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Oct 2025
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Home/Insights/Retailers/newchapter.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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503.8K
Revenue
Oct 25
94.8K
Sessions
Oct 25
4.5-5.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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NewChapter.com is a website that offers a variety of wellness products. Their product portfolio encompasses vitamins, minerals, herbal supplements, and holistic herbs. The platform provides consumers with comprehensive information about their offerings while facilitating online shopping and order placement for customers seeking to incorporate wellness into their lifestyles.

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newchapter.com Annual Revenue and Growth

newchapter.com's annual sales on its online store amounted to $7.9M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$7.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
newchapter.com revenue by year

newchapter.com's monthly revenueOVER TIME
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Over the past three months, newchapter.com revenue has experienced decline of 15%, compared to the preceding three months.

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newchapter.com revenue decline for last six months
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OVERVIEW
In October 2025, newchapter.com, a player in the health industry, achieved impressive online sales of $503,799, significantly surpassing the median of $87,657. With a conversion rate of 4.50-5.00%, it approaches the high benchmark of 5.39%. Its average order value (AOV) ranged from $100 to $125, well above the low of $59, yet below the high of $375. Garnering 94,803 sessions, newchapter.com also outperformed the median sessions in the sector (24,789) but lags behind the market leader, walgreens.com, which dominates with 59,683,963 sessions and $159,748,187 in sales.
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newchapter.com competitors

In October 2025, newchapter.com generated a revenue of $503,799 with 4,409 transactions and 94,803 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 4.50-5.00%. Compared to its competitors, newchapter.com's revenue falls between megafood.com's $466,076 and naturemade.com's $1,056,768. In terms of transactions, newchapter.com falls below both naturemade.com (17,896) and ritual.com (13,669). While newchapter.com has a higher AOV than most competitors, including naturelo.com and sambucolusa.com, its conversion rate is on par with megafood.com and ritual.com. Overall, newchapter.com demonstrates strong performance in terms of revenue and conversion rate, but lags behind in total transactions compared to some of its competitors in the health and wellness industry.

megafood.com screenshot
#1 megafood.com
466.1K
Revenue
144.2K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
naturelo.com screenshot
#2 naturelo.com
45.6K
Revenue
27K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
naturemade.com screenshot
#3 naturemade.com
1.1M
Revenue
760.8K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
ritual.com screenshot
#4 ritual.com
1.4M
Revenue
544K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
sambucolusa.com screenshot
#5 sambucolusa.com
17.8K
Revenue
8.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
newchapter.com vs top market performers
newchapter.com
top retailers
conversion rate vs average order value for newchapter.com and its competitors
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Revenue share by device at newchapter.com

In October large majority of sales on newchapter.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on newchapter.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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newchapter.com channels

Identify top traffic channels that drive growth for newchapter.comand discover how performance of traffic channels has changed over time.

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newchapter.com Google Ads spend

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newchapter.com devices

Review newchapter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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newchapter.com top markets

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newchapter.com country & global rank

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