Grips
May 2024
All countries
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

Favicon for soma.comsoma.com

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21M
Revenue
3.8M
Sessions
4.0-4.5%
Conversion rate
$125-150
Average order value
Online only revenue for soma.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Shop Soma intimates exclusive collection of Women's lingerie, bras, panties, swimwear, sleepwear & more. Free shipping for Love Soma Rewards members!

soma.com’s revenueOVER TIME
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Over the past three months, soma.com revenue has experienced growth of 0.19%, compared to the preceding three months.

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soma.com revenue growth for last six months
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OVERVIEW
In May 2024, soma.com in the FASHION AND APPAREL industry had online sales revenue of $21,032,137, a conversion rate of 4.00-4.50%, and an AOV of $125-150. The highest revenue in the category was $669,720,873 by macys.com, the highest conversion rate was 3.06%, and the highest AOV was $386. soma.com had 3,800,288 sessions, while the highest number of sessions was 197,636,423 from shein.com, with a median of 44,812 sessions in the industry.
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soma.com competitors

soma.com outperforms its competitors in terms of revenue, with $21,032,137 in May 2024. In comparison, adoreme.com generated $9,457,656, wacoal-america.com made $3,822,507, thirdlove.com had $9,385,968, vanityfairlingerie.com brought in $321,140, and barenecessities.com earned $8,282,397. soma.com also had the highest number of transactions at 161,104, followed by thirdlove.com with 70,895 transactions. However, in terms of sessions, soma.com had 3,800,288 sessions, falling slightly behind adoreme.com with 3,217,843 sessions. soma.com and thirdlove.com shared the same average order value (AOV) range of $125-$150, while barenecessities.com had the highest AOV range of $150-$175. Additionally, soma.com and thirdlove.com had the highest conversion rates of 4.00-4.50%, indicating a higher efficiency in turning sessions into transactions compared to their competitors.

#1 thirdlove.com
9.4M
Revenue
1.6M
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
#2 wacoal-america.com
3.8M
Revenue
884.2K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
#3 vanityfairlingerie.com
321.1K
Revenue
140.7K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
#4 barenecessities.com
8.3M
Revenue
1.6M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
#5 adoreme.com
9.5M
Revenue
3.2M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
soma.com vs top market performers
soma.com
top retailers
conversion rate vs average order value for soma.com and its competitors
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soma.com brandsby revenue

1
Logo for soma intimatesSoma Intimates
Top retailers:ebay.com

soma.com categoriesby revenue

1
Apparel & Accessories
2
Pajamas
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brands overtime comparison

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soma.com channels

Identify top traffic channels that drive growth for soma.comand discover how performance of traffic channels has changed over time.

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soma.com Google Ads spend

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soma.com devices

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soma.com top markets

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soma.com country & global rank

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