perfumeplusdirect.co.uk
PerfumePlusDirect.co.uk is an online fragrance retailer offering a varied selection of perfumes and colognes. The website showcases a wide range of branded scents for both men and women, providing customers with affordable options, including popular and sought-after fragrances.
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perfumeplusdirect.co.uk Annual Revenue and Growth
perfumeplusdirect.co.uk's annual sales on its online store amounted to $414.9K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
perfumeplusdirect.co.uk's monthly revenueOVER TIME
Over the past three months, perfumeplusdirect.co.uk revenue has experienced growth of 14%, compared to the preceding three months.
perfumeplusdirect.co.uk competitors
In October 2025, perfumeplusdirect.co.uk generated a revenue of £11,696 with 364 transactions and 8,512 sessions, resulting in an average order value (AOV) ranging from £25-£50 and a conversion rate of 4.00-4.50%. When comparing these metrics to its competitors, fragrancedirect.co.uk stood out with a revenue of £672,697, 7,713 transactions, and 237,360 sessions, boasting an AOV of £75-£100 but a slightly lower conversion rate of 3.00-3.50%. On the other hand, fragrancex.com excelled with a revenue of £17,265,480, 39,162 transactions, and 2,559,492 sessions, displaying an impressive AOV of £425-£450 but a lower conversion rate of 1.50-2.00%. Despite these differences, perfumeplusdirect.co.uk was on par with thefragranceshop.co.uk in terms of conversion rate, but trailed behind in revenue, transactions, sessions, and AOV.
Revenue share by device at perfumeplusdirect.co.uk
In October large majority of sales on perfumeplusdirect.co.uk, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.
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perfumeplusdirect.co.uk channels
Identify top traffic channels that drive growth for perfumeplusdirect.co.ukand discover how performance of traffic channels has changed over time.
perfumeplusdirect.co.uk Google Ads spend
Evaluate perfumeplusdirect.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
perfumeplusdirect.co.uk devices
Review perfumeplusdirect.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
