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May 2026
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Home/Insights/Retailers/thewigcompany.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for thewigcompany.comthewigcompany.com

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51.9K
Revenue
May 26
41K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$100-125
AOV
May 26
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The website thewigcompany.com provides a wide range of wigs for customers to browse and purchase. Their product offerings include various types of wigs such as synthetic, human hair, and heat-friendly options. Customers can find wigs in various styles, lengths, and colors to cater to their individual preferences and needs.

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thewigcompany.com Annual Revenue and Growth

thewigcompany.com's annual sales on its online store amounted to $527.6K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$527.6K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
thewigcompany.com revenue by year

thewigcompany.com's monthly revenueOVER TIME
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Over the past three months, thewigcompany.com revenue has experienced growth of 14%, compared to the preceding three months.

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thewigcompany.com revenue growth for last six months
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OVERVIEW
In May 2026, thewigcompany.com generated $51,901 in online sales, surpassing the BEAUTY AND COSMETICS median of $41,533, with a conversion rate between 1.00-1.50%, which is below the category's high of 4.55% and above the low of 1.21%. The site's average order value (AOV) ranged from $100-125, well below the high of $205 but above the low of $50. thewigcompany.com recorded 40,989 sessions, significantly exceeding the BEAUTY AND COSMETICS median of 16,416, yet far behind the leading store, sephora.com, which garnered 60,095,887 sessions.
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thewigcompany.com competitors

In May 2026, thewigcompany.com reported a revenue of $51,901 from 473 transactions, generating 40,989 sessions with an average order value (AOV) of $100-125 and a conversion rate between 1.00-1.50%. In contrast, wigoutlet.com outperformed with $181,062 in revenue, 1,413 transactions, and a higher AOV of $125-150. Meanwhile, wigs.com led the market significantly, achieving $2,319,814 in revenue with an impressive AOV of $275-300 and a conversion rate of 1.50-2.00%. paulayoung.com and namebrandwigs.com also surpassed thewigcompany.com, earning $1,138,725 and $966,079, respectively, both with higher transaction volumes and conversion rates. Notably, voguewigs.com struggled with minimal revenue of $1,143 from only 3 transactions, indicating a very low conversion rate. Overall, while thewigcompany.com maintains a solid presence, it lags behind in both revenue and customer engagement compared to its larger competitors.

wigoutlet.com screenshot
#1 wigoutlet.com
181.1K
Revenue
137.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
wigs.com screenshot
#2 wigs.com
2.3M
Revenue
469.1K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
paulayoung.com screenshot
#3 paulayoung.com
1.1M
Revenue
341K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
namebrandwigs.com screenshot
#4 namebrandwigs.com
966.1K
Revenue
91.5K
Sessions
3.5-4.0%
Conv. rate
$275-300
AOV
voguewigs.com screenshot
#5 voguewigs.com
1.1K
Revenue
630
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
thewigcompany.com vs top market performers
thewigcompany.com
top retailers
conversion rate vs average order value for thewigcompany.com and its competitors
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Revenue share by device at thewigcompany.com

In May large majority of sales on thewigcompany.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on thewigcompany.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries thewigcompany.com operates in

thewigcompany.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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thewigcompany.com channels

Identify top traffic channels that drive growth for thewigcompany.comand discover how performance of traffic channels has changed over time.

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thewigcompany.com Google Ads spend

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thewigcompany.com devices

Review thewigcompany.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thewigcompany.com top markets

Explore thewigcompany.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thewigcompany.com country & global rank

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