking of whwc.com among other retailers within its primary country and worldwide.

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