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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for sephora.czsephora.cz

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404.2K
Revenue
Jul 26
415.3K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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Sephora.cz is an online marketplace that offers a wide range of beauty and skincare products. The website provides a vast selection of cosmetics, fragrances, haircare, and body care products from leading brands. Users can browse and purchase their desired items conveniently through this online platform.

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sephora.cz Annual Revenue and Growth

sephora.cz's annual sales on its online store amounted to $5.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$5.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
sephora.cz revenue by year

sephora.cz's monthly revenueOVER TIME
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Over the past three months, sephora.cz revenue has experienced growth of 39%, compared to the preceding three months.

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sephora.cz revenue growth for last six months
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OVERVIEW
sephora.cz attracted 415,000 sessions in July 2026, significantly surpassing the typical store in the beauty and cosmetics category, which sees around 17,100 sessions monthly. The site's revenue for online sales reached $404,000, far exceeding the typical store's $39,200. The conversion rate stood at 1.00-1.50%, which is within the typical range of 1.1% to 4.37% for the beauty and cosmetics category. Additionally, the average order value (AOV) was between $75 and $100, aligning well with the typical range of $52 to $207 in this category.
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sephora.cz competitors

In July 2026, ulta.com generated an impressive revenue of $161.3 million from 2.1 million transactions across 58.3 million sessions. In comparison, sephora.cz earned only $404,000 from 4,997 transactions and 415,000 sessions, ranking last among its competitors. sephora.cz trails ulta.com by $160.9 million in revenue and 2.1 million transactions. While sephora.cz's average order value (AOV) aligns with the industry range of $75-100, its conversion rate of 1.00-1.50% is significantly lower than competitors like boots.com and notino.co.uk, which boast conversion rates of 3.00-3.50% and 4.00-4.50%, respectively. Furthermore, sephora.cz's session count lags behind sephora.com by 62.6 million, indicating a substantial gap in online engagement. Overall, sephora.cz faces formidable challenges in competing with larger players in the beauty retail sector.

sephora.com screenshot
#1 sephora.com
72.2M
Revenue
63M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
ulta.com screenshot
#2 ulta.com
161.3M
Revenue
58.3M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
boots.com screenshot
#3 boots.com
84.9M
Revenue
28.1M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
cultbeauty.com screenshot
#4 cultbeauty.com
10.4M
Revenue
1.5M
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
notino.co.uk screenshot
#5 notino.co.uk
6.6M
Revenue
1.8M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
sephora.cz vs top market performers
sephora.cz
top retailers
conversion rate vs average order value for sephora.cz and its competitors
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Revenue share by device at sephora.cz

In July large majority of sales on sephora.cz, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on sephora.cz, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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sephora.cz channels

Identify top traffic channels that drive growth for sephora.czand discover how performance of traffic channels has changed over time.

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sephora.cz Google Ads spend

Evaluate sephora.cz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sephora.cz devices

Review sephora.cz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sephora.cz top markets

Explore sephora.cz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sephora.cz country & global rank

Assess the ranking of sephora.cz among other retailers within its primary country and worldwide.

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