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Home/Insights/Retailers/niawigs.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for niawigs.comniawigs.com

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23.2K
Revenue
Jul 26
15.2K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Niawigs.com is a website that caters to customers who are in search of various types of wigs. Their product range includes lace front wigs, full lace wigs, hair bundles, and closures. They offer different styles, lengths, and colors to suit different preferences, allowing customers to enhance their hair aesthetics.

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niawigs.com Annual Revenue and Growth

niawigs.com's annual sales on its online store amounted to $82.2K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$82.2K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
niawigs.com revenue by year

niawigs.com's monthly revenueOVER TIME
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Over the past three months, niawigs.com revenue has experienced growth of 64%, compared to the preceding three months.

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niawigs.com revenue growth for last six months
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OVERVIEW
niawigs.com generated $23,200 in revenue for online sales in July 2026. A typical store in the beauty and cosmetics category generates around $39,200 a month. The website's conversion rate is 1.00-1.50%, which is within the typical range of 1.1% to 4.37%. The average order value (AOV) stands at $125-150, also within the category's typical range of $52 to $207. With 15,200 sessions, niawigs.com is slightly below a typical store in the beauty and cosmetics category, which sees around 17,100 sessions monthly.
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niawigs.com competitors

In July 2026, niawigs.com stands out with a competitive conversion rate of 1.00-1.50%, on par with wigs.com and above hairvivi.com, perfectlocks.com, and divatress.com. However, it ranks 5 of 6 in revenue at $23,200, trailing wigs.com by a significant $1.8 million. Additionally, niawigs.com has 172 transactions, falling behind wigs.com by 4,745. With 15,200 sessions, it ranks 4 of 6, still trailing wigs.com by 437,000. The average order value (AOV) aligns with competitors at $125-150, but the overall metrics suggest room for growth in both visibility and sales against more established players like wigs.com and perfectlocks.com.

divatress.com screenshot
#1 divatress.com
12.3K
Revenue
8.6K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
hairvivi.com screenshot
#2 hairvivi.com
304.2K
Revenue
252.6K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
truegloryhair.com screenshot
#3 truegloryhair.com
28.4K
Revenue
11.5K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
perfectlocks.com screenshot
#4 perfectlocks.com
108K
Revenue
125.4K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
wigs.com screenshot
#5 wigs.com
1.8M
Revenue
452.1K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
niawigs.com vs top market performers
niawigs.com
top retailers
conversion rate vs average order value for niawigs.com and its competitors
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Revenue share by device at niawigs.com

In July large majority of sales on niawigs.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In July large majority of sales on niawigs.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

Industries niawigs.com operates in

niawigs.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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niawigs.com channels

Identify top traffic channels that drive growth for niawigs.comand discover how performance of traffic channels has changed over time.

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niawigs.com Google Ads spend

Evaluate niawigs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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niawigs.com devices

Review niawigs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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niawigs.com top markets

Explore niawigs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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niawigs.com country & global rank

Assess the ranking of niawigs.com among other retailers within its primary country and worldwide.

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